Senior Content Specialist

RXO

$95K — $100K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Communications, Marketing, Business Administration, or similar field
  • 2-3 years of digital marketing content creation experience
  • Strong B2B copywriting skills with a portfolio
  • Excellent communication and stakeholder engagement skills
  • Experience with CMS platforms like WordPress or HubSpot
  • Familiarity with Gen AI writing tools
  • SEO and AEO knowledge
  • Basic graphic design skills and familiarity with tools like Canva

Responsibilities

  • Manage RXO's social media strategy and content posting
  • Conduct interviews with internal stakeholders for content development
  • Perform competitive and industry research to shape content strategy
  • Utilize SEO/AEO tools to enhance organic search results
  • Draft copy for various multi-channel marketing campaigns
  • Leverage Gen AI tools for content research and creation
  • Build and publish content using a CMS
  • Identify and refresh outdated content

Benefits

  • Competitive pay
  • Generous paid time off including 8 holidays and 2 floating Diversity Days
  • 401(k) with up to 5% company match
  • Comprehensive insurance options including health, dental, vision, and disability
  • Employee Assistance Program (EAP)
  • Tuition reimbursement and adoption assistance
  • Health Savings and Flexible Spending Accounts
Full Job Description
Compensation for this role is 95K-100K The role may also be eligible for bonus or commission pay. Actual compensation may vary due to factors such as experience and skill set.

As the Content Marketing Specialist at RXO, you'll manage the full lifecycle of digital content - from researching, interviewing and writing to optimization, formatting and distribution. Working closely with the Director of Content, you'll get to exercise your creativity, strategic thinking, communication skills and technical expertise.

Work Location & Schedule: This position is based out of either RXO's Chicago office at 2545 West Diversey Ave., Chicago, IL, 60647, or RXO headquarters located at 11215 N Community House Road, Charlotte, NC 28277 and follows a four-dayonsite work schedule Monday through Thursday, work from home on Fridays!

What your day-to-day will look like:
  • Manage RXO's social media channels, including strategy, drafting, scheduling and posting
  • Interview internal stakeholders and subject matter experts to inform content creation
  • Conduct industry and competitive research to guide content strategy
  • Use SEO/AEO tools to gather and implement insights for organic search performance
  • Draft copy to support multi-channel marketing campaigns (web, email, digital ad, etc.)
  • Leverage Gen AI agents to support research, copywriting and content production
  • Build and publish clear, concise, visually appealing content in CMS
  • Identify outdated or underperforming content and initiate a strategic refresh


At a minimum, you'll need:
  • Bachelor's degree in Communications, Marketing, Business Administration, or a related field or equivalent related work
  • 2-3 years of experience in content creation for digital marketing
  • Strong copywriting skills (including a portfolio demonstrating your ability to write clear, engaging B2B copy for webpages, blog posts, emails, social media, etc.)
  • Excellent communication skills and the ability to work effectively across multiple stakeholders and business functions
  • Experience working with CMS platforms (e.g. WordPress, HubSpot, etc.)
  • Active familiarity with Gen AI tools for writing assistance
  • Experience with SEO and AEO
  • Familiarity with basic visual creation tools (e.g. Canva) and a sharp eye for layouts

It'd be great if you also have:
  • Direct experience in B2B marketing
  • Familiarity with the transportation / logistics industry
  • Graphic design experience and expertise


Does this sound like you? Check out what else RXO has to offer.

Why Join Us:

Our Benefits
  • Competitive pay
  • Paid time off includes: up to 8 holidays, up to 2 floating Diversity Days, Hourly: Earn up to 13 days PTO/ Salary: Earn up to 15 days PTO, up to 40 hours bereavement leave, up to 16 hours volunteer time, jury duty, at least 2 weeks family bonding leave, up to 40 hours prenatal care leave
  • 401(k) retirement plan with up to 5% company match
  • Insurance: health, prescription, dental, vision, basic and supplemental life, short and long-term disability, accidental death and personal loss, business travel, legal services, ID theft, accident, critical illness, hospital indemnity
  • Employee Assistance Program (EAP)
  • Tuition reimbursement, adoption assistance
  • Tax-Advantaged Accounts: Health Savings Account, Health Care Flexible Spending Account, Dependent Care Flexible Spending Account, Commuter Spending Account
  • Health Reimbursement Arrangement


Our Culture

Our values are the key to our unique culture and our ability to deliver for everyone we serve.

We do great things when we are inclusive and work together. To perform with excellence, we learn from one another, value diverse perspectives, operate safely and build strong relationships.

The Next Step
Ready to join our team? We'd love to hear from you. Fill out an application now and join our talent community to learn about future opportunities.

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