Qualifications

• 4+ years of hands-on Google Ads experience, either at an agency or in-house for a high-growth brand.
• Specialization in Search, Shopping, and Performance Max, with expertise in Merchant Center and troubleshooting feeds.
• Experience managing Google budgets exceeding $100K monthly with a proven record of efficiency improvements.
• Significant DTC or e-commerce experience with an emphasis on premium or luxury average order values (AOV).
• Basic knowledge of Meta advertising to support cross-channel strategy.
• Proficiency in Google Analytics 4, Looker Studio, and understanding attribution models.
• Strong communication skills and client-facing experience in a fluent and confident English context.
• Ability to manage multiple accounts in a dynamic remote work setting.

Responsibilities

• Develop and implement Google Ads strategy across Search, Shopping, Performance Max, and YouTube.
• Manage a monthly Google budget of $100K+, targeting specific ROAS, CPA, and MER goals.
• Oversee Merchant Center and ensure feed health, resolving disapprovals and syncing issues directly.
• Structured management of Performance Max campaigns, including asset groups, exclusions, and input signals.
• Present and defend branded spend strategies and discussions on incrementality to clients.
• Collaborate on Meta, TikTok, and other channels to inform cross-channel spending strategies.
• Lead client calls for the paid search component, providing performance insights and strategic recommendations, while proactively addressing client requests that may hinder success.
• Mentor junior team members and ensure quality assurance for paid search campaigns before launch.

Benefits

• Paid time off for personal use.
• Paid company holidays observed throughout the year.
• Flexible Fridays promoting work-life balance.
• Remote-first work model fostering collaboration and flexibility.
• Potential for quarterly performance bonuses.