AppFolio

Revenue Operations Manager - Customer Success

AppFolio$114K — $143K *
Information Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in Revenue Operations, Customer Success Operations, or Business Operations in SaaS, preferably PropTech.
  • Strong knowledge of SaaS models and customer lifecycle management.
  • Hands-on experience with CRM systems like Salesforce or HubSpot and CS platforms like Gainsight or ChurnZero.
  • Data fluency with tools like Amplitude, SQL, or Tableau to inform decision-making.
  • Proven ability to set up automated workflows and customer journeys using AI tools.

Responsibilities

  • Align with Marketing, Revenue, and Product teams to enhance customer experience and revenues.
  • Integrate property usage telemetry into CRM to enable automated alerts and health scoring.
  • Deploy AI agents in Customer Success platforms to streamline reporting and check-ins.
  • Create automated playbooks for customer segments to enhance resource allocation.
  • Monitor KPIs and employ predictive models to identify at-risk accounts.

Benefits

  • Comprehensive Total Rewards package including health, wellness, and retirement benefits.
  • Flexible working environment with opportunities for remote work.
  • Professional development opportunities and resources for continuous learning.
Full Job Description
Join us as an operational strategist and systems thinker to own the Adoption & Value realization across our segments within our Revenue Operations team. In PropTech, winning the sale is only step one; true long-term value is unlocked when site-level teams, property managers, regional operations, and maintenance staff, actively adopt our platform across their portfolios. We are looking for someone who is a strategic thinker matched with the ability to execute. A "product manager for our GTM engine" who uses AI workflows, automation, and data layers to scale customer value creation rather than acting as a traditional business partner building manual reports. Your Impact: • Cross-Functional Alignment & Customer Strategy: Partner with Marketing, Revenue, and Product to align on customer needs, streamline internal workflows, and deliver a seamless end-to-end customer experience that drives revenue. • Foundational Systems & Telemetry Architecture: • Portfolio Adoption & Telemetry: Partner with Data Science & Analytics, and RevOps partners to integrate property-level usage telemetry into CRM and Services systems, building automated alerts for dipping adoption thresholds or opportunities and establishing objective, AI-driven health scoring models. • Data, Process & Tooling Optimization: Deploy AI agents in CS platforms (e.g., Gainsight, Vitally, ChurnZero) to automate QBR prep, account summaries, and health check-ins while optimizing tech stack processes across our architecture. • Predictive Operations & Lifecycle Workflows: • Segmentation, Capacity & Renewal Workflows: Build segment-specific automated playbooks and manage coverage and capacity models to optimize resource allocation across the adoption and renewal lifecycle. • Performance Monitoring & Churn Mitigation: Partner with Services Leadership to track key Services KPIs (NRR/GRR, retention, CSQLs) and deploy predictive churn models using sentiment analysis and usage data to automatically flag at-risk accounts for intervention. • Growth Automation & Portfolio Expansion: • Signal Automation & Playbook Development: Define adoption and expansion triggers to automate account team workflows, and auto-generate property-tailored ROI reports for QBRs to drive portfolio expansion. Competencies: • Strategic Thinking & Visionary: Able to see and communicate the big picture in an inspiring way; determines opportunities and risks through comprehensive analysis of current and future trends. • Communication: Speaks and writes clearly and articulately across levels and audiences to drive cross-functional alignment and execution. • Organization and Planning: Plans, organizes, and schedules in an efficient, productive manner; focuses on key priorities and driving results. • Proactivity & AI Mindset: Acts without being told what to do; brings new ideas and automated, AI-driven solutions to the organization. • Analytical Skills & Data Fluency: Able to structure and process qualitative or quantitative data, query product analytics, and link software usage directly to revenue outcomes. • Attention to Detail: Does not let important details slip through the cracks or derail a project. Qualifications: • 7+ years of experience in Revenue Operations, Customer Success Operations, or Business Operations within SaaS industries (PropTech or hardware/software experience highly preferred). • Strong understanding of SaaS business models, customer lifecycle management, and CS coverage models (Strategic, Dedicated, Digital/Scaled). • Deep hands-on experience with CRM architecture (Salesforce, HubSpot) and Customer Success platforms (Gainsight, Vitally, ChurnZero). • Data fluency and comfort querying/interpreting product analytics (Amplitude, Mixpanel, SQL, Tableau, or Snowflake) to drive data-informed decisions. • Demonstrated experience setting up automated workflows, AI transcription/sentiment tools (e.g., Gong, Zapier), and automated customer journeys. • Familiarity with property management workflows, PMS integrations (Yardi, RealPage, Entrata), or multi-family/commercial real estate operational structures is a major bonus. Location Find out more about our locations by visiting our site. All late-stage candidates complete an in-person meeting with an AppFolian as part of our hiring process. Compensation & Benefits The compensation that we reasonably expect to pay for this role is: $114,400 - $143,000 base pay. The actual compensation for this role will be determined by a variety of factors, including but not limited to the candidate's skills, education, experience, and internal equity. Please note that compensation is just one aspect of a comprehensive Total Rewards package. The compensation range listed here does not include additional benefits or any discretionary bonuses you may be eligible for based on your role and/or employment type. Regular full-time employees are eligible for benefits - see here.

About AppFolio

AppFolio provides cloud-based property management software that allows property managers and owners to market, automate, and manage tasks related to their properties. The company's software is used in a variety of industries, including real estate, legal, and accounting. AppFolio was founded in 2006 and is headquartered in Goleta, California.
Learn more about AppFolio
Size
1,600 employees
Market Cap
$3.6 billion
Industry
Net Income
$158.4 million
Founded
2006
5 Year Trend
+27.8%
Revenue
$310 million
NASDAQ

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