DescriptionWe are looking for a Senior Content Marketing Manager to own the strategy and execution of content that drives brand awareness, educates our buyers, and supports pipeline growth at CHEQ.
The ideal candidate is an exceptional writer who thinks strategically - someone who understands what makes B2B buyers engage with content and knows how to create it across a range of formats.
You're equally comfortable developing a long-form thought leadership piece as you are writing a punchy video script, and you use data to continuously sharpen your approach.
You don't just follow industry conversations, you help shape them.
Responsibilities:Content Strategy & Editorial
- Own CHEQ's content strategy in partnership with the Head of Marketing, developing a program that builds brand authority, supports demand generation, and maps to the buyer journey
- Lead the development of a thought leadership program that positions CHEQ as the definitive voice in the evolving landscape of digital trust, traffic intelligence, and agentic AI, creating content that industry peers, customers, and prospects turn to for guidance and perspective
- Write and produce high-quality content across formats including ebooks, whitepapers, blog posts, video scripts, and case studies
- Partner closely with the Product Marketing Manager to develop high-value content that equips go-to-market teams with the materials they need to drive and accelerate deals
- Collaborate with the Customer Marketing Manager on customer case studies, and partner with product marketing and subject matter experts to ensure content reflects deep category expertise
- Leverage AI tools throughout the content creation process from ideation and research to drafting and optimization to increase efficiency and output quality without sacrificing substance or voice
Website, SEO & Performance
- Own website content strategy and manage ongoing content updates, ensuring pages are accurate, on-brand, and optimized for search
- Work closely with CHEQ's external SEO agency to execute on keyword strategy, on-page optimization, and blog content priorities that drive organic traffic growth
- Use tools like SEMrush and GA4 to track website engagement and content performance, translating insights into actionable strategy improvements
- Stay current on how AI is reshaping search and content discoverability, and bring forward-thinking recommendations to the team
RequirementsWhat We're Looking For?- 5+ years of content marketing experience, ideally in a B2B tech environment
- Exceptional writing and editing skills across formats like long-form, short-form, and web
- Strong SEO expertise including keyword research and on-page optimization, with experience working alongside or managing external SEO agencies
- Experience managing a content or editorial calendar with a track record of growing organic traffic
- Hands-on experience using AI tools for content creation and a genuine curiosity about how AI is changing the content and search landscape
- Experience working cross-functionally with product marketing, demand gen, field marketing, and sales
- Familiarity with CMS platforms (WordPress and Webflow preferred) and marketing tools including HubSpot, SEMrush, and GA4 are a plus
- Ability to work in a hybrid environment that requires in-office teamwork at least 2 days a week
The pay range for this position is $130,000 - $155,000 per year. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related knowledge, qualifications and skills, length of service, and geographic location.
This information is provided per New York City's salary disclosure law.
