Sales Manager, West Coast

Ask Locala

$100K — $115K *
Los Angeles, CA 90011Remote in Los Angeles, CA
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Undergraduate degree required.
  • 3+ years' experience in online advertising roles, preferably in omnichannel advertising.
  • Established relationships with advertising agencies or brands.
  • Self-starter with strong business development skills.
  • Exceptional organization and communication skills, both verbal and written.

Responsibilities

  • Drive new business growth by identifying and closing opportunities with brands and agencies.
  • Own the full sales cycle from prospecting to closing.
  • Build and maintain a robust sales pipeline to exceed targets.
  • Analyze campaign performance to support renewals and account growth.
  • Maintain accurate forecasting and pipeline management in Salesforce.
  • Represent the company at industry events to generate new business opportunities.
  • Build credibility through consultative selling and strategic thinking.

Benefits

  • 100% employee-only Medical, Dental & Vision Insurance; 80% for dependents.
  • 401k with Company Match.
  • Paid Parental Leave.
  • Paid Vacation, Sick Time & Holidays.
  • Remote-first work environment.
Full Job Description
Locala is hiring a Sales Manager, West Coast. If you are a strategic sales leader who thrives in a fast-moving, entrepreneurial environment and wants to help shape the future of omnichannel advertising, we'd love to hear from you! We are looking for candidates based in Los Angeles.

Your Background:
  • Undergraduate degree required.
  • 3+ years of experience at an ad agency, publisher, ad network, ad exchange, ad server, DSP, or
  • other online advertising roles A MUST -- omnichannel advertising a plus.
  • Established relationships with advertising agencies or brands
  • Self-starter - ability to self-motivate and establish new business.
  • Exceptional organization, presentation and communication skills - both verbal and written.
  • Demonstrated ability to deal with change and be a team-player.
  • Collaborate cross-functionally with marketing, client success, operations, and product
  • Participate in client meetings, industry events, and presentations
  • Cultivate and expand relationships with key decision-makers

Key Responsibilities
  • Drive new business growth by identifying, prospecting, and closing opportunities with brands, agencies, and strategic partners across key verticals.
  • Own the full sales cycle from prospecting and discovery through solution development, negotiation, and close.
  • Build and maintain a robust pipeline while consistently exceeding revenue, activity, and new business targets.
  • Analyze campaign performance and leverage insights to support renewals, optimization strategies, and account growth.
  • Maintain accurate forecasting in Salesforce, pipeline management, and CRM hygiene to support predictable revenue outcomes.
  • Represent the company at industry events, conferences, and client engagements to build relationships and generate new business opportunities.
  • Build credibility through consultative selling, strategic thinking, and expertise in omnichannel media planning and execution.
  • Foster long-term partnerships by delivering value beyond campaigns and helping clients achieve broader business objectives.

Key Qualities We're Looking For
  • Hunter mentality with the ability to generate new business, and create opportunities
  • Farmer mindset focused on nurturing long-term relationships and growing strategic accounts
  • Detail-oriented with strong follow-through and organizational skills
  • Strategic thinker who can balance short-term wins with long-term growth
  • Self-starter who thrives in ambiguity and takes initiative
  • Solution-oriented with a consultative approach to client challenges
  • Strong communicator comfortable presenting to both internal leadership and external clients
  • Resilient and adaptable in a fast-moving and evolving industry
  • Passion for innovation, media, and helping clients succeed

Why Join Us
  • Independently owned and management-run
  • Profitable for multiple consecutive years
  • Proprietary, differentiated technology stack
  • Strong employee tenure and collaborative culture
  • Significant upside and growth opportunity
  • Ability to influence strategy and shape the future of the business

In addition to an engaging company culture, a remote-first work environment and training & development, future Localers can expect a competitive benefits package that includes:
  • Medical, Dental & Vision Insurance - 100% paid for the employee-only, 80% for dependents
  • 401k with Company Match
  • Paid Parental Leave
  • Paid Vacation, Sick Time & Holidays
  • Salary range for this role is $100-115K, with a competitive compensation package
    • Note: Actual compensation will vary depending on a candidate's location, qualifications, and experience. We review our compensation data regularly to ensure we remain competitive.


Department Sales Role Sales Manager Locations Los Angeles Remote status Fully Remote

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