We are seeking a hands-on Salesforce Marketing Cloud Email Specialist to design, build, test, and optimize scalable, data-driven email campaigns, templates, and automated customer journeys.
This role operates at the intersection of marketing strategy, customer data, and technical execution - translating business requirements into high-performing lifecycle communications within SFMC. You will partner closely with Marketing, Data Automation, and Business Intelligence teams to ensure campaigns are accurate, scalable, and performance-driven.
This is a builder role with strong ownership over execution and campaign delivery.
The BasicsLocation: Preference is to be by one of our offices in Swedesboro, NJ, Portland, ME or a remote option.
Job Type: Full Time, permanent
Schedule: Monday-Friday, 8 AM-5 PM
Compensation: The target base pay range for this position is $90K-$105K base plus an annual bonus commensurate with the individual's experience and qualifications.
Benefits: Eligible
How You'll Make an ImpactEmail & Template Development- Build responsive, cross-client email templates and campaigns using HTML and CSS
- QA and test campaigns to ensure rendering accuracy across devices and inbox providers
- Maintain reusable, modular components and scalable template systems
Data, Segmentation & Personalization- Develop dynamic and personalized content using AMPscript and conditional logic
- Build and manage Data Extensions
- Support data validation, segmentation accuracy, and list hygiene processes
Journey & Automation Implementation- Execute lifecycle campaigns in Journey Builder (welcome, abandonment, retention, win-back)
- Configure and deploy triggered and scheduled sends
- Troubleshoot campaign logic, data issues, and journey performance
Performance & Optimization- Collaborate to design and deploy A/B tests and optimization strategies
- Monitor key campaign metrics (open rate, CTR, revenue per send, etc.)
- Support deliverability best practices and issue resolution
Cross-Functional Collaboration- Translate marketing requirements into efficient, scalable technical builds
- Partner with Marketing, Data Automation, and Business Intelligence to support roadmap priorities
- Document processes and contribute to continuous improvement initiatives
What We're Looking For- Bachelor's degree or equivalent relevant work experience
- 3-5 years of email development experience
- 2+ years hands-on Salesforce Marketing Cloud experience and SFMC Certification(s) preferred
- Strong proficiency in AMPscript, HTML, and CSS
- Experience with Email Studio, Journey Builder, and Data Extensions
- Familiarity with APIs or triggered send configurations
- Working knowledge of email deliverability best practices
- Experience supporting B2B, B2C, or subscription lifecycle programs
- Experience in Animal Health or Pharmacy Benefit Management is a plus
What You'll Love About Wedgewood- Competitive compensation and benefits
- Opportunities for growth and career development
- A supportive, team-first culture where your work matters
- The ability to make a real impact on animal health every day
- Medical, dental, vision and voluntary benefit coverages
- Company Paid Life Insurance and disability coverage
- 401(k) retirement plan with generous company contribution
- Paid time off that increases every year
- Tuition reimbursement opportunities
- Strong internal promotion and career development programs
#lp
