Senior Director, Strategy - Brand & Creative

Media.Monks$140K — $160K *
Consumer Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years in Brand Planning or Creative Strategy at a top agency, including 3 years in a senior leadership role.
  • Experience with high-profile global brands and high-stakes campaigns, such as Super Bowl or Olympics.
  • Expertise in translating brand strategy into integrated campaigns and consumer experiences.
  • Ability to synthesize complex data into compelling creative concepts.
  • Track record of building and mentoring high-performing strategy teams.
  • Strong presentation skills for executive client engagement and new business pitches.
  • Genuine curiosity about leveraging AI as a creative tool.

Responsibilities

  • Lead development of brand strategy, architecture, and positioning for a tech giant across global markets.
  • Drive strategic vision for high-visibility campaigns with significant impact.
  • Collaborate closely with Group Creative Directors to protect and elevate core ideas throughout the creative process.
  • Monitor cultural trends and incorporate insights into strategic work proactively.
  • Manage and mentor a diverse team of brand strategists, fostering a creative and rigorous environment.
  • Build trusted relationships with senior stakeholders to influence key business decisions and identify opportunities.
  • Collaborate cross-functionally to ensure the brand platform translates into a comprehensive consumer experience.

Benefits

  • Comprehensive medical, dental, and vision insurance coverage.
  • Generous paid time off (PTO) and 15 company-wide holidays.
  • 401k plan with company contributions.
  • Paid parental leave options.
  • Focus on work-life balance and personal well-being.
  • Opportunities for career advancement within a dynamic and entrepreneurial environment.
  • Commitment to diversity, equity, and inclusion initiatives.
Full Job Description
About the Role
As a Senior Director, Strategy - Brand & Creative, you'll lead our Brand Strategy discipline within this team. We're looking for someone who is passionate about building breakthrough brands, developing bold strategic thinking, and creating impactful work that moves businesses and culture forward.

TL;DR - You've already done this for global brands on some of the world's biggest stages. You've been in the room when major decisions are made and know how to earn your seat there. You care more about the work being great than being right. You know the difference between a brand truth and a brand claim-and can teach others. You've built brand strategy that doesn't stop at the brief. You know how great brand platforms translate into integrated campaigns, digital experiences, product launches, and customer touchpoints. Most importantly, you're excited by the opportunity to build and grow a modern Brand Strategy practice within a highly collaborative, AI-forward agency.
Responsibilities:
  • Global Brand Positioning: Lead development of foundational brand strategy, architecture, and positioning for this industry-defining tech giant across its full product portfolio. Make sure the brand stays consistent, clear and relevant whether it's showing up in São Paulo, Seoul, or San Francisco.
  • High-Stakes Creative Strategy: Drive the strategic vision for highly-visible campaigns (e.g. Super Bowl spots, Olympics moments, global product launches, major repositionings). You've been in these rooms before and you know how to lead when the stakes are high.
  • Creative Partnership: Be the right hand to our Group Creative Directors. Write briefs that are provocative and inspiring and stay deeply engaged through the creative process to protect and elevate the core idea from brief to final cut.
  • Cultural Intelligence: Keep a genuine pulse on where culture is moving: what people care about, what's shifting, what's coming. Bring that fluency into the work before clients ask for it.
  • Team Leadership & Practice Building: Mentorship: Manage and mentor a team of brand strategists - directors, seniors, and beyond. Foster an environment where rigorous thinking, creative ambition, collaboration, and curiosity thrive together. Establish best practices, elevate the discipline, and contribute to building a world-class strategy organization.
  • Client Advisory & Business Growth: Build real, trusted relationships with senior marketing leaders at this multi-platform digital consumer and enterprise empire. Facilitate strategic conversations, confidently present recommendations, and influence key business decisions. Partner with Client Leadership and Creative teams to identify new opportunities, support proactive thinking, and lead strategic components of new business pitches.
  • Cross-Functional Collaboration: Work closely with media, data, and AI teams to make sure the brand platform doesn't live in a deck - it translates into a full-funnel consumer experience, built with the speed and agilitya pioneering, fast-paced Silicon Valley innovator expects.
About You The essentials:
  • 12+ years in Brand Planning or Creative Strategy at a top agency, with at least 3 years in a senior leadership role.
  • You've worked on major global brands and campaigns that ran everywhere, on briefs that had real stakes.
  • You've built brand strategy that doesn't stop at the brief. You know how great brand platforms translate into integrated campaigns, digital experiences, product launches, and customer touchpoints.
  • Direct experience on high-profile, high-stakes campaigns: Super Bowl, Olympics, global product launches, or equivalent moments where the whole world is watching.
  • You know how to build a global brand platform-not just a campaign, but the idea underneath it.
  • The ability to take complex data and research and turn it into a simple, compelling idea that a creative team is excited to run with.
  • You've partnered closely with Executive Creative Directors and know how to challenge, inspire, and elevate creative work from brief through execution.
  • You've helped win new business and are comfortable leading the strategic portions of pitches and executive client presentations.
  • A track record of building and leading high-performing strategy teams. You're an empathetic leader who knows how to get the best out of people.
  • You're excited by the opportunity to build and grow a modern Brand Strategy practice-not simply inherit one.
  • You can command a room, sell a brave idea to a skeptical stakeholder, and always articulate the "why" behind the work.
  • Genuine curiosity about AI as a creative and strategic tool, not just a capability to check off.
Compensation:
The anticipated salary range for this role varies by geographic location. Actual compensation will be determined based on a variety of factors, including relevant experience, interview assessment, skills, geographic location, and internal equity. In addition to base salary, Monks offers a comprehensive benefits package and opportunities for professional growth.

#LI-REMOTE

#LI-ZZ1

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company's then-current RTO policy, which is subject to change from time to time.
What We Offer
Benefits
  • Excellent, full coverage medical, dental, and vision insurance - more about our coverage here !
  • Generous PTO and 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
  • Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here !)

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company's then-current RTO policy, which is subject to change from time to time.

Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate's sex or any other protected status.

Salary Range: $140,000-$160,000 USD

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