Keurig Dr Pepper

Senior Global Employer Branding Manager

Keurig Dr Pepper • $130K — $170K *
Burlington, MA 01803In-Person
Business Services
8 - 10 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business Administration, Organizational Psychology, Marketing, or related field.
  • 10+ years of experience in employer branding, talent marketing, or related areas.
  • Experience in developing employer branding strategies for complex, global organizations.
  • Ability to create and govern an Employee Value Proposition (EVP) with global and local relevance.
  • Strong expertise in storytelling, content strategy, and multi-channel activation for employer branding.
  • History of effective partnership with senior leaders across various functions.
  • Data-driven mindset with experience in analytics and market research.

Responsibilities

  • Develop and evolve KDP's global employer branding strategy aligned with business priorities.
  • Establish and maintain a consistent global employer brand framework and toolkits.
  • Serve as the steward for employer branding assets and initiatives.
  • Lead global employer branding campaigns targeting diverse talent segments.
  • Create compelling storytelling strategies to showcase organizational culture and impact.
  • Ensure brand consistency while addressing regional market needs.
  • Manage relationships with agencies and stakeholders to optimize branding efforts.

Benefits

  • Medical, Dental, and Vision coverage.
  • Disability and Paid Time Off (including parental leave).
  • 401k with company match.
  • Tuition Reimbursement and Mileage Reimbursement.
  • Annual performance-based bonus.
Full Job Description
Job Overview:

Senior Global Employer Branding Manager

Job Location: Burlington, MA

Job Overview

This Senior Global Employer Branding Manager is responsible for designing, developing, and governing KDP's global employer brand strategy across markets, functions, and talent segments. The successful candidate will create a compelling, authentic, and differentiated employer brand that reflects our culture and business ambition while enabling local markets to bring the brand to life in meaningful ways.

Partnering closely with Talent Acquisition, People function, Corporate Communications, Marketing, and regional stakeholders, this role will strengthen our Employee Value Proposition (EVP), enhance our talent attraction strategies, and position Coffee Operating Unit of KDP as an employer of choice globally.

Key Responsibilities

Employer Branding Strategy & Governance
  • Develop and continuously evolve KDP's coffee operating unit global employer branding strategy aligned with business priorities, talent strategies, leadership objectives, and company culture.
  • Establish and maintain a global employer brand framework, playbook, and toolkits that enable consistent execution while allowing for local market customization.
  • Serve as the global employer brand steward, ensuring consistency and quality across employer branding assets, campaigns, and initiatives.
  • Partner with key stakeholders to ensure employer branding reflects KDP's coffee operating unit, employee experience, and organizational culture.

Global Employer Brand Campaigns & Activation
  • Lead the development and execution of global employer branding campaigns focused on key talent segments, including early careers, critical capabilities, and leadership populations.
  • Drive campaign strategy from insights and concept development through execution across multiple channels, including career sites, social media, events, content platforms, and employee advocacy programs.
  • Create compelling storytelling strategies that showcase KDP's coffee operating unit culture, people, opportunities, and impact.
  • Balance global brand consistency with regional market needs and cultural relevance.
  • Identify and implement innovative approaches to strengthen employer brand presence.

Content, Channels & Digital Employer Experience
  • Own the global employer brand content strategy, including messaging frameworks, narratives, and visual identity guidelines.
  • Partner with Corporate Communications and Marketing to ensure alignment between employer brand and corporate brand strategies.
  • Oversee and enhance KDP's coffee operating unit global digital employer presence, including career websites, social channels, and external talent platforms.
  • Enable authentic employee storytelling and advocacy initiatives that showcase employee experience.

Stakeholder Partnership & Enablement
  • Serve as a strategic advisor and thought partner to Global Talent Acquisition, People function, Employee Experience, Communications, and Marketing teams.
  • Build strong partnerships across regions and functions to drive employer brand adoption and engagement.
  • Provide training, tools, and best practices to regional teams to enable effective local activation.
  • Influence senior stakeholders in a complex, global, matrixed environment without direct authority.
  • Build and foster a global employer branding community across markets.
  • Manage relationships with external agencies, vendors, and research partners as needed.
  • Ensure effectiveness, quality, and return on investment of employer branding activities.

Measurement & Insights
  • Establish and track employer branding metrics, including talent attraction indicators, brand awareness, engagement, and quality-of-hire measures.
  • Leverage data, research, and market insights to continuously improve employer branding strategies and initiatives.
  • Monitor employer brand reputation across external platforms and proactively identify opportunities and risks.


