VML

Senior Media Manager (Media Planning)

VML$60K — $140K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3 years of media planning or buying experience, preferably in an agency setting
  • Proficiency with media-related research and planning tools
  • Familiarity with industry-standard tools like Nielsen, comScore, MRI, SQAD, SRDS, and DoubleClick
  • Experience using Prisma is a plus
  • Strong skills in digital media reporting and analysis, particularly with Microsoft Excel and PowerPoint

Responsibilities

  • Manage digital media planning, buying, execution, and performance evaluation of campaigns
  • Handle the flow of client deliverables across multiple media channels
  • Control and maintain advertising budgets
  • Ensure precise execution and monitoring of media plans
  • Oversee media planning activities
  • Develop position papers on client or industry issues as required
  • Facilitate effective communication to meet campaign needs

Benefits

  • Hybrid work model with an average of four days in the office per week
  • Supportive workplace for creativity and collaboration
  • Opportunity for personal growth and skill acquisition
  • Access to a competitive benefits package through WPP
Full Job Description
What We Are Looking For

At VML, we believe in creating connected brands that resonate deeply with people's lives and drive tangible value for our clients. We are seeking a Senior Media Manager to support media planning and buying efforts who shares our passion for reimagining the consumer experience through creativity, technology, and culture. This role is for someone who thrives on innovation, embraces challenges, and is committed to making an impact. If you are a proactive, detail-oriented individual with a strong understanding of digital media and a desire to contribute to a dynamic, collaborative environment, we encourage you to apply.

What You'll Do
  • Manage general activities related to digital media planning, buying, execution, and performance evaluation of media campaigns.
  • Effectively manage the flow of client deliverables related to media plans across channels such as digital, OOH, video, paid social, and paid search.
  • Maintain control of advertising budgets.
  • Ensure the accurate execution of media plans and monitoring of buys.
  • Manage activities related to media planning.
  • Develop POVs/position papers on key client or industry issues as needed.
  • Maintain effective communication within and outside the agency to ensure accuracy, timeliness, and campaign needs are met.

Who You Are
  • A strong communicator, able to articulate complex ideas clearly and concisely.
  • A relationship builder, adept at fostering positive connections with outside vendors, clients, and internal teams.
  • A detail-oriented individual who can work effectively under pressure.
  • Passionate about digital and emerging media, with a keen interest in staying ahead of industry trends.
  • A quick learner, eager to acquire new skills and tools.
  • Proactive and resourceful, always looking for ways to improve processes and outcomes.

What You'll Need
  • 3 years experience in media planning or media buying role, agency experience highly preferred
  • Working knowledge and experience with media-related research, planning, and buying tools.
  • Experience with media tools such as Nielsen, comScore, MRI, SQAD, SRDS, DoubleClick etc highly preferred
  • Experience working in Prisma highly preferred
  • Experience in digital media reporting/analysis, with strong Microsoft Excel and PowerPoint skills.


The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

$60,000-$140,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

About VML

VML is a global marketing and advertising agency. The company was founded in 1992 and is headquartered in Kansas City, Missouri. VML provides a wide range of services including brand strategy, creative design, social media, and e-commerce. The company has worked with several high-profile clients including Ford, PepsiCo, and Wendy's. VML has won numerous awards for its innovative marketing campaigns and has been recognized as one of the top advertising agencies in the world.
Learn more about VML
Size
3,000 employees
Industry

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