Senior Field Marketing Manager

Peec AI

$100K — $150K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of experience managing events for demand generation in B2B SaaS or high-growth startups.
  • Proven ability to own conference presence and convert it into measurable pipeline.
  • Experience working directly with sales teams on outreach and CRM use.
  • Demonstrated operational excellence in managing vendors, budgets, and logistics under pressure.
  • Strong creative skills with an eye for aesthetically appealing and memorable event design.

Responsibilities

  • Own and execute field marketing strategy across the US, focusing on events.
  • Set and track targets for sourced pipeline and meeting bookings.
  • Collaborate with SDRs and AEs for comprehensive event planning and follow-up.
  • Create high-quality, impactful event formats from exclusive dinners to large-scale activations.
  • Manage all aspects of conference presence from concept to delivery.
  • Oversee production logistics including venues, vendors, budgets, and timelines.
  • Cultivate partnerships to enhance event effectiveness and reach.

Benefits

  • Opportunities for professional growth and career advancement in a dynamic environment.
  • Collaborative and innovative work culture that values creative contributions.
  • Access to a network of industry leaders and networks in marketing and SaaS.
Full Job Description
About the role

This is a growth role. As our first Senior Field Marketing Manager in the US, you'll own events as a pipeline channel for our expansion out of New York, working hand in hand with Sales and Growth to source and accelerate revenue. That means curated dinners with founders and senior marketers, conference presences that convert, and brand activations with a number attached.

The craft matters. Our audience is the people shaping modern marketing, and they can tell the difference between a generic booth and something worth remembering. But taste is the bar, not the job. The job is turning real-world moments into measurable business impact.

What You'll Do

Own field marketing strategy and execution across New York and the US, with events as your primary channel

Carry targets for sourced pipeline, meetings booked, and cost per opportunity, and report on them

Run the full pre- and post-event motion with SDRs and AEs: target account lists, invite outreach, on-site conversations, follow-up sequences, and CRM attribution

Conceptualize and produce high-quality formats end to end, from invite-only partner dinners to high-visibility brand activations

Lead our conference presence from concept to execution, including booth design, side events, partnerships, and on-site experience

Manage every layer of production: venues, vendors, budgets, timelines, logistics, and on-the-day delivery

Build the partnerships and relationships that make each event sharper, bigger, and more effective

What We're Looking For

3+ years running events as a demand generation channel at a B2B SaaS company or high-growth startup

Proven track record of owning conference presence end to end and turning it into measurable pipeline

You've worked directly with sales teams on event-driven outreach and know your way around a CRM, including attribution and reporting

High ownership and operational excellence: you manage vendors, budgets, and logistics, and deliver flawlessly under pressure

Strong creative instinct and taste for beautifully designed, memorable experiences

Natural relationship builder, comfortable hosting founders, operators, and senior marketers

Bonus Points

Experience producing premium dinners, summits, or invite-only formats from scratch

Established vendor and venue network across New York

Existing network in New York's startup, SaaS, or marketing ecosystem

Strong brand and design sensitivity: you care about atmosphere, detail, and positioning

Compensation
The salary range for this position is $100,000 to $150,000. Actual compensation within this range will be determined based on factors including the candidate's experience, skills, qualifications, and location, in accordance with applicable New York law.

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