Regional Sales Manager, Specialty, Military, Foodservice

Liquid I.V.

$106K — $154K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business, marketing or a related field
  • 4+ years of sales experience in the food or beverage industry
  • Proven experience working with national/regional food service accounts or brokers
  • Familiarity with wholesale distributors (e.g., Coastal Pacific, MDV, Vistar, DOT)
  • Strong communication skills to convey product advantages in consumer packaged goods
  • Demonstrated ability to create tailored, client-focused solutions
  • Proficient in MS Office applications, particularly Excel and PowerPoint

Responsibilities

  • Develop strategic account plans to meet sales targets and broaden the customer base
  • Present to buyers to understand their needs and business goals
  • Manage trade spend budgets for accounts
  • Build and nurture relationships with brokers and distributors
  • Analyze category-specific trends to identify growth within Foodservice
  • Execute display strategies to boost sales volumes
  • Collaborate with Team Lead and Ops on sales forecasting

Benefits

  • 100% company-paid medical, dental, and vision insurance for employees
  • 401k plan with company match and disability coverage
  • Generous PTO policy with over 13 paid holidays annually
  • Wellness classes covering fitness, mental health, nutrition, and finance
  • Employee Assistance Program including guided meditation memberships
  • Monthly reimbursement for tech and wellness expenses
  • Unlimited supply of Liquid I.V. for employee hydration
Full Job Description
About the role:

Liquid I.V. is looking for a Regional Sales Manager specializing in Special Markets, Military, and Foodservice retail to join the sales team.

The Sales Manager will be an active member of the LIV Sales team reporting to the Team Leader, Special Markets.

This role will be responsible for building and executing strategic sales plans for Special Markets, Military, and Food service accounts as well as the development of regional distributor and The primary area of focus will be growth across the areas of Special Markets, Military and Foodservice. Scope of role will cover both national and regional account reach.

Job roles would also include identifying opportunities in the marketplace and with distributors, creating presentations and promotional plans, presenting them to buyers/decision makers, and providing LIV Sales leadership with analytical insight and recommendations to scale.

The role will need to identify and execute display opportunities to drive sales volumes. This role will be responsible for forecasting and budgets in the assigned accounts. The ideal candidate is a "natural salesperson", highly analytical, results driven, and eager to work in a growing, fast-paced company.

Functions and duties of this role include, but not limited to:
  • Develop and execute strategic account plans to achieve sales targets and expand our customer base.
  • Present to and work directly with buyers to understand their business needs and objectives.
  • Manage trade spend budget for national and regional accounts.
  • Develop and manage relationships with brokers and distributors, leveraging their relationships with decision makers and working with their AE & Sales Managers to develop tactical in-market marketing growth plans.
  • Understand category-specific landscapes and trends to expand categories within the Foodservice accounts.
  • Identify and execute display opportunities to drive sales volumes.
  • Work with Team Lead and Ops team forecasting sales volumes.

Qualifications:

The successful candidate will have the following qualifications:
  • Bachelor's degree in business, marketing or related field required.
  • 4+ years' experience working in sales in food or beverage.
  • Experience calling on National and regional Food Service accounts and/or brokers.
  • Experience calling on Wholesale distributors (Coastal Pacific, MDV, Vistar, DOT.
  • Proven ability to articulate the distinct aspects of products within the consumer- packaged goods industry.
  • Demonstrable experience developing client-focused, differentiated, and achievable solutions.
  • Ability to adapt to a fast-paced entrepreneurial environment.
  • Experience using MS Office including Excel, Outlook, PowerPoint, Word.

What We Give:
  • 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options).
  • A 401k plan with company match, short and long-term disability coverage.
  • A generous PTO and sick policy that includes 13+ paid annual holidays.
  • Wellness classes (fitness, mental health, nutrition, finance, etc.).
  • An Employee Assistance Program, including membership for guided meditation for all employees.
  • Monthly tech and wellness reimbursement.
  • An infinite supply of Liquid I.V. for endless hydration!

Work Environment:
  • This role is (REMOTE) role with flexibility for industry events and travel to El Segundo, CA. Candidates must be authorized to work in the United States without sponsorship.

The compensation band for this position is $106,100 - $154,700 annually. The exact salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget. The listed range is applicable only to the annual base salary and does not include additional perks, benefits, or applicable bonus eligibility comprising the total compensation package.

This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company's mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V.

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