Agency:
NEON
Job Function:
Strategy and Planning
Job Subfunction:
Strategy
Job Description:
About the Job:As a Senior Engagement Strategist, you'll develop innovative engagement plans that deliver value to healthcare clients and their audiences, leveraging research, insights, and creative thinking . You'll collaborate with cross-functional teams to design engagement ecosystems, content strategies, and project briefs that drive business results and propel brand growth.A Day in the Life:Develop collaborative relationships with cross-functional teams to drive brand goals and deliver impactful engagement strategies.
Synthesize insights from various sources into actionable plans that drive business outcomes.
Provide expert insights into the value and limitations of online and offline channels, informing engagement strategies that deliver results.
Conduct customer research, including insight mining, literature reviews, and behavior research, to develop preliminary findings and inform strategic recommendations.
Develop and draft key deliverables, including workshop presentations, personas, customer journeys, and points of view (POVs) on marketing trends and industry insights.
Become an expert in customer journey software, such as SuiteCX, and apply this knowledge to develop data-driven customer personas and journeys.
About You:Bachelor's degree in Marketing or related field (preferred), with 3+ years of experience in healthcare.
In-depth knowledge of Microsoft Office, with exceptional skills in building PowerPoint decks, and utilizing Word, Excel, and PowerPoint.
Strong written and verbal communication skills, with the ability to actively listen, collaborate, and work effectively with cross-functional teams.
Familiarity with brainstorming software, such as Stormz, Miro, and Mural, and experience running workshops on online collaboration platforms, such as Zoom.
High levels of accountability, integrity, and a willingness to work constructively through conflicts.80,000 - 110,000
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.