Retail Product Manager

Ascend Federal Credit Union

$88K — $105K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business, Finance, Marketing, or related field required
  • Master's Degree in Business, Finance, Marketing, or related field preferred
  • 5-8 years of experience in Product Management or related disciplines within a financial institution required
  • Strong knowledge of product lifecycle management practices
  • Proficient in data analysis and business intelligence tools such as Power BI, Excel, and SQL

Responsibilities

  • Collaborate on product strategy and development across the entire product lifecycle
  • Develop product roadmaps and business cases that align with organizational goals
  • Monitor product performance metrics and identify improvement opportunities
  • Partner with cross-functional teams to support product launches and enhancements
  • Evaluate market trends and competitive positioning for informed decision-making
  • Create and maintain analytical tools and dashboards to support product management
  • Conduct market research to identify emerging trends and best practices

Benefits

  • Opportunity to lead product strategy and development
  • Collaborative environment with cross-functional teams
  • Potential for professional growth and mentoring others
  • Use of advanced analytical tools to influence product decisions
  • Engagement with various stakeholders and industry partners
Full Job Description
WHAT YOU WILL DO EVERYDAY

The Retail Product Manager advances Ascend's product strategy by leading the discovery, development, launch, and ongoing optimization of products that serve Ascend and its members. This role partners with stakeholders across the organization to identify opportunities, define business requirements, and deliver solutions that support member and organizational objectives. Using data analysis, reporting, and business intelligence tools, the Retail Product Manager evaluates product performance, informs decision-making, and helps strengthen Ascend's overall product portfolio.

HOW YOU WILL MAKE AN IMPACT

  • Collaborate on the strategy, development, implementation, and optimization of retail, business, and wealth management products throughout the product lifecycle
  • Develop product roadmaps, business cases, and recommendations that align with organizational goals, member needs, and market opportunities.
  • Monitor product performance, member adoption, profitability, and key performance indicators; identify opportunities to improve product value and business outcomes.
  • Partner with Operations, Risk, Compliance, Marketing, Technology, and other stakeholders to support product launches, enhancements, and operational readiness.
  • Evaluate market trends, competitive positioning, pricing strategies, and member insights to inform product decisions and portfolio priorities.
  • Develop and maintain dashboards, reports, and analytical tools using Power BI, Excel, SQL, and related technologies to support product management decisions and performance monitoring.
  • Translate data and research into actionable insights and recommendations for business leaders and executive stakeholders.
  • Manage relationships with vendors and third-party partners that support product delivery and member experience.
  • Facilitate cross-functional initiatives, ensuring alignment on priorities, dependencies, risks, and execution plans.
  • Mentors, trains, develops other team members to meet the needs of the organization.
  • Provide guidance, subject matter expertise, and project leadership across cross-functional teams and stakeholders.
  • Conduct industry and market research to identify emerging trends, opportunities, and best practices relevant to Ascend's product portfolio.
  • Perform other duties as assigned.

Please note: This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the position. The organization reserves the right to modify, add, or remove duties at any time, with or without notice, to meet business needs.

WHAT YOU WILL NEED TO SUCCEED

Education
  • Bachelor's Degree in Business, Finance, Marketing, or related field is required
  • Master's Degree in Business, Finance, Marketing, or related field is preferred

Work Experience
  • 5-8 years experience in Product Management, Strategy/Planning, Innovation, User Experience, Analytics/Reporting, Research/Testing, or related disciplines within a financial institute is required

Knowledge, Skills, and Abilities
  • Strategic Product Management: Develops product strategies, roadmaps, and portfolio priorities aligned with organizational objectives, member needs, market trends, competitive positioning, and long-term business goals.
  • Product Lifecycle Management: Applies product management practices across ideation, business case development, implementation, performance monitoring, and continuous improvement to support successful product delivery and optimization.
  • Data Analysis and Business Intelligence: Uses Power BI, Excel, SQL, dashboards, reports, and related analytical tools to evaluate product performance, identify trends, and support data-informed decision-making.
  • Business, Market, and Financial Acumen: Evaluates market conditions, pricing considerations, profitability, member adoption, portfolio performance, research findings, and business drivers to identify opportunities and inform recommendations.
  • Cross-Functional Leadership and Stakeholder Communication: Leads product initiatives, aligns stakeholders, communicates complex business, digital, data, and technology concepts to diverse audiences, and coordinates with senior leaders, Operations, Risk, Compliance, Marketing, Technology, and vendor partners without direct supervisory authority.


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