Priceline

Senior Communications Manager

Priceline • $130K — $165K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of experience in communications, public relations, or industry relations.
  • Preferred experience in travel or technology; agency experience is a plus.
  • Bachelor's degree in Communications, Marketing, or a related field.
  • Strong written, verbal, and presentation skills for diverse audiences.
  • AI-literate with a curiosity about generative AI and its applications in communications.
  • Proven ability to manage multiple priorities and projects in a fast-paced environment.
  • Demonstrated integrity and alignment with Priceline's core values.

Responsibilities

  • Support the development of strategic B2C and B2B communications plans.
  • Transform data into compelling narratives and proactive media pitches.
  • Create impactful communications content aligned with Priceline's narratives.
  • Build and maintain media relationships and manage opportunities.
  • Drive growth in earned-media coverage and media share of voice.
  • Develop thought leadership materials for executives, including messaging and media prep.
  • Co-manage PR agency to ensure effective execution of communications strategy.

Benefits

  • Hybrid work model with two days in-office.
  • Opportunities for professional development and growth.
  • Access to a collaborative and innovative work environment.
  • Participation in Booking Holdings-wide communications initiatives.
Full Job Description
This role is eligible for our hybrid work model: Two days in-office.

In this role you will get to:

  • Support development and implementation of strategic, integrated B2C and B2B communications plans to meet Priceline's key business goals.
  • Turn consumer, marketplace, product and industry data into newsworthy insights, compelling narratives and proactive pitch opportunities.
  • Develop impactful communications content aligned with Priceline's technology, consumer and business narratives. Apply GEO best practices to improve how Priceline is discovered and represented across search and AI-powered platforms, while maintaining editorial integrity.
  • Build and maintain media relationships and manage select opportunities.
  • Drive growth in both the quality and quantity of Priceline's earned-media coverage, increasing media share of voice and LLM editorial citation share of voice.
  • Build thought leadership strategies and materials for key executives, including messaging, talking points, media preparation and social content.
  • Recommend and manage broader industry-relations opportunities, including executive visibility, speaking engagements, partner co-marketing initiatives and related materials.
  • Co-manage PR agency to drive strong execution against the communications strategy.
  • Support internal communications across Priceline and its participation in Booking Holdings-wide communications.
  • Build strong cross-functional relationships and support communications for integrated programming from planning through execution.
  • Establish objectives and KPIs, analyze performance and provide actionable recommendations. Oversee monthly reports and initiative recaps.


Who you are:
  • 8+ years of related experience in communications, public relations or industry relations.
  • Experience in travel or technology preferred. Agency experience welcome.
  • Bachelor's degree in Communications, Marketing, or a related field.
  • A creative, resourceful and scrappy communicator with experience developing and executing integrated go-to-market communications strategies for new products, technologies, partnerships and business initiatives.
  • Exceptional written, verbal and presentation skills, with the ability to simplify complex technology into clear, compelling narratives for different audiences and channels.
  • A confident self-starter who can influence, prioritize and move projects forward across a complex, matrixed organization while meeting deadlines in a fast-paced environment.
  • AI-literate and actively curious about how generative AI, LLMs, agents and GEO can improve communications strategy, productivity and results. Comfortable experimenting with AI-enabled workflows, building lightweight agents and using new tools to create repeatable team practices.
  • A passionate communicator with a strong pulse on culture, trends and industry news and a track record of securing headline coverage across multiple media verticals.
  • Strong analytical skills, with the ability to interpret data, identify newsworthy opportunities and translate findings into communications opportunities.
  • Equally comfortable with high-level strategic development and tactical daily execution, with the operational discipline and follow-through to deliver results.
  • You sweat the details, have excellent organizational skills and can manage multiple priorities without losing momentum or quality.
  • Illustrated history of living the values necessary to Priceline: Customer, Innovation, Team, Accountability and Trust.
  • The Right Results, the Right Way is not just a motto at Priceline; it's a way of life. Unquestionable integrity and ethics are essential
    There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant.
    The salary range for this position is $130,000 - $165,000 USD.
    #LI-JB1 #LI-Hybrid


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About Priceline

Priceline is an online travel agency that offers a wide range of travel services, including hotel bookings, airline tickets, rental cars, and vacation packages. The company was founded in 1997 and is headquartered in Norwalk, Connecticut. Priceline operates in over 220 countries and territories worldwide and has over 700,000 accommodations listed on its platform. The company's mission is to help people experience the world by making travel more accessible and affordable.
Learn more about Priceline
Size
30,000 employees
Industry
Founded
1997

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