Decisions

Senior Paid Media Manager

Decisions$110K — $130K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of experience in enterprise B2B SaaS paid media management
  • Deep expertise in Google Ads including all ad types
  • Proven success with multi-channel campaigns spanning major platforms
  • Strong understanding of B2B performance metrics and tracking systems
  • Experience managing large marketing budgets effectively
  • Excellent analytical skills and project management capabilities
  • Self-starter with high accountability and results-driven approach

Responsibilities

  • Own and scale full-funnel paid media strategy across various platforms
  • Manage marketing budget with focus on pipeline and ad spend ROI
  • Plan, launch, and optimize campaigns aligned with demand generation
  • Work closely with Revenue Operations on attribution and tracking
  • Collaborate with multiple teams to execute integrated campaigns
  • Analyze campaign performance and provide data-driven recommendations
  • Lead audience strategy and A/B testing to enhance conversion rates

Benefits

  • Competitive compensation and performance-based incentives
  • Comprehensive health and wellness benefits
  • Flexible work environment with remote or hybrid options
  • Support for professional development and certifications
  • Collaborative and high-growth culture with meaningful impact opportunities
  • Paid time off, company holidays, and employee recognition programs
Full Job Description
About the Role

We're looking for a Senior Paid Media Manager to join our Marketing team.

This is a high-impact, high-ownership role at the center of our growth engine.You will own and scale our global paid media strategy, directly influencing pipeline and revenue.

You will manage a significant portion of the marketing budget and be accountable for turning that investment into measurable business outcomes. You will partner closely with Marketing, Revenue Operations, Sales, and leadership to build programs that perform across complex enterprise sales cycles.

This role is ideal for someone who thrives on accountability, moves comfortably between strategy and execution, and is motivated by delivering results that matter.

What You'll Own

  • Own and scale a full-funnel paid media strategy across Google Ads, LinkedIn, Meta, Reddit, and emerging platforms
  • Manage a substantial budget with clear accountability for pipeline, efficiency, and return on ad spend
  • Plan, launch, and continuously optimize campaigns that align with our demand generation strategy to drive high-quality pipeline
  • Partner with Revenue Operations to strengthen attribution, offline conversion tracking, and CRM feedback loops
  • Collaborate across Demand Gen, Product Marketing, Content, Creative, Events, and BDR teams to execute integrated campaigns and ABM programs
  • Analyze performance, surface insights, and influence decisions through clear, data-driven recommendations
  • Lead audience strategy, keyword development, and A/B testing to improve conversion rates at every stage of the funnel
  • Stay current on emerging AI technologies and trends, and adjust strategies to improve results

What You Bring

  • 6 or more years of experience managing paid media in enterprise B2B SaaS environments with long, complex sales cycles and multi-buyer journeys
  • Deep expertise in Google Ads across Search, Performance Max, Display, Demand Gen, and video
  • Proven success running multi-channel campaigns across Google, LinkedIn, Meta, and Reddit
  • Strong understanding of attribution, UTMs, offline conversion tracking, and B2B performance measurement
  • Demonstrated ability to manage large budgets and consistently improve pipeline generation, cost per opportunity, and ROI
  • Sharp project management, analytical thinking, and the ability to translate performance data into clear business impact
  • A strong self-starter with a sense of ownership and accountability, with a bias toward action and results

Bonus Points

  • Google Ads, Google Analytics (GA4), and relevant digital marketing certifications
  • Experience with Account-Based Marketing (ABM) strategies
  • Familiarity with Salesforce and HubSpot
  • Experience using AI-powered advertising tools and optimizing campaigns for Google's latest AI Search and GEO capabilities

Benefits & Perks

We know people do their best work when they feel supported. That's why we offer benefits and perks that help our employees take care of themselves, stay connected, and continue growing in and outside of work.

  • Competitive compensation and performance-based incentives.
  • Comprehensive health and wellness benefits.
  • Flexible work environment with opportunities for remote or hybrid work.
  • Professional development, learning, and certification support.
  • Collaborative, high-growth culture with opportunities to make a meaningful impact.
  • Paid time off, company holidays, and employee recognition programs.

About Decisions

Decisions is a software company that provides a platform for business process management and automation. The company's platform allows users to design, automate, and manage business processes, as well as integrate with other systems and applications. Decisions serves customers in a variety of industries, including finance, healthcare, and government.
Learn more about Decisions
Size
200 employees
Industry
Net Income
$1 million
Founded
2009
5 Year Trend
+20%
Revenue
$15 million
NASDAQ

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