American Express

Senior Manager - Marketing

American Express$100K — $130K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • University degree in marketing, business or relevant professional experience.
  • Experience in digital marketing strategies and campaigns.
  • Proven project management skills in a matrix organization.
  • Exceptional communication and influencing abilities.
  • Customer-centric mindset with experience in developing appealing initiatives.
  • Strong relationship-building skills and attention to detail.
  • Demonstrated passion for achieving results.

Responsibilities

  • Develop annual customer marketing plan with key stakeholder involvement.
  • Lead execution of marketing plan with focus on compliance and excellence.
  • Enhance customer experience with synchronized marketing strategies.
  • Build and develop a team of marketing specialists with clear objectives.
  • Prioritize impactful strategies that drive measurable business results.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • Support for financial well-being and retirement
  • Comprehensive medical, dental, vision, and life insurance benefits
  • Flexible working model options
  • Generous paid parental leave policies
  • Free access to global wellness centers
  • Confidential counseling support through Healthy Minds
  • Career development and training opportunities
Full Job Description
Job Description

The successful candidate will be responsible for Proprietary Product and Membership Reward Marketing: developing annual plans to deliver Canada ICS customer marketing objectives, including marketing / operational excellence, customer relevance, scalable engagement and healthy returns on non-acquisition investment. The successful individual will lead the team executing the marketing plan, and will align and coordinate across ICS stakeholder teams on the investment plan, expected outcomes and post campaign performance analysis. This team will work in close partnership with product and rewards stakeholders to align on plans, develop and execute marketing strategies and measure their effectiveness to optimize impact and efficiency.

Responsibilities

  • Develop annual customer marketing plan, bringing along key stakeholders to ensure enterprise objectives are met.
  • Lead the flawless execution of the marketing plan, with a step-up on controls and marketing excellence to meet our regulatory, compliance requirements and deliver on our promise to customers.
  • Improve the customer experience with relevant, timely and synchronized marketing and cohesive & holistic treatment strategies throughout the customer lifecycle.
  • Build and develop a team of marketing specialists with clear KPIs, marketing domain specialization, and reduce duplication of efforts across the Canada ICS department.
  • Prioritize fewer initiatives, with a focus on more meaningful and impactful strategies which drive measurable and material business impact.


Qualifications

  • University degree in marketing, business and/or professional experience in these domains.
  • Experience in execution of digital marketing strategies and digital campaign management.
  • Experience in project management and marketing delivery in a matrix organization.
  • Superior communication and influencing skills. This includes presenting to peers and senior management, and being able to sell new ideas and solutions.
  • Customer-centric mindset, with proven ability to craft initiatives, programs and campaigns that appeal to customers, merchants and internal business partners evaluation.
  • Excellent relationship-building skills and growth mindset with superior attention to detail
  • Passion for driving results.
  • People-leadership skills. Create a high commitment work environment where people are motivated and encouraged to achieve through empowerment and development.
  • Consistent demonstration of attention to detail.
  • Must be a proficient in use of Excel and Power Point and be comfortable with the rest of the Microsoft Office suite + adaptable to using emerging AI tools.

Personal Attributes Sought:
  • Naturally curious mindset.
  • Seeks opportunities to learn and develop.
  • Professional, self-motivated and driven to succeed.
  • Integrity & personal accountability.
  • People Leadership: motivated to attract and develop distinguished talent.
  • Collaborative and able to work effectively in partnership with different stakeholders.

Employment eligibility to work with American Express is required as the company will not pursue visa sponsorship for these positions

The job posting is for an existing vacancy.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
  • Competitive base salaries
  • Bonus incentives
  • Support for financial-well-being and retirement
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • Generous paid parental leave policies (depending on your location)
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities


About American Express

Amex provides industrial services to the coatings and linings sector, providing support for commercial, industrial, and maritime projects such as petrochemical, power, and water treatment industries. They offer painting services for steel structures, storage tank linings and coatings, pipelines, floors, and marine vessels such as ships, tugboats, and barges.

American Express Careers

Join the vibrant team at American Express, a global leader in financial services, and be part of a company that values innovation, leadership, and diversity. At American Express, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of a culture that is committed to excellence and inclusive growth. Work You’ll Do At American Express, we are dedicated to helping our employees reach their full potential. With a variety of career paths available in areas such as technology, marketing, finance, and customer service, American Express is the perfect place to advance your career. Our team is composed of highly skilled professionals who thrive on innovation and collaboration. Join our team and contribute to a company known for its prestigious history of leadership in the credit card industry. Engage in meaningful work that makes a real impact on our global scale business operations. American Express Leadership and Development Programs We believe in nurturing the leadership skills of our employees with extensive training programs and leadership development opportunities. Our commitment to professional growth is evident in our comprehensive benefits package that supports both personal and professional development. Internship Opportunities Start your career with an internship at American Express and gain valuable industry experience. Our internships offer a chance to develop skills, work on challenging projects, and learn from leaders in the industry. Interns at American Express are considered integral members of the team and are given responsibilities that provide a real insight into their future career paths. Diversity and Inclusion At American Express, diversity and inclusion are at the core of our company culture. We are committed to building a diverse workforce and inclusive environment where every employee feels valued and inspired. We offer diversity training programs that empower our employees to thrive and lead in a global marketplace. Networking and Innovation Our employees enjoy unparalleled opportunities for networking and personal growth through our global connections and innovative projects. American Express encourages a culture of innovation that helps propel our company and your career forward. Career Benefits and Growth American Express is dedicated to the growth of its employees. We offer competitive benefits, including health, retirement plans, and family leave, ensuring that our team members have the support they need to succeed both at work and in their personal lives. Join Our Team Explore the job opportunities and open positions at American Express. We are continuously hiring talented individuals who are passionate about their careers and interested in working for a company that offers a dynamic and supportive environment. Stay Connected Keep up to date with the latest from American Express Careers by following our career blog and signing up for job alert emails. Tailor your subscription to receive updates that match your skills and interests. Discover the exciting and rewarding career opportunities that await at American Express. SEARCH AMERICAN EXPRESS JOBS Whether you are looking for a full-time position, an internship, or a leadership opportunity, American Express offers a path to a rewarding career. Join us and make a difference with your passion, creativity, and drive.
Learn more about American Express
Size
64,000 employees
Market Cap
$108.1 billion
Industry
Net Income
$3.1 billion
Founded
1850
5 Year Trend
+3.5%
Revenue
$37 billion
NASDAQ

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