Sales Director

StoryPoint Group

$80K — $95K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of proven sales experience with a successful record
  • Familiarity with senior living products preferred but not mandatory
  • Genuine desire to connect with and serve seniors
  • Strong closing skills coupled with empathy
  • Effective time management capabilities
  • Demonstrated initiative, creativity, and ethical judgment
  • Excellent leadership and teamwork skills

Responsibilities

  • Manage occupancy and revenue targets for the community
  • Utilize Salesforce for sales funnel and performance tracking
  • Ensure compliance with Fair Housing and FTC regulations
  • Expand referral sources to drive sales growth
  • Conduct outbound calls to prospective clients to schedule tours
  • Oversee leasing operations during the community's construction
  • Provide guided tours to prospective residents and referral agencies
  • Support marketing efforts and participate in resident events
  • Act as a resource for residents, caregivers, and staff
  • Promote community standards and maintain a positive organizational image

Benefits

  • Flexible work schedule including evenings and weekends as needed
  • Innovative work environment focused on senior care
  • Opportunity to develop leadership and sales skills
  • Dynamic community engagement through resident events
  • Potential travel opportunities to expand referral network
Full Job Description
Community Specialist

StoryPoint

The Community Specialist is a sales professional responsible for leasing a senior living community. By creating and following a strategic business plan, the ideal candidate will manage their sales funnel, create urgency with prospects, and follow a sales process through closing to achieve optimal occupancy and revenue targets.

Required Experience for a Sales Director:
  • Previous experience in sales with a proven track record of meeting and exceeding sales goals
  • An understanding of the senior market and various senior living products is a plus but not a requirement. We encourage all types of successful sales professionals to apply!
  • Desire to listen to, connect with, and serve seniors by matching their needs to our service offerings and successfully move them into our communities
  • Aggressive sales instinct with the ability to close while maintaining compassion for our customers
  • Ability to manage time effectively
  • Must exhibit a high degree of initiative and creativity, good judgment, and professional ethics
  • Must possess strong leadership skills to work effectively both independently and as a team
  • Excellent communication and presentation skills
  • Demonstrated aptitude for problem-solving; ability to determine solutions for clients
  • Microsoft Office and Salesforce proficiency is desirable
  • Some travel may be required

Primary Responsibilities of a Sales Director:
  • Manages all occupancy and revenue goals for the community
  • Utilizes Salesforce to accurately manage sales funnels, conversion ratios, and move-in metrics
  • Complies with Fair Housing and Federal Trade Commission requirements
  • Seeks new opportunities to expand our growing number of referral sources
  • Make daily outbound calls to prospective customers in database to schedule visits and tours
  • Manages the leasing center on site during the construction phase
  • Provides tours of models or vacant apartments to future residents and referral agency network
  • Assists with marketing initiatives and resident events
  • Serves as an educational resource for residents, caregivers, and staff members
  • Promotes the organization in a positive manner and sets the example for organization standards for excellence
  • Maintains effective communication and cross collaboration throughout the community
  • Coordinates occupancy, goals and resident/prospect information
  • Prepares and manages all relative reports
  • Willingness to work a flexible schedule to include evenings, weekends, or • non-traditional• work hours as business demands dictate

This classification description is intended to indicate the general kinds of tasks and levels of work difficulty that are required of positions given this title and should not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit or in any way modify the right of any supervisor to assign, direct and control the work of the employees under her/his supervision. The use of a particular expression or illustration describing duties shall not exclude other duties not mentioned that are of a similar kind or level of difficulty.

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