Senior Manager, Content and Editorial Strategy, Corporate Communications (Hybrid/Telework)

CBC/Radio-Canada

$100K — $120K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of communications experience, particularly in large organizations undergoing change
  • Experience in developing national communications plans with quality outcomes
  • In-depth knowledge of social media strategy, ad management, and web analytics
  • Strong grasp of the media landscape and commitment to journalistic standards
  • Proven leadership in engaging diverse teams
  • Bilingual proficiency in English and French is essential
  • Excellent writing skills in both official languages

Responsibilities

  • Develop and execute content and editorial strategies that align with corporate objectives
  • Establish quality standards for all content across platforms
  • Protect and elevate the organization's brand reputation in communications
  • Implement social media strategies across key platforms including LinkedIn and YouTube
  • Manage a comprehensive editorial calendar and oversee content creation
  • Support crisis communication initiatives as required
  • Define and analyze campaign performance metrics for continuous improvement

Benefits

  • Hybrid work arrangement with flexible scheduling
  • Opportunity to lead and mentor a team
  • Engage in high-impact strategic planning and relationship building
  • Contributions to major advertising and engagement campaigns
  • Temporary role with potential for long-term influence on brand positioning
Full Job Description

Position Title:

Senior Manager, Content and Editorial Strategy, Corporate Communications (Hybrid/Telework)

Status of Employment:

Temporary Long-Term (Fixed Term)

Position Language Requirement:

English, French

Language Skills:

English (Reading - C - Advanced), English (Speaking - C - Advanced), English (Writing - C - Advanced), French (Reading - C - Advanced), French (Speaking - C - Advanced), French (Writing - C - Advanced)

Unposting Date:

2026-08-16 11:59 PM

This is a six-month temporary role.

This role is a hybrid work arrangement. Work schedule to be discussed with the Hiring Manager according to the guidelines defined by the department.

Position Summary

Reporting to the Executive Director of Corporate Communications, the Senior Manager, Content and Editorial Strategy, oversees the creation, alignment, consistency and co-ordination of external communications across all platforms. In this role, you will also drive the original content strategy supporting CBC/Radio-Canada’s broader corporate strategy and manage the brand’s social media ecosystem.

Business and Strategic Planning

  • Develop and execute the content and editorial strategy supporting the 2025-30 corporate strategy, enhancing CBC/Radio-Canada’s brand positioning and visibility.

  • Establish, implement and maintain quality standards across all content (tone, style and substance).

  • Protect and elevate the CBC/Radio-Canada brand reputation across all communication channels.

  • Develop and execute the social media strategy across key platforms (LinkedIn, YouTube, Meta), including executive communications for the President and CEO.

  • Contribute to the strategic planning and development of advertising and engagement campaigns promoting CBC/Radio-Canada’s role as a public service media organization.

  • Develop, manage and maintain the master editorial calendar.

  • Oversee editorial content creation across communication channels, ensuring messaging and language quality.

  • Support crisis communications planning and execution as needed.

  • Define campaign KPIs and analyze performance metrics to continuously optimize initiatives.

  • Provide guidance on best practices to leadership and internal teams.

Strategic Relationships

  • Build and maintain strong strategic relationships with leadership and teams within Corporate Communications and the broader Corporate Development group.

  • Build and maintain strategic relationships with internal, local and regional communications teams across CBC and Radio-Canada.

  • Build and maintain strategic relationships with the CBC and Radio-Canada social media teams.

Resource Management

  • Lead, mentor and inspire team members by setting clear objectives, supporting career development and cultivating a collaborative, positive and engaging team culture.

  • Set objectives and priorities for your team in alignment with Corporate Communications strategic objectives.

  • Oversee the budget, ensuring sound financial stewardship and optimal ROI.

What You Bring

You bring a broad strategic vision paired with creative flair. You excel at translating complex business issues into compelling narratives that engage and inspire both key stakeholders and the general public.

Qualifications and Key Competencies:

  • Five to seven years’ communications experience, ideally within a large-scale organization undergoing transformation.

  • Proven track record in designing national communications plans and overseeing high-quality deliverables.

  • Deep understanding of social media strategy and operations, ad management platforms and web analytics tools.

  • Sophisticated understanding of the modern media ecosystem, commitment to journalistic independence and ability to adapt communication styles for creative and unionized environments.

  • Demonstrated ability to lead and engage diverse, cross-functional teams.

  • Ability to operate effectively in a bilingual environment (English/French).

  • Strong writing ability in both official languages.

Candidates may be subject to skills and knowledge testing.

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

Primary Location:

1000, Rue Papineau, Montreal, Quebec, H2K 0C2

Number of Openings:

1

Work Schedule:

Full time

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