Sales Manager

Snoqualmie Casino

$77K — $85K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business administration, marketing, hospitality management, or related field (or equivalent experience).
  • Three years of active sales management experience in hospitality, hotels, or casinos.
  • Proven track record of meeting or exceeding revenue targets for group sales.
  • Experience in contract preparation and collaborative event planning.
  • Strong skills in managing a CRM database effectively.

Responsibilities

  • Drive sales for meetings, banquets, catering, and events through proactive prospecting.
  • Support various sales efforts across all tiers and types.
  • Ensure every guest receives the promised exceptional entertainment experience.
  • Generate and customize group contracts while adhering to service level agreements.
  • Conduct engaging property tours to showcase venue capabilities to potential clients.
  • Collaborate cross-departmentally to ensure alignment for events and agreements.
  • Prepare and update detailed Banquet Event Orders and customized menus.

Benefits

  • Work in a prominent casino and hotel known for its exceptional service.
  • Opportunity to cultivate diverse client relationships within a vibrant community.
  • Collaborate across multiple departments, enhancing your industry knowledge and skills.
  • Engage directly with clients during events, ensuring hands-on experience in hospitality.
  • Potential for long-term career advancement within a growing organization.
Full Job Description
Job Type

Full-time

Description

PURPOSE

As the Sales Manager at Snoqualmie Casino & Hotel, you report directly to the Director of Sales as a revenue producer and the central operational bridge for our group accounts. In this role, you focus your efforts on leading and cultivating relationships within our mid-market segments-including corporate meetings, associations, weddings, and sports teams-while actively supporting all sales efforts across the entire department. You will drive sales for our full product suite, including meeting rooms, banquet spaces, group blocks, catering/F&B, and special events, while honoring strict department SLAs. Through precise property site tours, hands-on day-of support, and seamless cross-departmental alignment, you play a direct role in shaping our brand reputation and ensuring every group experiences our core promise: To provide an Exceptional Entertainment Experience for every guest - every time.

SUPERVISORY SCOPE
  • None

ESSENTIAL DUTIES / RESPONSIBILITIES
  • Full-Lifecycle Segment Sales: Drive department volume by prospecting, qualifying, and closing group contracts for meeting rooms, banquet spaces, group blocks, catering/F&B, and special events using outbound cold calling, digital response, and local networking.
  • Department-Wide Sales Support: Provide versatile, active support across all types and tiers of sales, assisting with property-wide initiatives, general lead pipeline demands, coordination and execution of all accounts under the direction of the Director of Sales.
  • Brand Promise Stewardship: Deliver our core brand promise-To provide an Exceptional Entertainment Experience for every guest - every time-by serving as an attentive, highly responsive partner from initial proposal to post-event reflection.
  • Timely Contract Customization: Own the generation of standard group agreements, customizing package menus and pricing grids within strict department Service Level Agreements (SLAs) to protect property margins and client turnaround times.
  • Dynamic Property Site Tours: Host engaging and informative property tours for prospective clients, creatively showcasing our banquet venues, meeting space capabilities, hotel layouts, and property amenities to secure bookings.
  • End-to-End Cross-Departmental Collaboration: Partner actively across the property-including Food & Beverage, Marketing & Entertainment, IT, Security, and hotel division teams-from the initial proposal stage to final event operations, ensuring agreements match available property resources.
  • Weekly BEO & Menu Detailing: Lead the preparation, writing, and updating of detailed Banquet Event Orders (BEOs) and customized catering menus, while facilitating the weekly cross-departmental BEO review meetings.
  • Immersive On-Site Presence & Integration: Serve as a supportive, live on-site resource during event days to welcome arriving contacts and audit room blocks, while collaborating with gaming, hotel divisions team, and F&B outlets to accommodate guests outside of scheduled event hours.
  • Post-Event Reconciliation & Retention: Review final group billing alongside the client to verify accuracy, gather feedback on their overall experience, and secure immediate re-bookings for future years to protect long-term property loyalty.
  • Database Stewardship: Maintain an immaculate, up-to-date sales database by cleanly logging client touchpoints, maintaining profile data cleanliness, and tracking team trace dates to keep the entire department aligned.


Requirements

Education and Experience :
  • Bachelor's degree in business administration, marketing, hospitality management, or related field. An additional two (2) years of applicable experience may be considered in lieu of education.
  • Three (3) years of active sales management experience within the hospitality, hotel, or casino industry.
  • Proven track record of consistently meeting or exceeding individual group room-night, banquet, and catering revenue targets.
  • Experience in contract preparation, menu detailing, and collaborative event planning.

Skills and Abilities :
  • Outbound Lead Generation: Skill in proactive prospecting, cold calling, and professional networking to build a robust pipeline of group and event leads.
  • Contract Negotiation: Ability to confidently navigate and close group contracts for meeting rooms, banquet spaces, catering, and room blocks.
  • CRM Database Management: Proficiency in maintaining clean client profiles, logging touchpoints, and tracking team trace dates in a sales database.
  • Cross-Functional Communication: Skill in collaborating with diverse departments like Food & Beverage, IT, Security, and Marketing to coordinate event operations.
  • Financial Literacy: Ability to accurately customize pricing grids, protect profit margins, and audit complex post-event billing alongside clients.
  • Event Planning & Documentation: Proficiency in writing, detailing, and updating Banquet Event Orders (BEOs) and creating customized catering menus.
  • Client Relationship Management: Ability to deliver exceptional customer service, manage client feedback, and build long-term loyalty to secure immediate re-bookings.

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