Health Care Service Corporation

Senior Digital Communications Consultant

Health Care Service Corporation$55K — $123K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree
  • 3 years of experience in web analytics, e-business reporting, or related fields
  • Understanding of digital communication channels and technologies
  • Experience in compiling data for digital campaign reporting
  • Knowledge of testing strategies and segmentation
  • Strong communication skills including editing and storytelling
  • Organizational and project planning skills with multitasking abilities

Responsibilities

  • Implement and oversee digital communications strategies for various customer-facing portals
  • Manage day-to-day operations of the digital communications team
  • Coordinate content development and editing to ensure clear messaging
  • Analyze web analytics to inform future strategies
  • Build strong working relationships across all organizational levels
  • Design and execute projects that meet business goals effectively
  • Report on digital campaign results to enhance future tactics

Benefits

  • Health and wellness benefits
  • 401(k) savings plan and pension plan
  • Paid time off and parental leave
  • Disability and supplemental life insurance
  • Employee assistance program and paid holidays
  • Tuition reimbursement and additional incentives
Full Job Description
Job Summary

BASIC FUNCTION
This position is responsible for implementing and delivery of a digital communications strategy for one or more customer facing portals (member, provider, employer, broker, or employee) which supports the enterprise business plan; implementing the determined strategy; handling the day-to-day operations of the digital communications development and operation team; and ensuring the realization of anticipated benefits. Role requires some support from manager and/or team SME and may need guidance on specific products, portal, processes, etc. This editorial role focuses on content coordination, editing and project management to publish clear and concise messaging in the right digital communications channel to meet business goals and stakeholder needs.

NOTE: in-office visibility is required three days per week, working from home the other two days; relocation is NOT available; sponsorship (either now or in the future) will NOT be extended ~

REQUIRED JOB QUALIFICATIONS
  • Bachelor's Degree
  • Three (3) years' experience developing web analytics/e-business reports OR diverse business and technology experience understanding of the business and industry the technology is supporting OR usability concepts and various qualitative and quantitative user research methodologies OR electronic marketing technology, customer relationship management (CRM), and integrated marketing strategies OR experience in a web production environment
  • Understanding of current and emerging digital communications channels and related technologies (i.e., Web 2.0, social media, email marketing, and analytics tools)
  • Experience compiling relevant data for the purposes of reporting on digital campaign results and enabling insights for future tactic enhancements
  • Knowledge of segmentation and testing strategies
  • Leadership and innovation skills
  • Ability to work both collaboratively and with limited direction
  • Clear and concise verbal and written communication skills to include editing, and storytelling
  • Organizational skills and attention to detail and solid project planning skills with the ability to manage multiple projects at one time
  • Experience building working relationships across all levels of the organization
  • Experience with MS Office Products (Word, Excel, PowerPoint, Publisher, Access, Teams, OneDrive)


PREFERRED JOB QUALIFICATIONS
  • Knowledge of search engine optimization, tagging and source codes
  • Bachelor's degree in Journalism, Marketing, Communications or related field
  • Experience in health insurance, health care or other highly regulated industry
  • Some knowledge of marketing delivery platforms and content management systems is a plus


NOTE: in-office visibility is required three days per week, working from home the other two days; relocation is NOT available; sponsorship (either now or in the future) will NOT be extended ~

Are you being referred to one of our roles? If so, ask your connection at HCSC about our Employee Referral process!

Pay Transparency Statement:

At Health Care Service Corporation, you will be part of an organization committed to offering meaningful benefits to our employees to support their life outside of work. From health and wellness benefits, 401(k) savings plan, pension plan, paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for employees. Learn more about our benefit offerings by visiting https://careers.hcsc.com/totalrewards.

The compensation offered will vary depending on your job-related skills, education, knowledge, and experience. This role aligns with an annual incentive bonus plan subject to the terms and the conditions of the plan.

Base Pay Range
$55,900.00 - $123,500.00

Exact compensation may vary based on skills, experience, and location.

About Health Care Service Corporation

Health Care Service Corporation (HCSC) is the largest customer-owned health insurer in the United States. HCSC offers a wide variety of health insurance products and related services, through its operating divisions and subsidiaries in Illinois, Montana, New Mexico, Oklahoma and Texas. HCSC's headquarters is located in Chicago, Illinois.
Learn more about Health Care Service Corporation
Size
24,000 employees
Industry
Founded
1936

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