Freshworks

Senior Channel Sales Manager

Freshworks$182K — $225K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of SaaS or partnership experience
  • Successful track record of building strategic VAR partnerships that deliver measurable Annual Recurring Revenue (ARR)
  • Strong understanding of partner economics and margin structure
  • Experience in enterprise ITSM or ITAM environments
  • Ability to operate credibly at the C-suite and practice lead level
  • Influential across organizational boundaries
  • Collaborative team-oriented mindset
  • Background in solution sales, channel, alliances, or business development
  • Travel availability of up to 50%
  • Proficient in engaging and influencing cross-functional leaders
  • Strong presentation and written communication skills
  • Experience in cloud technologies is a plus
  • Proven success in driving revenue through structured partner programs

Responsibilities

  • Drive revenue growth by maximizing territory performance and partner engagement
  • Implement and execute business plans for partner revenue generation
  • Achieve quarterly and annual revenue targets sourced from partners
  • Develop initiatives to enhance partner productivity and pipeline generation
  • Manage a targeted portfolio of partners for customer transformation using Freshworks solutions
  • Deliver outcomes aligned with joint partner objectives through hands-on management
  • Cultivate productive relationships with key personnel in partner organizations
  • Create and track mutual performance objectives and milestones
  • Utilize existing relationships to enhance partner engagement with Freshworks value propositions
  • Lead sales execution, partner development, and enablement initiatives
  • Activate demand generation campaigns and track business performance
  • Support partner practice building through planning and revenue tracking

Benefits

  • Multiple options for dental, medical, vision, disability, and life insurance
  • Equity opportunities and Employee Stock Purchase Plan (ESPP)
  • Flexible paid time off (PTO)
  • Flexible spending accounts
  • Commuter benefits
  • Wellness programs
  • Adoption and parental leave benefits
  • Welcoming environment that values diversity and inclusion
Full Job Description
Job Description

About the role:

Senior Channel Sales Manager - North America is responsible for accelerating commercial success within the Freshworks Partner Program. The role is focused on activating and accelerating high velocity VAR partners. The successful candidate will build and execute partner growth strategies, articulate compelling value propositions and program benefits, and establish strong executive-level relationships across partner organizations. This role requires the ability to influence stakeholders, develop scalable collaboration frameworks, and align cross-functional teams to achieve ambitious revenue objectives across both new customer acquisition and customer expansion opportunities. This role covers large, strategic partnerships and entails landing a collaboration framework that is most effective to drive revenue growth and performance.

Responsibilities:
  • The role requires a sales and relationship-driven approach to reach Freshworks' revenue goals, maximizing territory performance, aggressively driving demand generation and enablement activities, including partner competency building, and applying sales process discipline and cross-functional resources to increase velocity and opportunity close rate.
  • Own and execute partner business plans designed to drive revenue growth across new business acquisition and expansion opportunities.
  • Achieve and exceed quarterly and annual partner-sourced and partner-influenced revenue targets.
  • Develop strategic growth initiatives that increase partner productivity, pipeline generation, and closed revenue.
  • Proactively manage a portfolio of partners focused on high velocity customer transformation and optimization, utilizing Freshworks solutions and AI adoption.
  • Drive business outcomes tied to joint objectives, with consistent tracking and hands-on management.
  • Establish productive, professional relationships with key personnel in partner accounts.
  • Develop mutual performance objectives, goals, and critical milestones.
  • Leverage distribution and existing relationships to access key partner contacts and socialize the Freshworks' value prop, opportunity, and partner program, while engaging in account mapping, pipeline generation, and joint customer engagement to support closed revenue.
  • Provide sales execution and partner development, enablement, and readiness.
  • Guided activities include activation of campaigns, demand gen, sell, service, and retain motions.
  • Deliver on partner practice building activities, including business planning, deal registration and tracking, QoQ revenue growth, attainment to targets, monetization, and overall business execution.


Qualifications
  • Bachelor's degree (not required), with 10+ years of SaaS or partnership experience
  • A track record of building strategic VAR partnerships that generate measurable ARR - not just activity
  • Deep commercial fluency, partner economics, margin structure, and expansion pipeline
  • Experience selling or partnering in enterprise ITSM or ITAM environments
  • The credibility to operate at C-suite and practice lead level within partner organizations
  • Ability to influence across organizational boundaries
  • A collaborative spirit that focuses on winning as a team versus winning as an individual
  • Solution sales background/experience: channel, alliances, pre-sales, and/or business development background
  • Ability to travel up to 50% of the time
  • Demonstrated ability to engage and influence cross-functional stakeholders and at the leadership level
  • Strong presentation and written skills coupled with the ability to educate partners and articulate internal value props to cross-functional audiences
  • Experience working within the cloud category is highly desired
  • Proven experience driving revenue through partnerships with structured programs


Additional Information

The annual base salary range for this position is $182,000 - $225,000. This role is also eligible for sales commissions.

Compensation is based on a variety of factors, including but not limited to location, experience, job-related skills, and level.

Freshworks offers multiple options for dental, medical, vision, disability, and life insurance. Equity + ESPP, flexible PTO, flexible spending, commuter benefits, and wellness benefits are also offered. Freshworks also offers adoption and parental leave benefits.

At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities.

About Freshworks

Freshworks is a cloud-based customer engagement software company that provides businesses with a suite of products to enhance their customer experience. The company's products include Freshdesk, Freshservice, Freshsales, Freshcaller, and Freshchat. Freshworks was founded in 2010 and is headquartered in San Mateo, California.
Learn more about Freshworks
Size
3,000 employees
Market Cap
$4 billion
Industry
NASDAQ

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