Charles Schwab

Senior Manager, Integrated Marketing

Charles Schwab • $110K — $130K *
Austin, TX 78745In-Person
Finance & Insurance
8 - 10 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 8+ years of marketing experience in an in-house or agency setting
  • Bachelor’s degree in marketing, communications, or a related field
  • Experience leading complex initiatives autonomously
  • Ability to translate business goals into integrated campaign strategies
  • Strong stakeholder management and collaboration skills
  • Excellent problem-solving and decision-making abilities
  • Executive presence for presenting strategies to senior leadership
  • Experience using metrics for campaign analysis and optimization

Responsibilities

  • Act as a strategic partner across marketing channels
  • Coordinate alignment among diverse teams for shared goals
  • Incorporate audience insights into campaign strategies
  • Define and monitor campaign performance metrics
  • Assess participant engagement and optimize campaigns for growth
  • Deliver presentations on strategies and performance to senior management

Benefits

  • Opportunities for professional development
  • Engaging work in a dynamic marketing environment
  • Collaborative team culture with cross-functional support
  • Flexible working conditions with limited travel
Full Job Description
As the Sr. Manager, Retail Marketing, you will serve in an individual contributor capacity, leading the strategy, planning, execution, measurement, and optimization of marketing campaigns that support the Workplace Retail Extension strategy. You will own audience-centric approaches designed to educate and engage participants, deepen relationships across the participant lifecycle, generate Retail prospects, and drive meaningful digital activity. Your work will connect Workplace participant channels with established Retail marketing efforts, extend relevant firmwide campaigns and offers to Workplace audiences, and help create a more seamless path from engagement to action.

 

What you'll do:

 

  • Serve as a strategic marketing partner and liaison across Workplace, Retail, and the broader Marketing organization.
  • Leverage cross-functional collaboration and stakeholder management, you will align partners across Product and Segment Marketing, Foundational Marketing, Client Experience, Creative and Agency teams, Deployment, Digital, Analytics, Legal, and Compliance around shared goals.
  • Bring participant and audience insights into campaign strategy, identify opportunities for broader business impact, and influence decisions without direct authority.
  • Using Campaign Analytics and Performance Metrics, define measures of success, establish and monitor key performance indicators, and translate results into clear stories and recommendations.
  • Evaluate participant engagement, relationship growth, and asset consolidation outcomes to identify opportunities for campaign optimization and future growth.
  • Present strategies, performance, trade-offs, risks, and recommendations to senior marketing and business leaders with clarity and Executive Presence.
What you have

To ensure that we have fulfilled our promise of "challenging the status quo," this role has specific qualifications that successful candidates should have.

 

Required Qualifications:

 

  • 8+ years of marketing experience in an in-house or agency environment
  • Bachelor’s degree in marketing, communications, or a related field
  • Demonstrated experience leading large, complex initiatives with a high degree of autonomy
  • Proven ability to translate business goals into integrated Campaign Strategy and measurable outcomes
  • Demonstrated Cross-Functional Collaboration and Stakeholder Management skills, including the ability to build trusted relationships, align competing priorities, and influence outcomes without direct authority
  • Strong Strategic Thinking, Problem Solving, and Decision Making skills, with the ability to evaluate trade-offs and advance work in ambiguous or complex business environments
  • Strong Executive Presence and experience presenting strategies, performance, risks, and recommendations to senior business and marketing leaders
  • Experience using Campaign Analytics and Performance Metrics to measure results, communicate impact, and recommend optimizations
  • Ability to travel on a limited, occasional basis

 

Preferred Qualifications:

 

  • Marketing experience within financial services or another highly regulated industry
  • Experience developing audience-centric marketing strategies across the customer or participant lifecycle
  • Experience connecting audiences with integrated digital marketing campaigns, products, offers, or educational content
  • Knowledge of Consumer Behavior Analysis and its application to participant education, engagement, and relationship growth
  • Experience partnering with Legal and Compliance teams to manage marketing reviews, required updates, and Risk Management considerations
  • Ability to combine Strategic Thinking with hands-on Campaign Execution while adapting to changing priorities and new information
  • Strong Communication skills, including the ability to translate complex ideas, results, and recommendations into clear and persuasive messages for varied audiences

