Senior Outbound Program Manager

Tebra

$113K — $129K *
US-AnywhereRemote in United States
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7+ years in outbound sales programs, sales enablement, or demand generation, preferably in SMB or high-velocity SaaS.
  • Proven ability to effectively segment a database based on ICP and targeting criteria.
  • Track record of simplifying complex data into actionable sales strategies.
  • Expertise in conversion-driven copywriting for outreach initiatives.
  • Experience collaboratively working with sales teams to drive program adoption and success.
  • Familiarity with sales tools like Salesforce and a keen interest in leveraging AI for prospecting.

Responsibilities

  • Analyze ICP database to create actionable audience segments and personas.
  • Develop clear, digestible outbound plays to facilitate high-impact sales outreach.
  • Gather and integrate sales feedback to adapt strategies based on real-time insights.
  • Design compelling outbound messaging across various channels to improve response rates.
  • Collaborate with Growth Operations to optimize database and prospecting strategies.
  • Monitor performance metrics to refine segmentation and sales approaches.

Benefits

  • Access to a competitive and comprehensive benefits package.
  • Opportunities for variable pay based on performance.
  • Remote work flexibility to support work-life balance.
  • Commitment to employee well-being through various support programs.
Full Job Description
Tebra only initiates contact with candidates via email from an official Tebra email address ([redacted].com, [redacted].com, or [redacted].com) or through our applicant tracking system, Greenhouse. We will only ask you to provide sensitive personal information through our official application portal - not via social media or text message. We do not conduct interviews via instant messaging.

About the Role

As our Senior Outbound Program Manager, you will serve as a strategic architect behind our outbound sales motion. Your primary mission is to help our sales team develop a high-performing outbound engine by identifying "where to play" and "how to win".

This is an individual contributor role for a data-driven strategist who can look at a massive database of prospects and carve it into actionable, bite-sized segments for our reps. You won't just be handing off campaigns; you'll be on the ground with Sales, listening to what's working, and providing the structured plays and entry points they need to build their pipeline.
Your Area of Focus
  • Database & Audience Strategy: Analyze our ICP database to identify and carve out high-potential audience segments and build actionable audience-specific personas, ensuring a constant stream of targeted, high-quality prospects for the sales team.
  • Structured Sales Plays: Develop simple, "bite-sized" outbound plays-including entry points and pain-point conversations-that allow reps to easily adopt and execute high-impact outreach strategies.
  • Sales Feedback Loop: Attend regular sales meetings and engage with the sales team to identify which specialties, regions, or messages are resonating, then rapidly turn those real-time insights into repeatable wins.
  • High-Conversion Messaging: Architect all outbound copy across multiple modalities-including email, call scripts, direct mail, and in-person events-translating complex value into punchy, direct-response messaging. Build and optimize multi-channel sequences that spark curiosity and maximize meeting-set rates through continuous A/B testing.
  • Operational Partnership: Collaborate with the Growth Operations team to leverage enriched data and ensure our technology infrastructure and database are organized for effective, high-velocity prospecting, as well as with Demand Generation leaders to share best practices, minimize audience overlap, and support a holistic prospect experience.
  • Performance & Insights: Monitor the success of various segments and plays, providing the data-driven "win/loss" insights needed to understand where to double down and how to refine future strategies.
Your Professional Qualifications
  • 5-7+ years of experience in outbound sales programs, sales enablement, or demand generation within an SMB or high-velocity SaaS environment.
  • Strategic Database Skills: Proven ability to segment a CRM/database into targeted lists based on ICP, vertical, or behavior.
  • "Simplicity First" Mindset: A track record of taking complex market data and turning it into simple, actionable instructions for sales teams.
  • Sales-Centric Communication: Expertise in direct-response or conversion-based copywriting, with a proven portfolio of sales sequences, cold-call scripts, or LinkedIn outreach that has demonstrably increased pipeline generation.
  • Collaborative Influence: Experience working "on the ground" with Sales teams to build trust and drive the adoption of new programs.
  • Technical Familiarity: Comfortable working with common sales tools (e.g., Salesforce, Clay, Outreach/Salesloft) and an interest in how AI can streamline prospecting.

(For Recruiter use only) #LI-SS1 #LI-Remote

We are dedicated to attracting and retaining top talent with competitive and fair compensation. For this position, this range reflects our Zone 1 (National Average) pay band. Your specific compensation is thoughtfully determined by your experience, qualifications, the specific requirements of the role, and your Geo Zone. Our geo-zone system ensures your pay is competitive for your location, recognizing varying costs of labor across regions.

Our four geo zones are designed to reflect this:
Zone 1: National Average
Zone 2: Moderately Higher Cost Regions
Zone 3: High-Cost Regions
Zone 4: Lower-Cost Regions

Beyond base compensation, Tebra offers eligible employees the opportunity for variable pay and a robust benefits package, reflecting our commitment to your overall well-being. In compliance with California pay transparency laws, the specific compensation range applicable to your Geo Zone will be shared during your initial talent screen.

Zone 1 (National Average)

$113,500-$129,500 USD

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