Senior Account Director, Strategic DSP Partnerships

Seedtag

$160K — $180K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years experience in the programmatic ecosystem, focused on SSP/Exchange or DSP partnership side with revenue ownership history.
  • Proven enterprise sales experience with demand-side stakeholders and curation contacts.
  • Solid technical knowledge of OpenRTB, auction dynamics, SPO, and curation workflows.
  • Strong executive presence with the ability to manage C-suite relationships.
  • Proficiency in leading cross-functional teams in a dynamic environment.
  • Entrepreneurial mindset with strong initiative and execution skills.

Responsibilities

  • Build and own the strategic playbook for DSP partnerships, focusing on growth and retention.
  • Drive revenue strategy for both open web and CTV through measurable execution.
  • Lead commercial interactions with Tier-1 DSPs and the curation community.
  • Enhance service delivery for DSP inventory managers and their clients using Seedtag's unique offerings.
  • Oversee the seamless transition from campaign brief to activation and troubleshoot in curation tools.
  • Facilitate high-level agency discussions that align client, agency, and DSP priorities.
  • Design scalable Marketplace, PMP, and SPO strategies leveraging Seedtag's distinctive data signals.
  • Cultivate and manage C-level relationships and be the senior representation at industry events.
  • Collaborate effectively with Product, Yield, Revenue Operations, and Engineering to innovate and improve services.
  • Achieve a specific revenue target while utilizing data fluency to uncover yield opportunities.

Benefits

  • Flexible remuneration plan.
  • Transit and parking support program.
  • Comprehensive health insurance coverage.
  • Access to wellness programs and fitness classes via Gympass.
  • Unlimited paid time off policy.
  • 401K matching contribution up to $4,000 annually.
Full Job Description
We're looking for a SeniorAccount Director, Strategic DSP Partnerships to join our team in New York and play a key role in shaping the future of neuro-contextual advertising at a global scale.
The Role

We are seeking a Senior Director of Strategic DSP & Curation Partnerships to serve as a senior commercial leader in our New York hub. This is not a traditional "service" role. It is a high-visibility, revenue-owning position for a programmatic leader who can navigate the full plumbing of the ecosystem, selling to the sell-side and the buy-side alike and translate Seedtag's neuro-contextual edge into activated, scaled demand.

Your Challenge

As Senior Account Director, Strategic DSP Partnerships, you will:
  • Build the DSP playbook: Create and own the strategic playbook for our DSP partnerships - the repeatable approach to win, grow, and retain demand across our portfolio.
  • Execute for growth across Web & CTV: Own and execute the strategy to grow the business across both the open web and CTV, turning the playbook into measurable revenue.
  • Sell to sellers and curators alike: Act as the senior commercial lead to Tier-1 DSPs, their seller / sell-side teams, and the curator community - positioning Seedtag's SSP and agentic curation tools as the most efficient path to our neuro-contextual inventory.
  • Serve DSP inventory managers, sellers and their clients: Work cross-team to better serve DSP inventory managers, DSP sellers, and their clients with Seedtag's bespoke audiences and services.
  • Own the brief-to-activation journey: Show buyers how to move seamlessly from a campaign brief to live activation and self-service troubleshooting inside our curation tools - owning the experience end to end and removing friction at every hop.
  • Carry weight in agency conversations: Lead senior agency dialogues that triangulate the opportunity across client, agency, and DSP, so that Seedtag inventory becomes the obvious, mutually valuable choice for all three.
  • Curation & marketplace strategy: Design and scale bespoke Marketplaces, PMPs, and SPO (Supply Path Optimization) strategies built on Seedtag's unique data signals and NeuroX curation.
  • C-suite representation: Own and grow C-level relationships across DSPs, agencies, and holding companies, and serve as a senior voice for Seedtag at industry events and within the broader programmatic community.
  • Lead cross-functionally: Partner with and influence Product, Yield, Revenue Operations, and Engineering to shape the roadmap and keep our SSP and curation capabilities ahead of bidder logic and buyer needs.
  • Own the number: Carry a revenue target and use deep data fluency to identify yield opportunities and improve auction win rates across your portfolio.
What You'll Need to Succeed
  • Experience: 10+ years in the programmatic ecosystem, with a track record on the SSP / Exchange or DSP partnership side and demonstrable ownership of a revenue number.
  • Commercial & Sales: Proven enterprise sales experience selling to both demand-side (DSP, agency) and curation stakeholders; able to carry a quota, build pipeline, and close strategic partnerships.
  • Technical Depth: Granular understanding of OpenRTB, auction dynamics, SPO, curation / Deal-ID workflows, and evolving identity frameworks (e.g., UID2.0); fluent enough to guide buyers through self-service activation and troubleshooting.
  • Executive Presence: Comfortable owning C-suite relationships and representing the business externally, with strong executive storytelling and negotiation skills.
  • Cross-Team Leadership: Demonstrated ability to lead across Product, Operations, and Commercial teams in a matrixed environment, taking initiative and driving outcomes without waiting for direction.
  • Mindset: An entrepreneurial "owner" who takes initiative, leads cross-team, and thrives where strategic thinking meets execution velocity.


Compensation
  • Base Salary: $160,000 - $180,000 USD annually
  • Target Bonus: $160,000 - $180,000 USD annually
  • On-Target Earnings (OTE): $320,000 - $360,000 USD annually

Compensation will be determined based on factors such as skills, experience, qualifications, and business needs.

Additional Perks
  • Flexible remuneration plan.
  • Program for transit and parking.
  • Health insurance: Comprehensive coverage is included.
  • Gympass: Access to wellness programs and fitness classes.
  • Unlimited Paid Time Off.
  • 401K: Seedtag will be making a matching contribution of the first 6% of pay, up to $4,000 per year.

Send us your CV and let's build the future of advertising together.

Department Exchange Locations New York Remote status Hybrid

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