Senior Director, AMER Field Marketing

Chainguard

• $150K — $180K *
US-AnywhereRemote in United States
Enterprise Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of field marketing experience in B2B; cybersecurity experience is a plus.
  • 5+ years of experience managing a large team of field marketing professionals.
  • Expertise in LATAM and/or Public Sector marketing is highly valued.
  • Proven ability to build and execute successful marketing strategies aligned with sales.
  • Familiarity with HubSpot, Salesforce, and Splash tools.
  • Strong strategic thinking and data-driven decision-making skills.
  • Excellent communication abilities to articulate strategies and engage stakeholders.

Responsibilities

  • Own and execute AMER Field Marketing strategy across North America, LATAM, and the Public Sector.
  • Lead and coach a team of AMER Field Marketers to execute field strategies and initiatives.
  • Establish a center of excellence for field marketing to support scalability.
  • Collaborate with sales teams on targeted field initiatives and market strategies.
  • Drive data-driven integrated field programs in alignment with marketing strategies.
  • Build relationships with external partners to enhance customer engagement and lead generation.
  • Develop measurement plans to assess field marketing effectiveness and optimize performance.

Benefits

  • Flexible & remote-first culture with coworking stipends and team meetups.
  • Equity approach with stock options upon hire and promotion, allowing 10 years to exercise options.
  • 100% coverage of health, vision, and dental insurance premiums for employees and dependents.
  • ? Flexible Time Off policy for employee well-being and productivity.
  • 18 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents, usable at their discretion.
Full Job Description
As the Senior Director of AMER Field Marketing, you will lead a talented and motivated team of Field Marketers. You will be responsible for setting the AMER field strategy and overseeing the execution of events and field initiatives to continue our growth trajectory. This role will be primarily responsible for driving and enabling pipeline growth for Chainguard solutions across North America, LATAM, and the Public Sector, spanning our Enterprise Segment.

What you'll do:
  • Own the AMER Field Marketing strategy and execution, including North America, LATAM, and Public Sector, to drive pipeline growth across the region.
  • Lead and develop a team of AMER Field Marketers focusing on field strategy & tactics across North America, LATAM, and Public Sector, while being hands-on and coaching the team
  • Build out a field center of excellence to enable Chainguard's business to scale across the region.
  • Partner with the sales team on strategy, targeting, and an account approach for field initiatives, including LATAM and Public Sector-specific go-to-market motions.
  • Lead the strategy for executing data-driven integrated field programs in partnership with other marketing teams to reach target audiences and in alignment with strategic market moments to extend reach.
  • Build and maintain relationships with external partners, including agencies, vendors, and industry organizations, to drive customer engagement and generate leads.
  • Develop and implement measurement plans to evaluate the effectiveness of field marketing programs and campaigns, and adjust as necessary to optimize performance, working with MOPS
  • Ensure all field marketing efforts are aligned with Chainguard's overall brand, mission, and values.


What you'll bring:
  • 12+ years of field marketing experience in B2B, cybersecurity a plus
  • 5+ years of experience in managing a large team of field marketing professionals, including regional field marketing managers and specialists
  • Experience with LATAM and/or Public Sector field marketing motions is a strong plus.
  • Track record of building and driving successful marketing strategies, plans, and results while tightly aligned with sales and leadership.
  • Knowledge of HubSpot, Salesforce, and Splash
  • Excellent strategic thinking skills with the ability to make data-driven decisions, and a strong communicator

A few of the benefits we offer:
  • Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs.
  • Our Approach to Equity: Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!).
  • 100% Covered Health Insurance: We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck.
  • ∞ Flexible Time Off: Take the time you need - to do our best work, we need to recharge and reset.
  • 18 Weeks Paid Parental Leave: We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year.

If your experience is close but doesn't fulfill all requirements, please apply. We're building the best team in technology and are focused on hiring "Chainguardians" with unique backgrounds, perspectives, and experiences.

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