Senior Director, Head of Convenience Retail & On-Premise Sales

fairlife

$195K — $215K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in business administration, sales and marketing, or related field; MBA preferred
  • 5 years of successful sales leadership experience
  • At least 8 years of sales account management experience
  • Demonstrated ability to manage multiple priorities effectively
  • Strong written and oral communication skills
  • Capacity to drive a results-oriented sales team
  • Financial acumen for budget management

Responsibilities

  • Drive company sales goals by developing key retail customer relationships
  • Develop annual sales plans aligned with organizational strategy
  • Create and prioritize sales objectives for customers and team
  • Lead execution of company priorities in retail sales
  • Collaborate with marketing and commercial departments to support sales objectives
  • Recommend improvements in sales strategies based on market analysis
  • Manage sales budget while ensuring fiscal responsibility

Benefits

  • Comprehensive medical, dental, and vision coverage effective from day one
  • Supplemental health plans available
  • Generous Paid Time Off for work-life balance
  • Paid parental leave and adoption assistance up to $10,000
  • Parental support and childcare resources
  • 401(k) plan with up to 9% employer match
  • Wellness reimbursement for qualified expenses up to $500
  • Employee Assistance Program for emotional and work-life support
  • Company-paid life insurance and short-term disability coverage
  • Tuition reimbursement up to $10,000 and student loan repayment of $200/month
  • Opportunities for learning and development
  • Rewards, recognition programs, and free product benefits
Full Job Description
job purpose:

The Sr. Director, Retail Sales - Convenience Retail and On-Premise Channels position is responsible for establishing the sales targets for the retail sales team and leading the team to meet the company objectives. Responsible for developing strategic sales plans based on company goals that will promote sales growth and customer satisfaction for the organization. Responsible for leading a sales team focused on the convenience retail and on-premise channels that develops collaborative business building relationships with Key National Accounts, Coca-Cola North America customer teams, Coca-Cola Bottling Partners, and our Acosta customer teams. Responsible for working closely in collaboration with all fairlife departments (commercial, finance, insights, marketing, etc).

responsibilities:
  • Drive company goals through development of key retail customers
  • Develops annual sales plan in support of organization strategy and objectives
  • Create and balance sales priorities for assigned customers and direct reports to deliver against
  • Directs implementation and execution of company priorities
  • Supports sales plan objectives in conjunction with marketing and commercial processes
  • Recommends sales strategies for improvement based on market research and competitor analyses
  • Manages the fluctuating sales budget, adjusting for needs within each brand, while maintaining fiscal responsibility

skills/qualifications required:
  • Bachelor's degree in business administration, sales and marketing or related field/MBA Preferred
  • Proven successful sales leadership experience
  • 5 years of sales leadership experience
  • A minimum of 8 years of sales account management experience required
  • Demonstrated ability to manage multiple priorities
  • Excellent written and oral communication skills
  • Ability to drive a results driven team of sales professionals to quota attainment
  • Proven ability to introduce and sustain consistent accountability practices
  • Financial and business acumen required to include overall budget management

how fairlife nourishes you:

At fairlife, we believe in better - and that includes how we support our people. We offer a comprehensive suite of benefits and wellbeing resources designed to support you physically, emotionally, socially, and financially, both in and out of work.
  • Comprehensive medical, dental, and vision coverage, effective day one!
  • Supplemental health plans (hospital indemnity, accident, and critical illness insurance)
  • Paid Time Off to recharge and support work-life balance
  • Paid parental leave & adoption assistance (up to $10,000)
  • Parental support & family care benefits, including childcare resources and lactation support
  • 401(k) to support retirement planning with up to 9% in employer match
  • Wellness reimbursement (up to $500 for qualified wellbeing expenses)
  • Employee Assistance Program (EAP) for emotional wellbeing and work-life support
  • Company-paid life insurance and short-term disability
  • Employer HSA funding (for HDHP participants)
  • Tuition reimbursement (up to $10,000) and student loan repayment ($200/month)
  • Learning & development programs to unlock your full potential
  • Rewards & recognition, matching gifts, free product, and Business Resource Groups

fairlife's nour!sh program is designed to meet you where you are - supporting your individual wellbeing journey while enabling you to do your best work every day.

position location: Chicago, IL

reports to: Head of Sales

travel requirements: 50-75%

exempt/nonexempt: exempt

*Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Base pay range:

$195,000-$215,000 USD

For Recruitment AgenciesAt fairlife, we manage the majority of our hiring internally through our dedicated Talent Acquisition team, which is actively engaged in direct candidate sourcing. Most of our roles are filled through applications submitted via our careers site or through direct outreach by our team.

As our recruitment is primarily handled in-house, we work only occasionally with external agencies, and only those on our existing, pre-approved vendor list. At this time, we are not reviewing or expanding that list.

Unsolicited resumes or submissions from external agencies not authorized by our Talent Acquisition team will be considered direct candidate applications. As such, fairlife will not assume responsibility for any placement fees associated with these submissions.

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