Senior Director of Sales (Senior Living)

Conservatory at North Austin

$80K — $130K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business Administration, Marketing, or related field
  • Minimum 5 years of experience in senior living sales/marketing, including 2 years in a leadership role
  • Proven track record of achieving occupancy and revenue targets
  • Strong supervisory and coaching skills for management of sales teams
  • Excellent communication and relationship-building abilities
  • Proficient in Microsoft Office and CRM systems
  • Strong analytical skills with experience in competitive market analysis

Responsibilities

  • Lead and coach the community sales team, setting clear accountability
  • Ensure compliance with company sales systems and playbook
  • Meet community sales targets by overseeing inquiries, tours, and move-ins
  • Analyze competitive market conditions to inform tactical strategies
  • Build and maintain referral networks and represent the community at events
  • Collaborate with leadership on sales strategy and pricing
  • Evaluate sales performance and drive CRM data integrity and reporting
  • Oversee the move-in process for residents and families
  • Prepare forecasts and present performance updates to leadership

Benefits

  • Comprehensive benefits package including medical, dental, and vision insurance
  • Paid time off and holidays
  • 401(k) with employer match
  • Paid training and career growth opportunities
  • Wellness-related benefits
  • Employee Assistance Program (EAP) for additional support
Full Job Description
Senior Director of Sales, you'll play an essential role in enriching the lives of seniors, creating meaningful connections, and making a difference every single day.

Your Role:

As the Senior Director of Sales, your role includes leading sales operations and strategy to achieve occupancy and revenue goals. You'll provide coaching and direction to the community's sales team, analyze performance, and drive a consistent, customer-focused sales process that delivers exceptional experiences for residents and families.

Position Highlights:
  • Status: FULL TIME
  • Schedule: Flexible leadership schedule with MOD coverage, on-call responsibilities, and operational flexibility required based on community needs, including occasional evenings, weekends, and emergency support as needed
  • Location: Austin, TX
  • Rate of Pay: Base pay of $80k+ commissions - Total earning potential $130k
  • Travel: 20%-30%

What You'll Do:
  • Provide leadership, coaching, and accountability to the community sales team (Directors of Sales, Sales Associates)
  • Execute and ensure compliance with the company's Sales Playbook and sales systems
  • Achieve community sales targets through oversight of inquiries, tours, conversions, and move-ins
  • Analyze competitive market conditions and develop tactical strategies to maintain a competitive edge
  • Build and maintain referral networks, conduct outreach, and represent the community at professional events
  • Partner with the Executive Director and Regional Sales Leaders on sales strategy, pricing, and tactical plans
  • Evaluate sales performance weekly, coach sales associates, and drive CRM data integrity and reporting
  • Collaborate with executive and regional leadership on competitive analysis, revenue optimization, and NOI contribution
  • Oversee the move-in process, ensuring a smooth transition for residents and families
  • Track KPIs, prepare forecasts, and present performance updates to leadership

Qualifications:
  • Bachelor's degree in Business Administration, Marketing, or related field
  • Minimum 5 years of experience in senior living sales/marketing with at least 2 years in a leadership role
  • Proven success in achieving occupancy and revenue targets
  • Strong supervisory and coaching skills with ability to manage multiple sales team members
  • Excellent communication, presentation, and relationship-building skills
  • Proficiency with Microsoft Office and CRM systems
  • Strong analytical ability with experience in competitive market analysis

Benefits You'll Enjoy

For eligible employees, we offer a comprehensive benefits package that includes competitive pay, medical, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and career growth opportunities, wellness-related benefits, and additional support through our Employee Assistance Program (EAP).

Agency Policy

We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.

Employment Scam Warning

We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.

JOB CODE: 1008933

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