Senior Account Executive - Public Relations

TruePoint Communications

$70K — $95K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree
  • Minimum 4 years Public Relations professional experience
  • Strong media relations capabilities
  • Excellent oral and written communication skills
  • Commitment to continuous learning and improvement
  • Ability to execute multiple projects
  • Strategic thinker with problem-solving skills

Responsibilities

  • Provide proactive and reactive communications strategies for clients
  • Consistently deliver excellent client service through engagement and account management
  • Develop high-quality written materials including media releases and presentations
  • Conduct media relations and support PR strategies across various sectors
  • Demonstrate strategic thinking and project management abilities
  • Collaborate effectively across internal teams, showing leadership skills
  • Utilize knowledge of social media marketing effectively

Benefits

  • Competitive health benefits with concierge service
  • Profit-sharing bonus plan
  • 401K with competitive matching
  • Consistent professional development opportunities
  • Annual agency development summit, Camp TruePoint
  • Five-year sabbatical program
Full Job Description
Responsibilities
  • Provide proactive and reactive communications strategies for clients in a variety of industries. Adept at understanding key client information to leverage for marketing communications including business strategy, products and services, key customers and competitors
  • Consistently deliver excellent client service including day-to-day client engagement and account management, providing administration of status and activity reports, actively leading meetings and calls, compiling reports, scheduling and logistics
  • Possess excellent writing skills for material development (following AP style), including media releases, pitches, invitations, product fact sheets and presentations
  • Conduct high-level media relations and support public relations strategies to national, local and trade- including but not limited to business, healthcare, lifestyle, consumer and community
  • Demonstrate strategic thinking and project management skills
  • Collaborate effectively across agency internal teams, showcasing leadership and delegation
  • Strong knowledge, use and understanding of social media marketing

Requirements
  • Demonstrate strong media relations capabilities and the ability to consistently secure placements
  • Excellent oral and written business communication skills including attention to detail and quality
  • Commit to continuous learning and improvement of your tactical skills and seek training, including on-the-job training and mentoring
  • Can complete challenging projects within set parameters
  • Commitment and dedication to the agency's success
  • Ability to execute multiple projects, including launch events, vendor management and research
  • Can solve problems, think strategically and creatively

Operational Leadership
  • Record and submit time, expenses and POs to the right project codes on a timely basis - ideally daily, but no later than weekly
  • Understand account budget parameters, manage over-servicing, provide budgeting oversight
  • Understand and facilitate processes of working with vendors; initiate and track billing accurately
  • Provide strategic direction in preparation of client account measurement reports
  • Stay current and leverage emerging technologies and trends

Qualifications
  • Bachelor's Degree
  • Minimum 4 years Public Relations professional experience


Based: Dallas, TX

We’ve had both remote and hybrid office environments before it was popular. Some of our favorite perks are competitive health benefits with concierge service, our profit-sharing bonus plan, 401K with competitive matching, consistent professional development, our annual agency development summit Camp TruePoint, and every five years sabbatical.

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