Thomson Reuters

Senior Field Marketer

Thomson Reuters$74K — $137K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in B2B field marketing or integrated marketing with proven results
  • Experience leading both in-person and virtual marketing programs
  • Exceptional project management skills with proven ability to handle multiple high-priority projects
  • Demonstrated track record of influencing sales and marketing leadership
  • Proficiency in CRM and marketing automation tools, leveraging data for program optimization
  • Strong customer-first mindset focused on creating high-quality experiences
  • Ability to thrive in fast-paced, ambiguous environments, demonstrating independence

Responsibilities

  • Design and execute comprehensive in-person and virtual marketing programs
  • Partner with sales and campaign teams to enhance regional and national outreach
  • Manage all aspects of program operations, ensuring high attendee satisfaction
  • Develop integrated strategies for pre- and post-program engagement
  • Analyze program performance and present actionable insights
  • Enhance field marketing processes by developing best practices
  • Foster relationships with internal and external stakeholders, sharing expertise

Benefits

  • Flexible hybrid work model with 2-3 days in office
  • Supportive workplace policies for work-life balance
  • Career development programs focused on continuous learning
  • Comprehensive benefits including flexible vacation and mental health days
  • Inclusive culture recognized for diversity and community support
  • Opportunities for social impact through paid volunteer days
  • Access to industry-leading health, wellness, and financial benefits
Full Job Description

 

Summary of the Role

We’re looking for a strategic and results-driven Senior Field Marketer to lead the design and execution of high-impact in-person and virtual marketing programs that drive customer engagement, pipeline acceleration, and deep sales partnership. This role is ideal for a seasoned marketer who brings a point of view, operates with a high degree of autonomy, and is energized by the opportunity to elevate programs that are both excellent in execution and grounded in strategy. This role sits within the Demand Activation - Field Marketing team.

About the Role
In this opportunity as Senior Field Marketer, you will:

  • Lead end-to-end strategy and execution of in-person and virtual field marketing programs across multiple segments, including event design, logistics, timelines, registration, vendors, and deliverables
  • Serve as a strategic partner to sales, campaign, and segment teams to design and deliver regional and national programs that accelerate pipeline and deepen customer relationships
  • Own program operations end-to-end, setting clear expectations with stakeholders, managing budgets with precision, and consistently delivering best-in-class attendee experiences
  • Drive integrated pre- and post-program strategy in partnership with marketing and sales, ensuring strong promotion, seamless follow-up, and measurable outcomes tied to pipeline
  • Own performance reporting for field marketing programs, synthesizing data across registration, attendance, lead outcomes, and pipeline impact into actionable insights for leadership
  • Lead the development and continuous improvement of field marketing processes, playbooks, and best practices — standardizing execution at scale while elevating program quality
  • Manage and develop relationships with internal and external partners, including event support teams, agencies, vendors, and sales leaders, acting as a subject matter expert and go-to resource
  • Drive innovation — bring bold, differentiated ideas that elevate the Thomson Reuters brand and set a new standard for field marketing experiences

About You
You’re a fit for the role if you have:

  • 5+ years of experience in B2B field marketing, demand generation, or integrated marketing, with a proven track record of leading complex, high-impact programs
  • Demonstrated experience leading both in-person and virtual programs across multiple segments or markets, from strategy through execution and reporting
  • Exceptional project management skills with the ability to lead multiple high-priority programs simultaneously, setting timelines, managing dependencies, and holding stakeholders accountable
  • Proven ability to influence and partner with sales, marketing, and operations leadership, translating business priorities into marketing strategy and execution
  • Proficiency with CRM, marketing automation, ABM, event management, and reporting tools (e.g., Salesforce, Marketo/Eloqua, Tableau); ability to leverage data to optimize program performance and improve attribution
  • A customer-first mindset and deep commitment to building differentiated, high-quality experiences that strengthen relationships and drive measurable business outcomes
  • Confidence operating in a fast-paced, ambiguous environment, with the maturity to navigate competing priorities, drive clarity, and deliver results with a high degree of independence

#LI-TV1

What’s in it For You?

  • Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.

  • Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.

  • Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.

  • Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.

  • Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.

  • Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.

  • Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

 

 

In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan.

Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. For any eligible US locations, unless otherwise noted, the base compensation range for this role is $74,200 USD - $137,800 USD. Base pay is positioned within the range based on several factors including an individual’s knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance.

About Thomson Reuters

Thomson Reuters Corporation is a Canadian multinational media conglomerate. The company was founded in Toronto, Ontario, Canada, where it is headquartered at 333 Bay Street. Thomson Reuters provides professionals with the intelligence, technology, and human expertise they need to find trusted answers in the financial and risk, legal, tax and accounting, and media markets. The company is dual-listed on the New York Stock Exchange and the Toronto Stock Exchange. In 2019, the company reported revenues of $5.9 billion and net income of $1.3 billion.
Learn more about Thomson Reuters
Size
24,400 employees
Market Cap
$53.8 billion
Industry
Founded
2008
5 Year Trend
-10.7%
NASDAQ

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