About Charles Schwab

Charles Schwab is a financial services company that provides a full range of securities, brokerage, banking, money management, financial advisory, investor, and retirement plan services. It operates in four main divisions; investing, wealth management, banking, and trading. Charles Schwab provides a full-service brokerage platform that serves individual investors who invest on their own or through a workplace-sponsored retirement or equity plan, as well as banking through Schwab Bank. The firm was founded in 1973 and is headquartered in San Francisco, California.

Charles Schwab Careers

Join the vibrant team at Charles Schwab, a leader in global finance, where your career is propelled by innovation, leadership, and a commitment to diversity and professional growth. At Charles Schwab, we offer more than just job opportunities; we provide a platform for you to make a significant impact on the industry and our clients' lives.

Work You’ll Do

At Charles Schwab, we are dedicated to helping our clients manage their financial futures. Being part of our team means you'll work alongside some of the most skilled professionals in the financial services industry. Our culture thrives on teamwork, integrity, and relentless dedication to our clients. Whether you're looking for a position in financial consulting, technology, or administrative support, Charles Schwab offers a dynamic work environment where your skills will be honed and your achievements recognized.

Innovate and Lead

Embrace the opportunity to lead through innovation. Charles Schwab’s commitment to technology and innovation is fundamental to our service delivery. By joining our team, you will be at the forefront of developing new solutions that redefine the future of finance. Your leadership can guide significant projects that impact our company and the industry.

Grow Your Career

Charles Schwab believes in fostering the growth of its employees. Whether through professional development programs, diversity training, or leadership workshops, we ensure that our team members receive the support and training they need to advance their careers. With a variety of career paths available, your job at Schwab can evolve with your interests and expertise.

Internship and Employment Opportunities

Start your professional journey with Charles Schwab through our internship programs or full-time employment opportunities. We seek individuals who are passionate, curious, and ready to drive change. A career at Schwab is not just about having a job; it's about building a lasting relationship with a company that values your potential.

Benefits and Culture

Charles Schwab is renowned for its employee-friendly culture. We offer a comprehensive benefits package that supports the health, financial stability, and work-life balance of our team members. From competitive salaries and bonuses to health insurance and retirement plans, Schwab ensures that your career is as rewarding as it is enriching.

Networking and Professional Development

Expand your professional network and enhance your skills through our various networking events, mentorship programs, and training sessions. At Charles Schwab, we believe in leveraging collective expertise to foster learning and innovation. Engage with leaders, gain insights from experienced professionals, and build relationships that will aid your career trajectory.

Join Our Team

Explore the numerous career paths available at Charles Schwab and discover how your talents can be utilized to their fullest potential. Search open positions that match your skills and interests. We are continuously hiring across various disciplines and look forward to adding innovative, driven individuals to our team.

Stay Connected

Keep up to date with the latest from Charles Schwab Careers by subscribing to our job alert emails. Tailor your subscription to receive updates that align with your career preferences and be the first to know about new openings, company news, and professional tips.

Explore Charles Schwab Jobs

Ready to take the next step in your career? Visit our careers page to review current job openings, submit your resume, and prepare for your interview. At Charles Schwab, your future is waiting. [SEARCH CHARLES SCHWAB JOBS] Join Charles Schwab today and be part of a team that values diversity, innovation, and leadership—where your career can thrive in the exciting world of finance.
Learn more about Charles Schwab
Size
34,200 employees
Market Cap
$151.6 billion
Industry
Finance & Insurance
Net Income
$3.2 billion
Founded
1973
5 Year Trend
+20%
Revenue
$12.1 billion
NASDAQ
SCHW
* Ladders Estimates

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