The Senior Director, Merchandising sets and owns the total merchandising vision, strategy and financial performance for the Bridal, Dress and Accessories divisions. Leading a team of four Buyers and their teams, the Senior Director translates enterprise growth objectives into a differentiated, profitable, omni-channel assortment strategy - accountable for sales, margin, inventory productivity, market share and EBITDA growth. This is a leader-of-leaders role that combines trend and brand vision, deep retail and financial acumen, and organizational leadership: building benchmark-strength teams, forging cross-functional alignment, and representing the business to senior and executive leadership. Channel Scope: Full omni-channel accountability across six key routes to market - Bricks, Ecom, Consignment/Shop-in-Shop, Store-in-Store, Marketplace and Wholesale - with divisional strategies, assortments and economics optimized for each channel's role. STRATEGY & GROWTH LEADERSHIP • Set the merchandising vision. Create, own and execute the long-range plan and business strategy for Merchandising in partnership with SVP, translating enterprise growth objectives into category and channel roadmaps. • Drive profitable growth. Develop innovative solutions to drive sales, grow market share and deliver EBITDA growth; identify white-space opportunities and build the plans to capture them. • Own the omni-channel strategy. Define and evolve the strategy across all six channels, ensuring product, price, presentation and economics are optimized for each channel's role and margin structure. • Read the business. Continually analyze the business to surface opportunities to increase sales and mitigate risk, pivoting strategy and investment as trend dictates. ASSORTMENT, LINE & PRODUCT LEADERSHIP • Direct the assortment architecture. Define and oversee a assortment architecture that achieves the target mix of fashion, quality and price and meets the varying needs and preferences of the David's Bridal customer. • Shape the line & product. Partner with Merchants, Design and Product Development on line framework, fabrics, silhouettes and design direction; guide the sample procurement, review and selection process. • Optimize by channel. Set assortment strategy by channel - including channel-specific and capsule offers for Marketplace, Wholesale and Shop-in-Shop partners. • Align creative & go-to-market. Champion the seasonal creative vision with Visual, Marketing and Digital, aligning merchandise presentation, campaign messaging and go-to-market execution. FINANCIAL OWNERSHIP & ANALYSIS • Own the P&L. Own divisional sales, margin and EBITDA performance; partner with Planning to develop seasonal financial goals and manage in-season to meet or exceed plan. • Partner for planning excellence. Build a strong, collaborative partnership with the VP, Planning, Demand Planning and Merch Analytics to align on financial targets, forecasts, assortment plans and inventory strategy - leveraging shared analytics and a single source of truth to drive faster, better-informed decisions. • Direct financial strategy. Set open-to-buy, pricing and promotional strategy with Planning, pivoting as needed on business trend to protect margin and full-price sell-through. • Scale eCommerce. Grow eCommerce sales and margin as a core divisional priority, holding teams accountable to conversion, penetration and profitability targets. • Drive inventory productivity. In close partnership with VP, Planning, Demand Planning and Merch Analytics, ensure adherence to turn and GMROI$ benchmarks through disciplined Pareto analysis, demand-driven inventory flow, in-stock optimization, and proactive life-cycle and liquidation management across all six channels. TEAM LEADERSHIP & DEVELOPMENT • Build benchmark-strength teams. Lead, supervise and develop Buyers and their teams; make decisions on hiring, performance, counseling, promotion and retention. • Develop talent. Coach and grow the next generation of merchant leaders, creating career pathways and a culture of accountability, urgency and constructive feedback. • Forge cross-functional alignment. Build and maintain productive cross-functional partnerships with Design, Product Development, Planning, Finance, Marketing, Visual, eCommerce, Stores, the DC and external vendors. • Represent the division. Lead buying, milestone and cross-functional meetings; provide weekly updates to Executive Leadership on business status, risks and opportunities. KEY PERFORMANCE INDICATORS • Divisional sales and margin to plan; EBITDA and market-share growth; eCommerce sales, margin and penetration; GMROI$ and inventory turn; in-stock and sell-through; and team engagement, performance and retention. EDUCATION & EXPERIENCE • Bachelor's Degree required, or 10+ years of related experience and/or training, or an equivalent combination of education and experience. • 10+ years of increasingly responsible merchandising experience, including prior Divisional Merchandise Manager (DMM) or equivalent leadership experience. • Demonstrated P&L ownership of a business - delivering sales, margin and EBITDA results. • Multi-category / multi-division leadership experience across differing product and buying models. • Experience directly managing and developing a team of Buyers, including hiring, performance management and succession. • Omni-channel merchandising experience spanning bricks, eCommerce, marketplace and wholesale, with product development / private-label experience strongly preferred. • Proven track record developing and executing business strategy, leading teams to results, and managing the performance and career development of leaders. • Strong retail math, analytical and financial acumen; proficiency in Microsoft Office (Excel and PowerPoint) and adept at leveraging AI tools to drive efficiency, accelerate analysis and elevate decision-making. • Strong fashion sense and taste level, strategic and critical thinking, executive communication, and the ability to lead constructively with urgency, integrity and a relentless commitment to results. TRAVEL REQUIREMENTS • Regular store visits as needed. • Travel to domestic and international markets as needed. Now that we've popped the question, please say "I do". Full Time Opportunity - A comprehensive benefits package is available. • Rewarding Environment and Competitive Pay • Generous Dream Maker Discount After First Pay Period • Referral Incentive Program • Dayforce Wallet - Get Paid Early! • Health/Dental/Vision Insurance • 401K Program • Paid Vacation, Wellness Days & Holidays, including your Birthday off! • Pet Benefits Love wins when love is for Everyone!