Sanofi

Senior Manager, US Social Media

Sanofi$105K — $151K *
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • 5-8+ years in social media management, digital marketing, or corporate communications
  • Demonstrated success in editing/producing social-first videos
  • Proven track record managing social campaigns from strategy to reporting
  • Experience with influencer partnerships and paid social amplification
  • Strong understanding of various social channels for corporate storytelling
  • Detail-oriented with strong project management skills
  • Excellent collaboration and communication skills

Responsibilities

  • Collaborate with business partners to develop social media strategies
  • Execute creative content across various formats
  • Own the influencer playbook and centralized resource documentation
  • Manage US workflows in a Customer Experience Management tool
  • Ensure consistency across global corporate social channels
  • Monitor and optimize campaign performance
  • Support social media training and education
  • Evaluate new social media formats and technologies

Benefits

  • Join a supportive, future-focused team
  • Opportunities for career growth and development
  • Thoughtful rewards package recognizing employee contributions
  • Comprehensive health and wellbeing benefits including high-quality healthcare
  • At least 14 weeks' gender-neutral parental leave
Full Job Description
Job Title: Senior Manager, US social media
Location: Cambridge, MA

About the Job

The Senior Manager, US Corporate Social Media plays a pivotal role in bringing Sanofi's corporate brand to life across social channels in the United States. This position supports our corporate social media strategy across Meta, YouTube, TikTok and LinkedIn, optimizing efforts that reinforce our commitment to patients, communities, and our people while advancing Sanofi's business priorities. As a creative and strategic communicator with experience developing and executing social media campaigns, this role sits at the intersection of strategy, creative, and operations - bringing above-brand/corporate storytelling to life through creative conception, content execution, and cross-functional partnership. Reporting to the Head of Social Media as part of the US Communications team, this individual will serve as a trusted partner to global digital counterparts and cross-functional stakeholders. This role is hybrid, 3 days in-office, based out of Cambridge, MA.

Main Responsibilities
  • Work with internal business partners (therapeutic areas, corporate reputation, People & Culture, global counterparts) and supporting agencies to understand social media needs and help develop strategies to bring ideas to life on social channels
  • Develop and execute creative content that ranges in size and format - from static graphics to videos
  • Develop and own above-brand/corporate influencer playbook and process documentation, serving as a centralized resource for cross-functional teams
  • Take ownership of managing US workflows in a centralized Customer Experience Management tool, including oversight of campaign set-up, adherence to processes and cross-team coordination
  • Collaborate with global social media counterparts to ensure consistency and cohesiveness across global corporate channels
  • Monitor campaign performance and contribute learnings to optimize future social media initiatives
  • Support social media employee training and education
  • Evaluate and recommend new social media formats, approaches and technologies to enhance Sanofi's social presence


About you

Basic Qualifications:
  • Bachelor's degree required
  • 5-8+ years of experience in social media management, digital marketing, or corporate communications, with a track record of translating business goals into compelling social strategies and content
  • Demonstrated success capturing and editing/producing social-first videos
  • Proven track record of creative strategic thinking and execution (management of social campaigns from strategy to reporting, social-first video shooting, editing, publishing)
  • Experience managing influencer partnerships and campaigns (HCPs/DOLs, patients, influencers/content creators)
  • Experience with paid social amplification strategy and working alongside media/paid social teams
  • Strong understanding of social channels and new/emerging formats (LinkedIn, Meta, TikTok, YouTube, Reddit) for strategic corporate storytelling
  • Detail-oriented with strong project management skills to manage multiple campaigns simultaneously
  • Excellent collaboration and communication skills with the ability to work across global and matrixed teams


Preferred Qualifications:
  • Familiarity with social listening, analytics, or reporting tools (e.g., Sprinklr, Brandwatch)
  • Experience managing content approval workflows through medical, legal, and regulatory (MLR) review processes
  • Agency or in-house creative experience conceptualizing above-brand/corporate campaigns from strategic brief through execution is highly preferred
  • Understanding of pharmaceutical compliance and regulatory considerations in social media is highly preferred


Why choose us?
  • Bring the miracles of science to life alongside a supportive, future-focused team.
  • Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.


The salary range for this position is:
$105.000,00 - $151.666,66

All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.

About Sanofi

Sanofi is a global pharmaceutical company that specializes in the research, development, and manufacturing of prescription drugs and vaccines. The company operates in over 170 countries and has a diverse portfolio of products that includes treatments for diabetes, cancer, cardiovascular disease, and rare diseases. Sanofi is committed to improving global health and has a strong focus on innovation and sustainability. The company has received numerous awards for its research and development efforts and is recognized as a leader in the pharmaceutical industry.
Learn more about Sanofi
Market Cap
$121.6 billion
Industry
Net Income
$12.3 billion
Founded
1990
5 Year Trend
+2.5%
Revenue
$37.3 billion
NASDAQ

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