Reddit

Senior Client Account Manager, Large Customer Sales (Retail)

Reddit$90K — $120K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7-12 years of experience in advertising sales and account management
  • Experience with Enterprise Retail brands
  • Strong grasp of the customer marketing funnel and traditional marketing ecosystem
  • Expertise in performance and direct response campaigns
  • Ability to analyze diverse data problems
  • Understanding of digital measurement and tracking fundamentals
  • Strong relationship cultivation skills
  • Exceptional communication and interpersonal abilities
  • Capacity to thrive in fast-paced and unstructured environments
  • High attention to detail
  • Proficiency in Excel preferred
  • BA / BS degree or equivalent experience

Responsibilities

  • Collaborate with Client Partners to achieve marketing goals
  • Manage relationships with advertising partners for revenue growth
  • Lead campaign launches and provide optimization recommendations
  • Serve as point of contact for internal account operations
  • Educate brands on Reddit's advertising value and best practices
  • Consult clients on media plans relating to their objectives
  • Work with Ad Ops to ensure campaign delivery and resolve issues
  • Analyze campaign performance data for actionable insights
  • Represent client needs to cross-functional teams
  • Contribute to the development of Reddit's native ads product roadmap

Benefits

  • Global Benefit programs that suit your lifestyle
  • Family Planning Support
  • Gender-Affirming Care
  • Mental Health & Coaching Benefits
  • Comprehensive Medical Benefits & Health Care Spending Account
  • Registered Retirement Savings Plan with matching contributions
  • Income Replacement Programs
  • Flexible Vacation & Paid Volunteer Time Off
  • Generous Paid Parental Leave
Full Job Description
We are looking for a Senior Client Account Manager to join the Retail vertical of our Large Customer Sales team in Canada. This person will closely collaborate with a Client Partner on campaign execution and optimizations to help agencies and advertisers achieve their marketing objectives on the fast-growing Reddit platform. This role is required to be based in Toronto, Ontario. Responsibilities: - Collaborate closely with Client Partners to meet and exceed your client's marketing goals - Proactively manage and deepen relationships with existing advertising partners, both with agencies and directly with clients to drive year-over-year Reddit revenue growth - Lead and execute campaign launches from start to finish, delivering insightful optimization recommendations to agency and client partners - Act as the primary point of contact for internal account operations, including managing revenue delivery, troubleshooting issues, and escalating when necessary - Educate brands and media agencies, effectively communicating Reddit's value proposition and best practices for advertising on the platform - Consult clients on their awareness and direct response objectives, partnering closely with Client Partners to craft thoughtful and creative media plans - Collaborate with Ad Ops to ensure effective campaign delivery and resolve any technical hurdles - Dive deep into campaign performance data, audience and competitor insights, seasonality, and market and performance trends to develop KPI-driven campaign recommendations - Proactively seek and represent client needs and asks to cross-functional stakeholders - Shape Reddit's native ads product roadmap by aggregating and sharing client feedback and campaign metrics with cross-functional stakeholders Required Qualifications: - 7-12 years of experience in advertising sales and account management - Experience working with Enterprise Retail brands - Strong understanding of customer marketing funnel and traditional marketing ecosystem - Expertise with performance/direct response campaigns - Comfortable with problems of diverse scope where analysis of data requires evaluation of identifiable factors - Understanding of Digital measurement, tracking fundamentals and mobile measurement partners - Tenacious and entrepreneurial approach to working through product, process, and client challenges - Experience cultivating strong relationships with external partners - Exceptional communication and interpersonal skills - Ability to work in a fast-paced and unstructured work environment - High attention to detail - Proficiency in Excel preferred - BA / BS degree or equivalent work experience Benefits: - Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support - Family Planning Support - Gender-Affirming Care - Mental Health & Coaching Benefits - Comprehensive Medical Benefits & Health Care Spending Account - Registered Retirement Savings Plan with matching contributions - Income Replacement Programs - Flexible Vacation & Paid Volunteer Time Off - Generous Paid Parental Leave #LI-ES1 #LI-onsite In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

About Reddit

Reddit is an American social news aggregation, web content rating, and discussion website. Registered members submit content to the site such as links, text posts, images, and videos, which are then voted up or down by other members. Posts are organized by subject into user-created boards called "communities" or "subreddits", which cover topics such as news, politics, religion, science, movies, video games, music, books, sports, fitness, cooking, pets, and image-sharing. Submissions with more upvotes appear towards the top of their subreddit and, if they receive enough upvotes, ultimately on the site's front page. Although there are strict rules prohibiting harassment, it still occurs, and Reddit administrators moderate the communities and close or restrict them on occasion. Moderation is also conducted by community-specific moderators, who are not considered Reddit employees. As of September 2021, Reddit ranks as the 19th-most-visited website in the world and 7th most-visited website in the U.S., according to Alexa Internet. About 42–49.3% of its user base comes from the United States, followed by the United Kingdom at 7.9–8.2% and Canada at 5.2–7.8%. Twenty-two percent of U.S. adults aged 18 to 29 years, and 14 percent of U.S. adults aged 30 to 49 years, regularly use Reddit. Reddit was founded by University of Virginia roommates Steve Huffman and Alexis Ohanian, with Aaron Swartz, in 2005. Condé Nast Publications acquired the site in October 2006. In 2011, Reddit became an independent subsidiary of Condé Nast's parent company, Advance Publications. In October 2014, Reddit raised $50 million in a funding round led by Sam Altman and including investors Marc Andreessen, Peter Thiel, Ron Conway, Snoop Dogg, and Jared Leto. Their investment valued the company at $500 million then. In July 2017, Reddit raised $200 million for a $1.8 billion valuation, with Advance Publications remaining the majority stakeholder. In February 2019, a $300 million funding round led by Tencent brought the company's valuation to $3 billion. In August 2021, a $700 million funding round led by Fidelity Investments raised that valuation to over $10 billion.
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