BMW Manufacturing Co

Senior CRM Project Lead & Business Analyst

BMW Manufacturing Co$62K — $127K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Finance or Economics preferred; equivalent experience acceptable.
  • 7 years of experience in Data Analysis, Stewardship, Warehousing, Modeling, or Metadata.
  • Proficient in SQL with 7 years of hands-on experience.
  • 7 years of practical experience in Analysis and Reporting.
  • 7 years of technical Project Management experience.
  • 5 years of experience in Database Design and System Architecture.
  • Advanced MS Excel skills with 5 years of experience.

Responsibilities

  • Ensure visibility and credibility of data to support strategic decision-making.
  • Provide expertise on data architecture and audit requirements for high-impact technology projects.
  • Identify data integrity issues and develop processes for resolution.
  • Collaborate with IT to resolve data environment problems.
  • Standardize data definitions and monitor data quality for assigned entities.
  • Gather requirements for platform enhancements and lead testing and validation.
  • Design and develop CRM reports, write SQL queries for analysis and reporting.

Benefits

  • Medical, Dental, and Vision insurance.
  • 401(k) with company match and Retirement Income Account.
  • Employee vehicle program.
  • Bonus eligibility.
  • Paid Parental Leave.
  • Generous PTO and company-paid holidays.
  • Voluntary benefits to fit your needs.
Full Job Description
Job Title: Senior CRM Project Lead & Business Analyst

Posting Start Date: 9/16/26

Job Location (Long):
Woodcliff Lake, New Jersey United States

Job Description:
WHAT AWAITS YOU.
  • Ensure visibility of available data, reports, and tools while maintaining clean, credible data to support strategic decision-making.
  • Provide subject matter expertise on data architecture, the impact of data decisions, and necessary audits in high-impact technology projects.
  • Identify data integrity issues, foster business ownership for data quality, and develop processes or audits to resolve these issues.
  • Collaborate closely with IT to address data environment problems through fixes and enhancements.
  • Uphold data integrity and privacy by standardizing data definitions and monitoring overall data quality for assigned data entities. Implement data management methodologies to consistently achieve high-quality data, identifying and resolving issues such as uniqueness, accuracy, consistency, and completeness in a timely and cost-effective manner.
  • Gather and document business requirements for platform enhancements, new features, interfaces, and RFPs, working with internal and external teams to deliver scalable system designs that meet business needs. Lead testing, validation, and approval of new platform features and enhancements, while troubleshooting and resolving data inconsistencies within CRM and related systems.
  • Design, develop, and distribute CRM and Experiential Marketing reports to measure success and identify areas for improvement. Additionally, write complex SQL queries for ad hoc analysis and reporting.


WHAT YOU SHOULD BRING.
  • Bachelors degree or equivalent experience; preference in Finance or Economics
  • 7 years' of experience with either Data Analysis, Data Stewardship, Data Warehousing, Data Modeling or Metadata
  • 7 years' of SQL experience with either SQL
  • 7 years' experience in Analysis and Reporting
  • 7 years' of technical Project Management experience
  • 5 years' of Database design and System Architecture
  • 5 years' of advanced MS Excel experience
  • 5-7 years' experience in Programming in a corporate setting (preferred)
  • Demonstrated skills that reflect the ability to work with multiple business lines
  • Strong Communication skills with excellent track of working in and with teams
  • Self-starter and ability to deal with ambiguous situations


WHAT YOU CAN LOOK FORWARD TO.
  • Medical, Dental, and Vision insurance
  • 401(k) with Company match and Retirement Income Account
  • Employee vehicle program
  • Bonus eligibility
  • Paid Parental Leave
  • Generous PTO and Company paid holidays
  • Voluntary Benefits to fit your needs


Relocation is not available for this position.

In support of BMW Group's business objectives, this position requires regular onsite attendance at a BMW office/facility with remote work capability (hybrid).

The expected salary range for this position is $62,500.00 - $127,800.00.

The selected candidate's education, skills, experience, and location will be used to determine the final salary offer. All pay ranges are based on a full-time work schedule. This statement is in accordance with state and local pay disclosure requirements.

About BMW Manufacturing Co

BMW Manufacturing Co is a subsidiary of BMW AG, a German multinational corporation that produces luxury vehicles and motorcycles. The company's manufacturing plant in Greer, South Carolina, is the largest BMW plant in the world by volume, producing over 400,000 vehicles annually. BMW Manufacturing Co was established in 1992 and has since become a major employer in the region, with over 11,000 employees. The plant produces a range of BMW models, including the X3, X4, X5, X6, and X7.
Learn more about BMW Manufacturing Co
Size
11,000 employees
Industry
Founded
1992

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