TITLE: Sales Director - Protein Segment

LOCATION: Scarborough, ON Hybrid as needed

COMP RANGE: CAD $135,000 to $170,000 annually

Compensation is determined based on experience, qualifications & internal equity.

Griffith Foods is hiring a Sales Director to lead the Protein Segment and to be accountable for driving profitable, sustainable growth across an annual Protein portfolio, aligned with the company's Purpose-Driven Strategy and long-range plans. This leader owns sales, margin, and growth objectives by leading commercial strategy, disciplined execution, and customer portfolio optimization.

Protein is our largest segment and remains a core focus for continued growth. Our strategy centres on acquiring new customers, expanding our product offerings and solutions within existing protein accounts, and retaining our current business to drive long-term, sustainable success. This role is an exciting opportunity to deepen customer loyalty, unlock new revenue through value-added culinary and ingredient solutions, and drive accelerated growth across both established and emerging accounts. You'll play a key role in shaping high-impact, solution-driven B2B partnerships-turning insights into action while ensuring every opportunity is both commercially strong and operationally executable.

Vacancy Status: This posting is for an existing vacancy.

As a Sales Director - Protein Segment, your responsibilities will include:

• Own full commercial leadership for the Protein Segment, our largest segment, with ~$200M CAD in annual revenue, translating enterprise strategy into actionable commercial plans that deliver profitable growth across customers within this segment.
• Lead and develop a high-performing commercial organization of 5 direct reports who each lead manage accounts nationally. You will be fostering accountability, coaching talent for sustained results, and building a strong succession pipeline.
• Drive disciplined revenue, volume, and margin performance with P&L accountability, consistently achieving targets for revenue, gross margin, contribution margin, and mix through rigorous planning, forecasting, and execution
• Serve as the primary commercial partner to R&D, Marketing, Finance, Supply Chain, and Operations, aligning cross-functional priorities to optimize customer value, operational execution, and segment profitability.
• Embed a fact-based, data-driven performance culture, defining, monitoring, and acting on critical KPIs to strengthen decision-making, sales effectiveness, and commercial rigor across the segment.
• Maximize customer value while protecting commercial discipline through strong pricing governance, contract management, and margin stewardship, ensuring value-based selling that differentiates beyond price.
• Lead strategic account management and executive-level customer relationships, championing customer-centric, solutions-based approaches that deepen long-term partnerships and support growth objectives.
• Standardize and scale best-in-class commercial practices, continuously improving sales productivity, identifying execution gaps, and leading continuous improvement initiatives to strengthen scalability and performance.
• Foster an inclusive, collaborative, results-driven culture grounded in Griffith Foods' Valued Behaviours, ownership mindset, continuous development, and high-performance expectations.

The Sales Director - Protein Segment position is well-suited for you if you:

• Thrive in solution-based selling, leading customized and portfolio offerings through strong cross-functional collaboration.
• Are comfortable navigating ambiguity and change, influencing across the organization without formal authority.
• Enjoy building, coaching, and leading high-performing sales teams and developing future leaders.
• Bring strong commercial acumen, including pricing strategy, margin management, and disciplined pipeline execution.

• Are energized by customer engagement and deeply understand market dynamics, customer needs, and competitive trends.

Qualified candidates will have:

• Bachelor's degree in business, Marketing or a related area.
• At least 10 years of progressive sales including at least 4 years of people leadership experience, within the foodservice or food & beverage CPG industry.
• Previous revenue accountability of at least $150M CAD.
• Willingness to work onsite in Scarborough when needed to support leadership meetings and other business needs, including 3 days at the end of each month. The Scarborough team comes into the office for cross functional interactions for 3 days (Tues - Thurs.) at the end of each month.
• Willingness and ability to travel up to 25% of the time within Canada.
• Current location within a commutable distance to Scarborough, ON.

What will set you apart:

• MBA or master's degree in business, marketing or related field.
• Previous experience serving the protein industry
• Experience selling in B2B food industry environments, including foodservice and/or ingredients.

This role is eligible for a sales incentive plan, with a target of 25%, based on performance and not guaranteed.

Griffith Foods Canada embraces the "Our Work, Your Way" work-flex model, offering flexibility while fostering collaboration. Employees within commuting distance are encouraged to come together and work in the office for three days during the last week of each month to build connections and collaborate on shared projects.

What We Offer (*):
Paid top-up for Pregnancy, Parental and Compassionate Care leave.

Company Car.

Health and Group Benefits (100% of premiums paid by Griffith foods).
Education reimbursement program.
Life event recognition and on the job recognition.
Generous defined contribution retirement plan.
Career development and growth opportunities.
Annual wellness allowance.
Annual incentive.

*Please note that terms and conditions apply.

Artificial Intelligence Disclosure:

Griffith Foods does not use AI-supported assessment tools to evaluate job-related skills and abilities. Our TA team reviews every resume.

#LI-DNI