What we needAs the Senior Manager, Integrated Marketing, you will be responsible for the strategy, creation, and day-to-day execution of GreenBox's social media presence and integrated marketing campaigns. Reporting directly to the Chief Commercial Officer, you will own how the company shows up across social and campaign channels, working in close partnership with sales to build awareness that supports pipeline and revenue objectives. To be successful in this role you are a hands-on, self-directed marketer who is comfortable owning a function end-to-end in a fast-moving, build-stage environment.
What we doThe Sales and Marketing Team is part of the Commercial organization, which is responsible for developing, negotiating, and executing contracts with customers.
What you'll do- Social Media Strategy & Management: Own Exol's social media strategy and execution end-to-end, with LinkedIn as the primary channel. Develop and maintain the editorial calendar, create and publish content, support executive visibility through ghostwriting and amplification, and manage day-to-day community engagement.
- Integrated Campaign Management: Plan, execute, and optimize multi-channel marketing campaigns across social, email, web, content, and events. Tie each campaign to defined commercial objectives, including pipeline contribution, ideal-customer-profile awareness, and sales enablement.
- Content Development: Produce and coordinate marketing content across formats, including social posts, articles, short-form video, case studies, and one-pagers. Translate customer outcomes, facility capabilities, and company milestones into clear, credible material for prospects, press, and partners.
- Brand Stewardship: Maintain a consistent brand voice and visual identity across all marketing channels, including the company's brand mascot and supporting creative assets.
- Sales & Cross-Functional Alignment: Partner closely with sales and SDR functions to ensure marketing activity supports active deals. Provide campaign support, content, and assets that contribute to net-new pipeline rather than awareness alone.
- Event & Field Marketing: Manage Exol's presence at relevant industry events and trade shows, including pre-event promotion, on-site activation, and post-event follow-up.
- Performance & Analytics: Define and track the metrics that matter across the funnel, from engagement through to pipeline influence. Report results clearly to leadership and use performance data to adjust and improve programs.
- Vendor Management: Manage external agencies, freelancers, and contractors as needed, ensuring quality, timeliness, and alignment with objectives. This role has no direct reports.
What you'll need- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum 10 years of progressive experience in B2B marketing, with demonstrated ownership of social media and integrated campaign programs.
- Proven track record of campaigns that contributed measurably to pipeline or demand, with strong fluency in LinkedIn as a B2B channel.
- Strong writing and storytelling skills, with the ability to communicate clearly and credibly to a senior B2B audience.
- Hands-on proficiency with marketing tooling, including social scheduling and analytics platforms, email/CRM systems, and basic design and content tools.
- Comfort operating independently as a team of one in an ambiguous, fast-paced environment, with a strong sense of ownership and accountability.
- Experience marketing within a sales-led or enterprise deal motion, or within supply chain, logistics, robotics, automation, or related technology categories, is a plus.
Our Environment- Up to 10% travel may be required. Employees must have a valid driver's license and the ability to drive and/or fly to client and other customer locations, as well as to industry events and company facilities.
- The employee is responsible for owning a credit card and managing expenses personally to be reimbursed on a bi-weekly basis.
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