It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Total Rewards:
  • Salary Range: $130,700 - $170,000
  • Actual placement within the compensation range may vary depending on experience, skills, and other factors
  • Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
  • Annual bonus based on performance and eligibility

Requirements:
  • Bachelor's degree in Business Administration, Organizational Psychology, Organizational Behavior, Marketing, Communications, or a related field.
  • 10+ years of experience in employer branding, talent marketing, people function, brand strategy, communications, or related disciplines.
  • Proven experience developing and executing employer branding strategies within global, complex, matrixed organizations.
  • Demonstrated ability to build and govern an Employee Value Proposition (EVP) while balancing global consistency with local market relevance.
  • Strong expertise in employer brand campaigns, storytelling, content strategy, and multi-channel activation.
  • Experience partnering effectively with senior leaders across Talent Acquisition, People function, Marketing, and Communications.
  • Ability to influence and drive outcomes through strong stakeholder management skills.
  • Data-driven mindset with experience using insights, analytics, and market research to measure impact and optimize strategies.
  • Strong communication, collaboration, and project management skills with the ability to operate effectively in a global environment.

Work Environment
  • Based in Burlington, MA (Hybrid environment with 3 days in the office and 2 days remote)
  • Up to 25% travel is required to support business leaders, talent processes, and locations globally.
  • Flexibility to work across multiple time zones.

About Keurig Dr Pepper

Keurig is a beverage company that offers a variety of K-Cup pods and single-serve coffee makers. The company provides iced coffee brewers, cappuccino, and latte makers.

Keurig Dr Pepper Careers

Join the vibrant team at Keurig Dr Pepper, a leading beverage company in North America, where innovation, leadership, and diversity thrive. As a powerhouse in the beverage sector, Keurig Dr Pepper offers a plethora of job opportunities that cater to a variety of skills and career aspirations.

Work You’ll Do

At Keurig Dr Pepper, every position contributes to the company's success, from brewing innovation to market leadership. Our team is committed to fostering a culture of growth and professional development, making our company a perfect place for those who are driven to excel in their careers.

Explore Career Paths

Whether you're looking for an internship, full-time employment, or a leadership role, Keurig Dr Pepper provides a dynamic environment where your career can flourish. We are dedicated to hiring talented professionals who are eager to drive our mission of delivering high-quality beverages to consumers globally.

Innovate and Lead

Join a team where innovation is at the core of everything we do. Keurig Dr Pepper is home to a diverse group of forward-thinking professionals who are not only experts in their fields but are also leaders who inspire change and growth within the industry.

Diversity and Inclusion

At Keurig Dr Pepper, we believe diversity fuels innovation. Our commitment to diversity training ensures that all team members have the opportunity to thrive and contribute their unique perspectives. We strive to create an inclusive workplace where everyone feels valued and empowered.

Benefits and Culture

Our employees enjoy a range of benefits that support both their professional and personal lives. At Keurig Dr Pepper, you will find a supportive culture that values networking, leadership development, and a work-life balance. We invest in our employees through comprehensive benefits packages and continuous professional development opportunities.

Join Our Team

Search for open positions that match your skills and interests. Keurig Dr Pepper is always on the lookout for passionate, curious, and innovative team players. Explore the exciting employment and internship opportunities available and find out how you can contribute to our community of dedicated professionals.

Stay Connected

Keep up to date with the latest company news, career tips, and industry insights—all from the people who work here. Personalize your experience by subscribing to job alert emails, tailored to your preferences, and discover the rewarding career opportunities that await at Keurig Dr Pepper.

Apply Now

Ready to take the next step in your career? Submit your resume, prepare for your interview, and join a company that’s as committed to your career growth as you are. At Keurig Dr Pepper, we’re not just filling positions—we’re building leaders.

Keurig Dr Pepper Jobs

With a commitment to innovation, leadership, and diversity, Keurig Dr Pepper is more than just a beverage company—it's a place where you can make a difference. Join us in our journey to refresh the world and make a lasting impact.
Learn more about Keurig Dr Pepper
Size
27,500 employees
Market Cap
$51 billion
Industry
Food & Beverages
Net Income
$1.3 billion
Founded
1990
5 Year Trend
+14.5%
Revenue
$11.6 billion
NASDAQ
KDP
* Ladders Estimates

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