EPAM Systems

Senior Content Strategist - AI Strategy

EPAM Systems$110K — $130K *
US-AnywhereRemote in Canada
Information Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in content strategy, particularly with AI tools.
  • Background in managing automated content creation and governance.
  • Strong knowledge of GEO and AEO best practices for content optimization.
  • Familiarity with EU AI transparency regulations and compliance requirements.
  • Experience with Sitecore XM and governance platforms like Gradial is a plus.
  • Strategic thinking abilities for advancing content operations toward AI integration.

Responsibilities

  • Lead the development of an AI-centric content strategy with clear principles and governance.
  • Establish criteria for AI readiness focused on discoverability and semantic clarity.
  • Implement GEO strategies while maintaining SEO performance during migration.
  • Oversee the identification and creation of master content for AI training.
  • Ensure compliance with EU Article 50 regarding AI transparency in content.
  • Define comprehensive editorial strategies and KPIs for AI-enhanced content.
  • Plan and publish high-quality content aligned with emerging AI technologies.

Benefits

  • Flexible working hours to support work-life balance.
  • Opportunities for professional development in AI and content strategy.
  • Collaborative team environment focused on innovation.
  • Access to cutting-edge tools and technologies in content operations.
Full Job Description
Drive AI-enabled content strategy for a major Sitecore migration while implementing cutting-edge GEO and content operations frameworks. As a Senior Content Strategist specializing in AI Strategy , you'll operationalize content for AI success, ensure compliance with emerging regulations, and optimize content visibility in generative search environments. Req.#[redacted] Responsibilities Lead AI-first content strategy defining guiding principles, governance standards, and design approaches for human and AI-mediated experiences Establish AI readiness criteria for discoverability, answerability, semantic clarity, and content structure optimization Implement GEO (Generative Engine Optimization) strategies while preserving existing SEO performance in new systems Lead decision-making process to identify and establish golden master content for training Gradial and AI-powered solutions Address Article 50 compliance requirements ensuring EU AI transparency standards are met throughout content operations Define editorial strategy, content planning, publishing standards, and KPI frameworks that support AI-ready content experiences Requirements Extensive experience with AI tools and content operations in enterprise environments Proven background working with AI agents and automated content creation/governance processes Deep understanding of GEO/AEO best practices and emerging generative search optimization techniques Experience managing in-house content programs with focus on scalability and AI integration Knowledge of content compliance requirements, particularly EU AI transparency regulations Familiarity with Sitecore XM and content governance platforms like Gradial is preferred Strategic mindset for evolving content operations in AI-driven environment

About EPAM Systems

EPAM Systems, Inc. is a leading global provider of digital platform engineering and development services. The company has a strong presence in North America, Europe, and Asia, and serves clients in a variety of industries, including financial services, healthcare, and retail. EPAM's services include software engineering, product development, and digital platform engineering, and the company has a reputation for delivering high-quality solutions that help its clients achieve their business goals. EPAM has been recognized as a leader in the digital services industry by a number of independent research firms, and the company has won numerous awards for its work.
Learn more about EPAM Systems
Size
58,824 employees
Market Cap
$18.2 billion
Industry
Net Income
$327.1 million
Founded
1993
5 Year Trend
+26.5%
Revenue
$2.6 billion
NASDAQ

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