Starbucks Corporation

senior manager, content strategy

Starbucks Corporation$110K — $130K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years in communications, content strategy, or related field
  • Strong understanding of brand storytelling and external communications
  • Excellent project management and stakeholder engagement skills
  • Ability to synthesize insights into actionable strategies
  • Skilled in building presentations and communicating complex ideas clearly
  • Bachelor's degree or equivalent experience

Responsibilities

  • Co-manage the editorial calendar for digital communications channels
  • Develop and deliver content strategies for campaigns and evergreen content
  • Build strategy presentations for review by leaders
  • Partner with insights and reporting teams to integrate data-driven recommendations
  • Facilitate strategist team meetings to ensure alignment
  • Collaborate with creative operations to deliver projects on time and within budget
  • Ensure reporting and insights requests are submitted and fulfilled

Benefits

  • Access to medical, dental, and vision insurance
  • Short-term and long-term disability benefits
  • Paid vacation, sick time, and holidays
  • Participation in a 401(k) retirement plan with employer match
  • 100% upfront tuition coverage for a first-time bachelor’s degree
  • Backup care and DACA reimbursement
Full Job Description
Now Brewing - senior manager, content strategy #tobeapartner

As a senior manager, content strategy, you will play a critical role in shaping and executing the content strategy to amplify our brand narrative and business priorities while elevating the partner experience. You will collaborate across teams to deliver compelling stories and campaigns that drive positive sentiment and bring priority messages to life.

In this role, you will be responsible for maintaining an editorial calendar for communications channels and be a key liaison between external communications and storytelling teams, ensuring alignment across campaigns, evergreen content, and enterprise priorities. You will partner closely with creative operations, insights, and reporting teams to deliver work on time, on budget, and with measurable impact.

For a passionate, detail-oriented communicator who thrives in a fast-paced, collaborative environment, this is a one-of-a-kind opportunity to shape how Starbucks shows up in the world.

As a senior manager, content strategy, you will...

Content Strategy & Planning

  • Co-manage the editorial calendar for digital communications channels.
  • Develop and deliver content strategies for campaigns and evergreen content that align with brand priorities and business objectives.
  • Build strategy presentations for review by leaders.
  • Partner with insights and reporting teams to integrate data-driven recommendations into content plans.
  • Partner with the channel strategy team for channel optimization opportunities and planning


Stakeholder Engagement

  • Serve as a liaison between external communications and storytelling teams.
  • Advise stakeholders on best practices for leveraging external-owned channels.
  • Maintain consistent engagement with assigned business "beats" to anticipate needs, recommend evergreen ideas, and nurture relationships.


Project Management

  • Facilitate strategist team meetings to ensure alignment
  • Collaborate with creative operations to ensure projects are delivered on time and within budget.
  • Manage intake forms, track progress, and keep stakeholders informed of timelines, deliverables, and outcomes.
  • Facilitate stakeholder reviews and approvals throughout the project lifecycle.
  • Provide weekly updates to stakeholders for ongoing projects


Performance & Reporting

  • Ensure reporting (recap) and insights (before work kicks off) requests are submitted and fulfilled for campaigns and initiatives.
  • Support post-campaign retrospectives and wrap-up reports to inform future strategies.


Measuring your success

  • i ncreased message recall and positive sentiment across external channels.
  • Timely delivery of campaigns and evergreen content.
  • Strong stakeholder relationships and proactive content recommendations.
  • Effective integration of insights into content planning and reporting.


We'd love to hear from people with:

  • 6+ years in communications, content strategy, or related field.
  • Strong understanding of brand storytelling, external communications, and digital channels.
  • Excellent project management and stakeholder engagement skills.
  • Ability to synthesize insights into actionable strategies.
  • Skilled in building presentations and communicating complex ideas clearly.
  • Bachelor's degree or equivalent experience.


As a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools. Additionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor's degree through Arizona State University's online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities. You will also have access to backup care and DACA reimbursement. Starbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to starbucksbenefits.com .

*If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above. For roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above.

The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate.

We believe we do our best work when we're together, which is why we're onsite four days a week.

Join us and inspire with every cup. Apply today!

About Starbucks Corporation

Starbucks is an international chain of restaurants that retails handcrafted coffee, tea, and fresh food items. With 23,132 stores in 65 countries and territories, Starbucks locations serve hot and cold drinks, whole-bean coffee, microground instant coffee, espresso, caffe latte, full-leaf teas, evolution fresh juices, pastries, and snacks. Most stores also sell pre-packaged food items, hot and cold sandwiches, and items such as mugs and tumblers. The stores also offer a variety of beers, wines, and appetizers, and markets books, music, and film. Some of the company’s products are seasonal or specific to the locality of the store. Starbucks-brand coffee, ice cream, and bottled cold coffee drinks are also sold at grocery stores. Starbucks was founded by Orin Smith in October 1971 and is based in Seattle, Washington.

Starbucks Corporation Careers

Join the vibrant team at Starbucks Corporation, a premier destination for passionate, innovative professionals seeking impactful careers in the coffee industry and beyond. As a global leader in coffee and a champion of sustainable practices, Starbucks offers unparalleled job opportunities that promise both personal and professional growth.

Work You’ll Do

Embark on a fulfilling career path at Starbucks Corporation where you can blend your skills with a culture of excellence and innovation. Our team members are at the heart of our business, and we empower them through leadership development, diversity training, and continuous learning opportunities.

Transform Your Career

With Starbucks, you're not just taking a job; you're joining a culture that nurtures innovation, leadership, and a commitment to diversity and community involvement. Our baristas, managers, and corporate employees all play integral roles in our mission to inspire and nurture the human spirit—one person, one cup, and one neighborhood at a time.

Innovate and Lead

At Starbucks, innovation isn't just about coffee. It's about revolutionizing the way we connect with customers and grow our business. Lead the charge in creating and implementing new ideas as part of a team that values bold thinking and a fresh approach to challenges.

Professional Growth and Development

Starbucks is committed to the growth of its employees. Whether through professional development programs, internships, or leadership training, we provide the tools needed for you to advance your career within the company. Our robust benefits package supports the health, financial, and lifestyle needs of our team members and their families.

Join Our Team

Explore the array of job opportunities at Starbucks Corporation—from baristas to management positions. We are hiring creative, driven individuals who are ready to make meaningful contributions. Bring your unique perspective and talents to Starbucks and help us continue our legacy of innovation and exceptional service.

Networking and Career Advancement

Starbucks is a place where networking and professional relationships flourish. Connect with leaders and peers who can help guide your career path, and take advantage of our comprehensive training programs that prepare you for future leadership roles.

Internship Opportunities

Gain real-world experience and build your resume through a Starbucks internship. Our interns work on projects that matter, gaining skills that are crucial to succeeding in the coffee industry and beyond. It’s an opportunity to see what a career at Starbucks might look like, with many interns going on to full-time positions within the company.

Stay Connected

Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Join us and be part of a company that prides itself on growth, innovation, and a positive employment culture.

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Explore Starbucks Careers

Whether you're beginning your career journey or looking to enhance it, Starbucks offers a dynamic path filled with opportunities for success. Join us and become part of a team that is passionate about coffee, community, and making a positive impact in the world.
Learn more about Starbucks Corporation
Size
383,000 employees
Market Cap
$113.2 billion
Industry
Net Income
$664.8 million
Founded
1971
5 Year Trend
+7.6%
Revenue
$23.1 billion
NASDAQ

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