Senior Copywriter

Movers+Shakers

$95K — $105K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8 years of copywriting experience at creative agencies focused on social-first content.
  • Strong experience in brand strategy across platforms like LinkedIn, Instagram, and TikTok.
  • Demonstrated out-of-the-box thinking with a portfolio showcasing disruptive work.
  • A strong eye for visual formats and storytelling; skilled in giving feedback on photo and video content.
  • Prior experience with entertainment properties required.
  • Proven track record of managing projects from idea to execution.
  • Deep understanding and passion for current and emerging social storytelling formats.

Responsibilities

  • Ideate, concept, and create impactful content for social media clients alongside creative and strategy teams.
  • Enhance and extend the agency's social-first creative impact.
  • Establish the agency as a leader in organic social marketing and guide brands to cultural relevance.
  • Innovate brand strategies for platforms like LinkedIn, Instagram, and TikTok to drive engagement and virality.
  • Develop comprehensive marketing strategies and materials to attract new clients, including presentations and blog articles.
  • Collaborate with content creators and strategy teams to ensure creative vision is realized throughout all projects.

Benefits

  • Open and honest conversation about compensation during initial calls.
  • Commitment to pay equity across the company.
  • Competitive salaries.
Full Job Description
THE ROLE

The ideal candidate is obsessed with culture, humor, and insights, with a passion for innovation and new digital and social platforms. You'll be working on organic brand channels, viral content ideas, headline-grabbing projects, video marketing and more, while working at the speed of social.

This person has a background in creating reactive and organic content at a creative agency, lives for the social buzz, focuses on customer engagement, intuits client needs, develops & delivers killer proposals, and orchestrates home-run projects that leave clients begging for more. You have extensive experience across social media, a track record of disruptive brand marketing, and a bent to building creative solutions based around cultural trends.

RESPONSIBILITIES
  • Ideate, concept and create world-class thumb stopping content for always on social media clients. Working alongside your creative, strategy, and account team.
  • Extend and enhance M+S's social-first creative disruption.
  • Become a world leader in organic social-first marketing, and lead brands to cultural relevance.
  • Invent new ways for brands to utilize LinkedIn, Instagram and TikTok, to drive virality, develop engaging brand channels, and innovate influencer campaigns.
  • Think holistically about the company's growth, and develop marketing materials and strategies to attract new clients (presentations, social media, blog articles, etc.).
  • Partner with the content creation and strategy team to see the creative vision carried through to delivery.

QUALIFICATIONS
  • 5-8 years of experience in a copywriting role at creative advertising agencies focused on always-on social-first content.
  • Strong copywriting and brand strategy experience across multiple social platforms (LinkedIn, Instagram and TikTok).
  • Out-of-the-box conceptual creative thinker with a portfolio of disruptive work.
  • An eye for visual formats and an interest in new ways of storytelling. Experience giving feedback on photo and video assets with an eye for camera, editing, and lighting.
  • Previous experience working on entertainment properties.
  • Experience taking projects from concept through delivery.
  • Deep understanding (and obsession) with entertainment and social storytelling formats of today, such as TikTok, and a high interest in new and emerging social platforms. A low interest in traditional media.
  • Can work autonomously and entrepreneurially.
  • Possess confidence while presenting creative decisions to both internal and external stakeholders.
  • Spread Joy! •

We look forward to hearing from you!

BASE SALARY RANGE

Our estimated range for this role is $95,000-105,000*

*Don't let this range drive your decision to apply. Actual compensation packages are based on the level of skill and experience each candidate brings to their role. Similarly, there might also be a more senior or junior position available, that would be a better fit with your expertise. For example, a person may apply for a Senior Creative Producer role, and we may assess that their skills are at the Creative Producer level. Each level has its own compensation range.

At Movers+Shakers, we pride ourselves on competitive salaries, and we work hard to ensure there is pay equity across the company. We welcome open and honest conversations about compensation in all of our initial calls. We look forward to meeting you!

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