Senior Copywriter

Kettle

• $110K — $150K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of copywriting experience, preferably at a digital agency
  • Proven track record in campaign ideation and execution across various media
  • Experience with product and longform copy for diverse formats
  • Demonstrated ownership in leading copy-driven projects and collaborating on group ideas
  • Versatile ability to adapt voice and tone for multiple client brands
  • Positive, team-oriented attitude with a focus on creativity and collaboration
  • Proficiency in presenting ideas both remotely and in person

Responsibilities

  • Collaborate with agency and client creatives to develop compelling copy for campaigns
  • Write for product launches and seasonal promotions, ensuring alignment with brand strategies
  • Craft longform narratives, utilizing journalistic skills to engage readers
  • Brainstorm and develop conceptual campaign ideas that resonate across multiple platforms
  • Create treatment scripts and engaging copy for various media, including voiceovers
  • Generate names and strategic rationales that reflect linguistic creativity
  • Design impactful presentation and pitch decks to explain conceptual ideas clearly

Benefits

  • Onsite collaboration for 5 days a week during project duration
  • Flexibility to work remotely outside of project periods
  • Opportunity to engage in high-profile projects for a leading creative tech company
  • Work with a collaborative team of creative professionals
  • Expand skill set through diverse project experiences and client interactions
Full Job Description
We are hiring Senior Copywriters to join our team writing compelling copy for end-to-end digital website projects for one of our largest clients, a Bay Area based creative tech company. In this embedded role, you'll partner with other agency and client side creatives to write copy and campaigns for product launches, seasonal promotions, and more. If the term conceptual digital copywriter resonates, then this role may be for you.

These roles require team members to be onsite 5 days per week, for 2-3 months at a time, for specific projects. At other times during the year, the team is remote.

Candidates should have:
  • At least 5+ years of copy experience, including time at a digital agency
  • Campaign ideation and execution, across multiple touchpoints
  • Product and longform copy experience, writing for websites, corporate communications, etc.
  • Ownership skills to help lead copy-driven work and write up a group's ideas
  • Ability to shift voice and tone to write for a broad range of clients and brands
  • An optimistic and collaborative attitude; genuinely cares about doing great work and working with great people
  • Comfort in fluently/logically presenting remotely and in person if needed

We'd like to know that you can write:
  • Long Form: Apply journalistic sensibilities to pull the lead and thread a narrative, from articles to manifestos
  • Conceptual Campaign Copy: Can brainstorm in creative groups (not just with one visual partner) and generate creative ideas and campaigns that are on-strategy and answer briefs; Nuance a campaign message across multiple platforms and contexts
  • Scripts: Compose vivid treatments and scripts that tell stories through both voice over and supers
  • Naming: Brainstorm to produce names and rationale that exhibit strategic, linguistic creativity
  • Presentation and Pitch Decks: Effectively explain conceptual ideas and develop an argument with impactful cadence
  • Wayfinding: Your work could live in experiential environments, where leading the way, in unique contexts, is key

The target range of base compensation for this role is $110k - 150k. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.

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