Grey

Senior Copywriter

Grey$100K — $230K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-7 years' experience as a copywriter
  • Strong understanding of digital platforms including email, social media, and video
  • Experience collaborating with clients and internal partners
  • Ability to create comprehensive marketing solutions aligned with creative strategy
  • Proficient in handling client feedback with a positive attitude
  • Capacity to manage multiple projects simultaneously
  • Possesses a strong creative vision and ability to produce captivating headlines

Responsibilities

  • Collaborate with an Art Director to ensure cohesive copy and visuals
  • Generate creative ideas for client marketing materials efficiently
  • Develop campaign concepts that align with strategy
  • Write engaging and brand-specific copy
  • Understand and implement the client's brand voice in creative jobs
  • Mentor junior writers and contribute to their onboarding process
  • Maintain creative standards and guidelines for projects

Benefits

  • Hybrid work model with required in-office days
  • Support for accommodations or flexibility during the interview process
  • Competitive benefits package
Full Job Description
POSITION OVERVIEW

We are looking for a Senior Copywriter to bring a well-known brand to life. The Senior Copywriter will partner with Senior Art Director to concept a vision of creative possibility across various media touch points (TV, social, earned, activation, etc.), and will have the ability to form dynamic working partnerships with every level of the integrated team.

KEY RESPONSIBILITIES
  • Collaborate and partner with copywriter to ensure that both the copy and visuals are in perfect sync to make the concept to our Famously Effective standard
  • Ideate and execute sound creative ideas for client marketing materials in an efficient and economical manner
  • Create concepts that show a thorough understanding of the strategy and are extendable into campaigns
  • Write expert, branded copy
  • Develop and maintain an in-depth understanding of our client's brand voice and implement it into all creative jobs
  • Work independently and collaboratively with an Art Director partner to develop ideas, refine concepts and ensure creative vision is achieved and client expectations are met
  • Work with account supervisor and/or account executive to obtain project specifics: strategy, budget and schedule
  • Team up with peers to overcome obstacles and create client success
  • Offer client and team members innovative advice and solutions from industry examples and experience
  • Help organize, maintain, and oversee creative standards and guidelines
  • Offer insight on creative briefs and schedules
  • Work within tight deadlines
  • Mentor and onboard other writers as needed
  • Prioritize workload and manage time effectively - personally and for the team as needed

WHAT YOU WILL NEED:
  • 4-7 years' experience as a copywriter
  • Interest and a strong understanding of email, social media, video and other digital platforms
  • Experience presenting to and working with clients and internal partners
  • Demonstrated understanding of clients' business needs, and the ability to concept and design compelling solutions that align with overall creative strategy
  • Proven ability to listen, digest and resolve client feedback with a creative solution and a positive, can-do attitude
  • Capable of working on multiple projects, small or large, with various project leads
  • Strong creative and conceptual vision, with the ability to approach every assignment with a fresh perspective
  • You craft headlines that make us say, "Wow, I wish I wrote that."


The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.

Pay Range

$100,000-$230,000 USD

We believe great work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach including required in-office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

About Grey

Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia-Pacific and Latin America. As a unit of communications conglomerate WPP Group, Grey Global Group operates branded independent business units in many communications disciplines, including advertising, direct marketing, public relations, public affairs, brand development, customer relationship management, sales promotion, and interactive marketing, through its subsidiaries: Grey, G2, GHG, GCI Group, MediaCom Worldwide, Alliance, G WHIZ, and WING. Grey Group's international clients include Procter & Gamble, GlaxoSmithKline, Nokia, British American Tobacco, Diageo, Volkswagen, Novartis, Wyeth, Canon, DirecTV, and 3M. The company has won 10 Cannes Lions, an Addy, a Clio and an Emmy Award. Grey Group's European network, Grey EMEA, won 26 Euro Effie awards, and is the five-time Euro Effie Agency Network of the Year, in the four consecutive years of 2005–2008 and again in 2012.
Learn more about Grey
Industry
Founded
1917

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