Senior Manager of Marketing Communications

Qcells

$100K — $130K *
Energy & Utilities
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of B2B marketing experience in renewable energy or infrastructure
  • Direct marketing experience to utility-scale solar developers and EPCs
  • Proven exhibition management at industry events (RE+, ACP, CERAWeek, Intersolar)
  • Strong understanding of U.S. utility-scale solar market and federal policies
  • Proficient in PR and media relations, including press release development
  • Demonstrated brand management and consistency across communication channels
  • Experience in handling marketing budgets and ROI tracking

Responsibilities

  • Lead brand consistency across all communication outputs and manage creative agencies
  • Develop and implement the PR strategy, including press releases and media placements
  • Plan and execute Qcells EPC's presence at major industry exhibitions
  • Draft internal communications on market and regulatory developments
  • Coordinate and oversee company-level meetings
  • Conduct post-event ROI analysis and reporting
  • Handle special projects as assigned by management

Benefits

  • Hybrid work environment
  • Opportunity to engage in major industry events
  • Dynamic and innovative work culture
  • Cross-functional career growth opportunities
  • Contributions directly impacting the growth of renewable energy sector
Full Job Description
Description

Title: Senior Manager of Marketing Communication
Department: Commercial Office
Location: Houston, TX
Supervisor: Head of Market Intelligence & Communication
FLSA Status: Exempt
Position Status: Permanent, Full-tim e

Work Status : Hybrid /Remote

SENIOR MANAGER OF MARKETING COMMUNICATION

SUMMARY

The Senior Manager of Marketing Communication leads external and internal communication execution for Qcells USA's EPC Division. The critical qualification for this role is proven B2B marketing experience directed at renewable energy industry customers which require direct experience marketing to utility-scale developers, and industry stakeholders.

The role translates Market Intelligence insights into m arketing messaging and consistent brand execution that positions Qcells EPC as the leading domestic EPC and Integrated Solution Provider in the U.S. utility-scale solar market . The role requires strategic ownership at the execution level - planning and running the Division's presence at the industry's most consequential trade events, including RE+, ACP, CERAWeek, and Intersolar - while maintaining disciplined tracking of the marketing budget spend and reporting to Head of Market Intelligence & Communications.

Success in this role requires fluency in the U.S. utility-scale solar business - market structure, policy drivers (IRA, domestic content, FEOC), and competitive dynamics - combined with proven exhibition management experience, brand stewardship, and the communications judgment to translate technical market positioning into compelling external and internal narratives. This position reports to the Head of Market Intelligence & Communication , or another management personnel that the CEO of the Company may designate. This position is Hybrid located in our H o uston, TX o ffice 4 days per week and working hours are Monday through Friday, from 8:00am to 5:00pm or 9:00am to 6:00pm local time. This position is expected to travel up to 40 %.

Applicants must be authorized to work for any employer in the United States. We are unable to sponsor or take over sponsorship of an employment visa at this time.

ESSENTIAL JOB FUNCTION & RESPONSIBILITIES

Brand & Content Management
  • Owns brand consistency across all Communication outputs including visual identity, messaging, and asset standards for brand assets, templates, and presentations. Manage external creative/video agencies to sustain a weekly content cadence. Maintains full visibility into marketing spend, tracking and preparing marketing budget ROI analysis for Head of Market Intelligence review.


Public Relations & External Positioning
  • Owns Qcells EPC's PR strategy end-to-end, awarded-project announcements, Korea/U.S. press releases supporting Hanwha Solutions IR, sponsorships, media placements, and strategic partnership announcements. Directs weekly LinkedIn content grounded in Market Intelligence findings and co-authors industry leadership interview under the guidance of Head of Market Intelligence & Communication.


Exhibition & Industry Events
  • Owns end-to-end planning and execution of Qcells EPC's presence at major industry exhibitions (e.g., RE+, ACP, CERAWeek, Intersolar, the Forum and customer annual events) covering strategy, cost tracking, booth operations, and executive coordination. Excellent management skills of PR release and a post-event ROI report.


Internal Communication
  • Plans and executes company level meetings and drafts internal communications on market developments, regulatory shifts, and company milestones. Serves as the primary communications point of coordination.
  • Regular attendance, in accordance with company's attendance policy and supervisory assignment, is an essential job duty requirement for this position
  • Perform other duties and special projects, as assigned by Management


REQUIRED QUALIFICATIONS
• 10+ Years of Proven B2B marketing experience , corporate communications, or strategic communications in renewable energy or infrastructure
• Targeting renewable energy industry customers - direct experience marketing to utility-scale solar developers, EPCs, IPPs, or comparable infrastructure buyers
• Demonstrated ownership of exhibition strategy and execution at national-scale industry events (RE+, ACP, CERAWeek, Intersolar, or equivalent) from planning through post-event ROI reporting.
• Strong industry knowledge of the U.S. utility-scale solar market, including IRA provisions, domestic content requirements, FEOC restrictions, and broader federal policy context.
• Proven track record in PR and media relations, including press release development, media placement, and executive-level corporate positioning.
• Demonstrated brand management experience, visual identity governance, messaging consistency, and brand asset standards across multiple channels.
• Demonstrated leadership and cross-functional coordination experience consistent with Part-Lead-level responsibility.
• Rigorous experience tracking marketing budgets, invoices, and ROI including variance monitoring and structured reporting to leadership.
• Executive-level written and verbal communication skills.

PREFERRED QUALIFICATIONS
• Familiarity with CRM (Salesforce)and marketing analytics/reporting platforms (Tableau, Power BI).
• Experience partnering directly with Sales, Market Intelligence or business development functions.

EXAMPLES OF PHYSICAL DEMANDS
  • Stationary Position: frequently remains stationary up to 90% of the time and sitting up to 8 hours in a day
  • Move/Traverse: infrequently bend, stand, stoop and/or walk
  • Carry Weight: infrequently carry weight and/or lift objects (light to heavy) weighing up to 10 pounds
  • Hearing and Speech: frequently communicates with the ability to hear and talk on a regular basis with employees, coworkers, and all personnel matters; must be able to exchange accurate information in these situations
  • Sight: frequent use of sight to detect images on computer, office documents, and office objects near and far
  • Climb: occasionally ascends/descends on stairway to get to office upper and lower floors
  • Travel: up to 4 0 % as needed


EXAMPLES OF WORK ENVIRONMENT

  • Regular professional, office business setting
  • Noise level ranges from low to moderate (if in office setting)
  • Noise level ranges from moderate to high (if on construction worksite)
  • Under the Office Mobilization Plan (OMP) policy, the role may transition to an onsite or hybrid arrangement, as determined by business needs and the Head of Department


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