Wix

Senior Events Marketing Manager - Base44

Wix$130K — $155K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8 years of B2B marketing experience, including 3 years in event marketing for enterprise SaaS or tech
  • Demonstrated ability to develop and implement event strategies linked to pipeline results
  • Experience in demand generation or account-based marketing (ABM) is a strong advantage
  • Familiarity with global market dynamics across EMEA, APAC, and North America is preferred
  • Skilled in using AI tools and project management software for operational efficiency and reporting
  • Adept at working in fast-paced environments with limited guidance
  • Excellent communication skills for managing relationships with stakeholders

Responsibilities

  • Define and drive a comprehensive global event strategy focused on diverse formats like conferences and hackathons
  • Collaborate across departments to align events with sales pipeline and ensure appropriate follow-up actions
  • Leverage AI technologies to enhance and broaden the effectiveness of event initiatives
  • Oversee budgeting, vendor partnerships, and reporting on event pipeline contributions
  • Craft engaging themes, speaker lineups, and memorable experiences for attendees
  • Analyze and report on event performance metrics, such as ROI and cost per opportunity
  • Generate innovative ideas for special activations that captivate target audiences

Benefits

  • Competitive medical, dental, and vision insurance
  • Retirement savings plan
  • Wellness benefits
  • Travel expenses covered
  • Subsidized lunches available regardless of location
Full Job Description
As a Senior Events Marketing Manager, you'll define and execute a global event strategy that drives enterprise pipeline growth. You'll own the event program, coordinate cross-functional efforts, leverage AI for operational scaling, and design impactful event experiences. In your day-to-day, you will:
  • Define and drive a global event strategy, including conferences, hackathons, executive dinners, and special activations
  • Collaborate with Sales, Product, and Marketing teams to align events with pipeline goals and ensure effective follow-ups
  • Use AI tools to scale our event programs into a pipeline generation engine.
  • Manage global events budgets, vendor relationships, and pipeline influence reporting
  • Develop engaging event themes, speaker programs, and memorable on-site experiences
  • Report on ROI, cost per opportunity, and event pipeline influence to leadership
Qualifications
  • 5-8 years of experience in B2B marketing, with at least 3 years in event or field marketing within enterprise SaaS or tech
  • Proven experience in owning event strategy and tying events to pipeline metrics
  • Background in demand generation or ABM - a huge plus
  • Exposure to global markets (EMEA, APAC, North America) - strongly preferred
  • Proficiency with AI tools for operational scaling, project management tools, and data analysis/reporting
  • Thrives in ambiguity, adapts quickly, and is comfortable without a fully defined playbook
  • Strong stakeholder communication skills and composure under pressure
Expected base compensation salary range $130,000 - $155,000. In addition to base pay you will receive company RSUs as part of the compensation package. Final package may vary and will be determined by various factors including location the role is expected to be performed, shift, candidate profile and ideal qualifications. For U.S. employees, this role is currently eligible for a benefit package that includes competitive medical, dental and vision insurance, a retirement savings plan, wellness benefits, travel expenses and subsidized lunch no matter where you live. Other benefits vary from country to country. You'll get a detailed offer at the final stages of the hiring process, though salary expectations may be discussed earlier in the process.

About Wix

Wix is a cloud-based web development platform that allows users to create websites and mobile applications. The company was founded in 2006 by Avishai Abrahami, Nadav Abrahami, and Giora Kaplan and is headquartered in Tel Aviv, Israel. Wix has over 180 million registered users in 190 countries and offers a range of services, including website design, hosting, and e-commerce. The company went public on the NASDAQ in 2013 and has a market capitalization of over $10 billion.
Learn more about Wix
Size
4,789 employees
Market Cap
$4.3 billion
Industry
Net Income
-$216.5 million
5 Year Trend
+34.3%
Revenue
$988.7 million
NASDAQ

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