Position SummaryWe are seeking a highly motivated and experienced Sales Manager to lead our consumer electronics sales efforts with a focus on Regional CE Accounts, Enterprise, and Wireless distribution. The ideal candidate will have a proven track record of driving sales growth, building strong relationships with key accounts, and developing strategic plans to increase market share within the consumer electronics industry. This role requires a deep understanding of the retail landscape, and a passion for consumer technology products.
Key Responsibilities:- Strategic Account Management:
- Develop and execute comprehensive sales strategies to achieve and exceed revenue targets with nationwide accounts.
- Manage and nurture strong relationships with key stakeholders, including buyers, category managers, and senior management.
- Develop joint business plans with top retailers that align Skullcandy's category strategy with buyer objectives, including new product launches, promotional calendars, and merchandising initiatives.
- Analyze market trends, customer needs, and competitor activities to identify growth opportunities and optimize product placement and promotion.
- Sales Leadership:
- Lead outside sales representatives focused on consumer electronics, providing guidance, mentorship, and performance management.
- Set clear objectives, monitor progress, and ensure the team meets or exceeds sales targets.
- Collaborate with the marketing team to develop promotional campaigns and product launches tailored to customer base.
- Business Development:
- Identify new business opportunities within the customer ecosystem, including online and in-store channels.
- Work closely with product development teams to align product offerings with market demand and customer preferences.
- Negotiate contracts, pricing, and terms with customers to maximize profitability and market share.
- Analytics and Reporting:
- Monitor sales performance, market trends, and customer feedback to inform strategic decisions.
- Leverage syndicated data, vendor portal dashboards, and internal analytics to measure ROI of programs and provide actionable recommendations.
- Prepare and present detailed sales reports and forecasts to senior management, providing insights and recommendations for growth.
- Cross-Functional Collaboration:
- Collaborate with supply chain and operations teams to ensure product availability and timely delivery to customer locations.
- Work with finance to manage budgets, forecasts, and profitability analysis.
- Act as the voice of the retailer internally by providing feedback to product, marketing, and operations teams to ensure Skullcandy remains the preferred brand partner.
Qualifications:- Experience:
- Minimum of 3 years of sales or account management experience in consumer electronics, accessories, or adjacent retail categories.
- Demonstrated success in managing key regional and national retail accounts, with a deep understanding of their business model and customer base.
- Experience leading line reviews and sell-in presentations that resulted in expanded shelf space and product adoption.
- Proven track record of achieving sales targets and driving revenue growth.
- Skills:
- Strong management abilities.
- Excellent negotiation, communication, and interpersonal skills.
- Strategic thinking with the ability to translate market insights into actionable sales strategies.
- Strong financial acumen, with ability to model promotional impact, margin scenarios, and sell-through forecasts.
- Proficient in CRM software, sales analytics tools, and Microsoft Office Suite.
- Personal Attributes:
- Self-motivated, adaptable, and able to thrive in a fast-paced, dynamic environment.
- Entrepreneurial mindset with strong time management skills, creating structure to drive results.
- Passionate about consumer electronics and staying up-to-date with industry trends.
