Senior Director of Business Development

$125K — $150K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in marketing, business administration, or related field.
  • Valid driver’s license with a favorable Motor Vehicle Report and proof of insurance.
  • Previous experience in healthcare business development required.
  • Knowledge of psychiatric and chemical dependency treatment principles preferred.
  • Must be employed as a Director of Business Development at a Springstone location. Must demonstrate success in current role.

Responsibilities

  • Implement and direct the hospital's business development processes.
  • Plan, direct, and coordinate outreach to potential patient referral sources.
  • Maintain positive relationships with identified referral sources.
  • Monitor community trends to identify needs for new services and programs.
  • Analyze metrics to assess business development effectiveness.
  • Conduct ongoing market and competitor analyses.
  • Hire, train, and oversee business development representatives.

Benefits

  • Comprehensive medical, dental, and vision coverage.
  • Life, accident, critical illness, and hospital indemnity insurance.
  • Paid family leave and generous paid time off.
  • Tuition assistance and 401(k) with company match.
  • Mental, physical, and financial wellness programs.
Full Job Description
JOB DESCRIPTION

How you'll contribute
A Senior Director of Business Development who excels in this role:

  • Implements and directs the hospital's business development processes.
  • Plans, directs, and coordinates the identification of and outreach to potential patient referral sources.
  • Maintains positive, ongoing relationships with identified referral sources.
  • Monitors community trends to identify needs for new services and programs.
  • Develops and analyzes metrics to assess the effectiveness of business development strategies.
  • Conducts ongoing market and competitor analyses.
  • Hires, trains, and oversees hospital business development representatives.
  • Performs additional duties as assigned by the Vice President of Business Development.
  • Develops the hospital's comprehensive business development plan in collaboration with the CEO and senior hospital leadership.
  • Hires, trains, evaluates, and develops business development personnel, establishing accountability measures to assess performance and activity levels.
  • Develops referral source target categories and prioritization strategies; utilizes 360-degree feedback and other methods to evaluate referral source relationships.
  • Identifies key performance metrics and creates reports that analyze and communicate the effectiveness of business development efforts.
  • Takes an active role in defining the hospital's market area, assessing community needs for specific programs and services, and monitoring market competition.
  • Develops the annual business development budget and establishes processes to measure the effectiveness of marketing expenditures.
  • Develops and implements community workshops and seminars, as appropriate.
  • Collaborates closely with the Care Coordination Department on data collection, referral source tracking and follow-up, call quality, and outcome assessments.
  • Ensures marketing materials and collateral effectively communicate key messages and meet quality standards.
  • Conducts weekly audits for designated hospitals, including referral source reviews, Salesforce activity audits, month-end report reviews, and quarterly business development plan evaluations.
  • Identifies trends and growth opportunities within targeted markets.
  • Provides on-site training and support to newly hired Directors of Business Development, including travel as required.
  • Supports new site development initiatives as directed by the Vice President of Business Development.
  • Conducts targeted outreach to ID sites as directed by the Vice President of Business Development, including travel as required.


What we’re looking for

Education:

  • Bachelor’s degree in marketing, business administration or related field.


Licenses/Certifications:

  • Valid driver’s license and a favorable Motor Vehicle Report (MVR), along with proof of insurance when using own auto.
  • Must show proof of automobile insurance.

Skills & Experience:

  • Previous experience in health care business development required. 
  • A knowledge of psychiatric and chemical dependency treatment principles is preferred.
  • Must currently be employed as a Director of Business Development at a Springstone location. 
  • Must have demonstrated success in current role and ability to effectively communicate across disciplines.


Schedule: Full-time

Why join us 

We believe that investing in our employees is the first step to providing excellent patient care. In addition to your base compensation, this position also offers: 

  • Comprehensive Benefits: Multiple levels of medical, dental and vision coverage for full-time and part-time employees.

  • Financial Protection & PTO: Life, accident, critical illness, hospital indemnity insurance, short- and long-term disability, paid family leave and paid time off.

  • Financial & Career Growth: Higher education and certification tuition assistance, loan assistance and 401(k) retirement package and company match.

  • Employee Well-being: Mental, physical, and financial wellness programs (free gym memberships, virtual care appointments, mental health services and discount programs).

  • Professional Development: Ongoing learning and career advancement opportunities.


More about Copper Springs East

Copper Springs East in Gilbert, AZ, located in the greater Phoenix metro area, is a behavioral health hospital providing inpatient and outpatient programs for mental health and addiction. We treat adults and seniors.

Our treatment programs include inpatient mental health and addiction treatment, outpatient Partial Hospitalization Programs (PHP), Intensive Outpatient Programs (IOP), and ECT therapy.


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