Extreme Networks, Inc.

Senior ABM Manager

Extreme Networks, Inc. • $110K — $130K *
Raleigh, NC 27610In-Person
Business Services
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 5+ years of marketing experience, with at least 3+ in ABM or enterprise sales marketing
  • Proficiency with 6sense for account selection and intent data analysis
  • Experience with Reachdesk for multi-channel marketing campaigns
  • Ability to design ABM campaigns that enhance pipeline and revenue
  • Strong understanding of B2B sales processes and buying committees
  • Familiarity with marketing platforms like Marketo and Salesforce
  • Expertise in marketing analytics and data-driven ROI measurement

Responsibilities

  • Develop and execute comprehensive ABM strategies aligned with revenue goals
  • Design and implement integrated ABM campaigns leveraging multiple channels
  • Utilize 6sense for predictive insights and account scoring
  • Collaborate with Sales leadership on account criteria and ABM playbooks
  • Lead cross-functional planning with marketing and sales teams
  • Monitor ABM metrics and optimize campaigns using engagement data
  • Manage ABM tools, platforms, and marketing technology integration
  • Provide performance insights and reports to stakeholders

Benefits

  • Opportunity to lead and innovate within a key marketing function
  • Collaborative culture with cross-departmental engagement
  • Access to advanced marketing tools and technologies
  • Professional development and potential mentoring opportunities
  • Engagement with C-suite and high-level stakeholders
Full Job Description
About the Role

We're seeking a strategic and results-driven Senior ABM Manager to lead our Account-Based Marketing initiatives across North America. In this role, you'll design and execute highly personalized marketing campaigns targeting our most valuable accounts, driving pipeline acceleration and revenue growth. You'll partner closely with Field Marketing, Sales, and Product Marketing teams to develop targeted strategies that resonate with C-suite and IT Practitioners in key decision-making roles.

Key Responsibilities

  • ABM Strategy & Planning - Develop and execute multi-year ABM strategies aligned with company revenue goals; identify, prioritize, and tier target accounts based on revenue potential and strategic fit


  • Campaign Development - Design and launch integrated ABM campaigns including personalized email, content, paid media, events, and direct outreach; coordinate with PMM on messaging and sales enablement


  • 6sense & Reachdesk Optimization - Leverage 6sense for predictive account intelligence, intent data, and account scoring; utilize Reachdesk for multi-channel personalized outreach and campaign orchestration


  • Sales Alignment - Partner with Sales leadership to define account selection criteria, establish ABM playbooks, and create feedback loops that drive continuous improvement


  • Cross-Functional Leadership - Lead collaborative planning with Product Marketing, Demand Generation, Digital Marketing, Sales Development, and Customer Success; serve as ABM ambassador across the organization


  • Performance Management & Optimization - Track ABM metrics (influenced pipeline, win rate, velocity, CAC, ROI); conduct regular analysis and optimize campaigns based on account engagement and conversion data


  • Tools & Technology - Manage ABM platforms, marketing automation, CRM integrations, and analytics; identify and implement technology that enables scalable personalization


  • Reporting & Insights - Deliver monthly/quarterly performance reviews to leadership; translate ABM results into actionable insights for Sales and executive stakeholders


  • Team Development - Build and mentor ABM team members (if applicable); establish best practices and training processes


Required Qualifications

  • 5+ years of marketing experience with at least 3+ years in ABM or enterprise/complex sales marketing


  • Hands-on experience with 6sense - demonstrated proficiency in account selection, intent data analysis, and campaign execution


  • Hands-on experience with Reachdesk - proven ability to orchestrate multi-channel campaigns and drive personalized outreach at scale


  • Proven ability to design and execute ABM campaigns that drive pipeline and revenue impact


  • Strong understanding of B2B sales processes, deal cycles, and customer buying committees


  • Experience with additional marketing platforms (e.g., Marketo, Salesforce, Sigma)


  • Demonstrated expertise in marketing analytics, data interpretation, and ROI measurement


  • Excellent cross-functional collaboration and stakeholder management skills


  • Ability to translate business objectives into clear marketing strategies and executable plans


  • Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent experience)


Preferred Qualifications

  • Experience in technology, SaaS, or enterprise software industries


  • Familiarity with LinkedIn Sales Navigator, Salesforce, or similar tools


  • Background in demand generation, product marketing, or field marketing


  • Knowledge of sales methodologies (MEDDIC, SPIFF, etc.)


  • Experience managing ABM team members or coordinating across distributed teams


  • Certification in marketing strategy, ABM, or account management


  • Track record of building scaled ABM programs from the ground up


  • Experience integrating 6sense and Reachdesk with marketing automation and CRM platforms

About Extreme Networks, Inc.

Extreme Networks of Santa Clara, Calif., founded in 1996, is a publicly listed company that designs, builds, and installs sophisticated Ethernet solutions that meet the toughest challenges in network connectivity and IP-based communications.

Extreme Networks Careers

Joining Extreme Networks presents an unparalleled opportunity to advance one's career at the forefront of innovation, leadership, and digital transformation. Extreme Networks, a leader in providing cutting-edge networking solutions, is actively seeking talented individuals to join its global team.

Explore Job Opportunities

Extreme Networks offers a variety of job opportunities that cater to a range of skills and experiences. Whether one is a seasoned professional or a recent graduate, Extreme Networks has a position that could be the perfect fit. From engineering to marketing, the company's expansive portfolio of roles ensures that every team member can find a path that aligns with their career aspirations.

Internship Programs

For those just starting their professional journey, Extreme Networks provides robust internship programs designed to foster growth, enhance skills, and immerse participants in the culture of innovation that the company champions. Internships at Extreme Networks are gateways to full-time employment and offer invaluable industry experience.

Culture and Benefits

Extreme Networks is committed to creating a workplace that values diversity, encourages innovation, and supports the professional growth of its team members. The company offers competitive benefits, including comprehensive health coverage, retirement plans, and wellness programs, all designed to support the well-being of its employees. The inclusive culture at Extreme Networks ensures that all team members feel valued and are given the opportunity to contribute meaningfully.

Professional Growth and Development

Career advancement is a cornerstone of employment at Extreme Networks. With access to cutting-edge technologies and a variety of professional development programs, employees are equipped to excel and innovate within their fields. Leadership training and diversity initiatives further enhance the professional environment, ensuring that all team members have the resources to succeed.

Networking and Innovation

At Extreme Networks, networking goes beyond technology—it’s about connecting people. Employees are encouraged to engage with one another through various networking events, fostering a community of collaboration and shared knowledge. This emphasis on teamwork bolsters innovation and drives the company’s success in the competitive tech industry.

Hiring Process

The hiring process at Extreme Networks is designed to be transparent and engaging. Candidates are encouraged to showcase their skills and experiences through detailed resumes and proactive interviews. The company looks for individuals who are curious, creative, and ready to contribute to a team that is driving technological advancements.

Join the Extreme Networks Team

Explore the career opportunities available at Extreme Networks today. Search open positions that match your skills and interests. Extreme Networks is looking for passionate, driven, and innovative team players.

Stay Connected

Keep up to date with career tips, insider perspectives, and industry-leading insights—all from the professionals who work at Extreme Networks. Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover what exciting and rewarding opportunities await at Extreme Networks.

SEARCH EXTREME NETWORKS JOBS

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Learn more about Extreme Networks, Inc.
Size
2,441 employees
Market Cap
$2.4 billion
Industry
Consumer Technology
Net Income
-$77.4 million
5 Year Trend
+12.9%
Revenue
$902.9 million
NASDAQ
EXTR
* Ladders Estimates

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