OneMain Financial

Senior Art Director

OneMain Financial • $95K — $115K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of professional art direction and design experience in agency or in-house settings.
  • Portfolio showcasing strong conceptual thinking and visual storytelling skills.
  • Experience with integrated campaigns and digital marketing communications.
  • Strong command of typography, layout, imagery, and visual hierarchy.
  • Ability to articulate creative concepts and maintain brand systems across platforms.
  • Experience with generative AI and associated creative tools.
  • Advanced skill in Adobe Creative Cloud and Figma.

Responsibilities

  • Lead visual development of campaigns and customer communications across various media.
  • Develop strong creative concepts into cohesive visual systems for all customer journey stages.
  • Engage in hands-on design from concept exploration to final production.
  • Collaborate with creative teams to align messaging and design.
  • Translate complex business objectives and insights into compelling visuals.
  • Present creative ideas and the strategic rationale confidently to stakeholders.
  • Utilize AI tools to enhance creative processes and output.

Benefits

  • Comprehensive health and wellbeing options including various insurances.
  • Up to 4% matching 401(k) program.
  • Employee Stock Purchase Plan with a 10% discount on shares.
  • Tuition reimbursement for professional development.
  • 15 days of vacation per year, prorated by the start date.
  • Paid sick leave according to state or local law, prorated by start date.
  • 11 paid holidays, including floating holidays, prorated by start date.
  • 3 days of paid volunteer time each year, prorated by start date.
Full Job Description

About the role

We're looking for a Senior Art Director to help develop clear, compelling and customer-focused creative across the OneMain brand.

This is a senior, hands-on role for a strong conceptual thinker and visual communicator. You'll develop creative across the customer journey, from acquisition and originations through servicing and collections, while also contributing to broader brand experiences across digital, print, motion and video.

Working closely with creative directors, copywriters, designers, marketers and business stakeholders, you'll turn business objectives and customer needs into strong creative ideas and polished execution.

What you'll do
  • Lead the art direction and visual development of integrated campaigns and customer communications across digital, print, motion and video.
  • Develop strong creative concepts and translate them into cohesive visual systems that work across channels and customer journey stages.
  • Remain hands-on from initial concept and design exploration through final execution and production.
  • Partner with copywriters, designers and creative directors to develop ideas where messaging and design work together.
  • Translate complex business objectives, customer insights and regulated information into clear, compelling creative.
  • Present creative recommendations confidently and articulate the strategic thinking behind the work.
  • Use AI-enabled creative tools and emerging technologies to expand creative exploration, accelerate production and improve ways of working while maintaining strong creative judgment and brand standards.
  • Partner with marketing, product, digital, compliance and legal teams to deliver effective, accurate and accessible communications.
  • Help evolve the OneMain brand and creative processes while maintaining consistency and a high standard of creative quality.

What you bring
  • 5+ years of professional art direction and design experience, ideally across agency and/or in-house environments.
  • A portfolio demonstrating strong conceptual thinking, visual storytelling and polished execution across multiple channels.
  • Experience developing integrated campaigns, digital marketing, email and lifecycle communications.
  • Strong command of typography, layout, imagery, composition, visual hierarchy and brand systems.
  • The ability to develop distinct creative concepts, articulate the thinking behind them and carry an idea across a broader communication system.
  • Experience using generative AI and AI-enabled creative tools for concept development, visual exploration and production, with sound judgment around brand standards, quality and appropriate use.
  • Strong presentation, communication and collaboration skills, including the ability to simplify complex or regulated information.
  • Advanced proficiency in Adobe Creative Cloud and Figma.
  • Experience in motion design and video production preferred.
  • Creative curiosity, attention to detail and the ability to manage multiple priorities in a fast-paced environment.


Location: Baltimore, MD hybrid schedule

Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That's why we've packed our comprehensive benefits package for full- and some part-timers with:

  • Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
  • Up to 4% matching 401(k)
  • Employee Stock Purchase Plan (10% share discount)
  • Tuition reimbursement
  • Paid time off (15 days' vacation per year, prorated based on start date)
  • Paid sick leave as determined by state or local ordinance (prorated based on start date)
  • 11 Paid holidays (4 floating holidays, prorated based on start date)
  • Paid volunteer time (3 days per year, prorated based on start date)

About OneMain Financial

OneMain Financial is a consumer finance company that provides personal loans and other financial services. The company was founded in 1912 and is headquartered in Evansville, Indiana. OneMain Financial offers loans for a variety of purposes, including debt consolidation, home improvement, and auto financing. The company operates more than 1,500 branches across the United States. OneMain Financial is a subsidiary of Springleaf Holdings, Inc.
Learn more about OneMain Financial
Size
8,800 employees
Market Cap
$4 billion
Industry
Net Income
$730 million
Founded
1912
5 Year Trend
+5%
Revenue
$4.9 billion
NASDAQ

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