Regional Sales ManagerSoutheastern Equipment CompanyLead a Winning Sales Team. Grow Market Share. Help Customers Win.As a
Regional Sales Manager (RSM), you will lead and develop a team of retail sales representatives across multiple branches while driving revenue growth, market share, and customer satisfaction across your territory.
This is a
high-impact leadership role where you will work directly with the Vice President of Sales to execute strategic initiatives, mentor sales professionals, and expand our presence with leading brands like
Kobelco, Bomag, and Case.
If you're a results-driven sales leader who thrives on coaching teams, winning in competitive markets, and building strong customer partnerships, we want to hear from you.
What You'll DoLead and Develop a High-Performing Sales Team- Manage and coach retail sales representatives across multiple territories
- Travel regularly with salespeople to support customer meetings and close deals
- Mentor and develop team members through structured coaching, training, and performance reviews
- Recruit and build a strong pipeline of future sales talent
Drive Sales Strategy and Growth- Partner with the VP of Sales to execute regional sales strategy
- Achieve and exceed revenue, profit, and market share targets
- Analyze market opportunities and adjust sales plans to increase territory penetration
- Grow market share for key product lines including Kobelco, Bomag, and Case
Manage Territory Performance- Monitor daily, weekly, and monthly sales performance metrics
- Ensure effective use of CRM tools (HubSpot) to manage customer relationships and pipelines
- Guide territory planning and prospecting strategies
- Identify and pursue new business opportunities
Strengthen Customer Relationships- Support key account relationships across the region
- Assist in resolving customer issues and ensuring exceptional service
- Collaborate with operations, service, and leadership teams to deliver complete solutions
What Success Looks LikeYou will be accountable for:
- Achieving regional revenue and profit goals
- Increasing market share across key equipment lines
- Maintaining strong customer satisfaction
- Completing team performance reviews and development plans
Travel Requirements- Approximately 75% travel within the region
- Frequent ride-alongs and customer visits with sales representatives
- Periodic travel to corporate meetings and training
This position requires an in-market presence and is not remote.
What You BringRequired- High school diploma or GED
- 5+ years of sales leadership experience across a geographic territory
- 2-5 years of outside sales experience
- Demonstrated ability to lead, coach, and grow high-performing teams
Preferred- Bachelor's degree
- Heavy equipment, construction equipment, or dealership experience
Technical Skills- CRM experience (HubSpot preferred)
- Microsoft Office (Excel, Word, Outlook)
- General business technology proficiency
Physical Requirements- Ability to sit, stand, and walk during work activities
- Frequent lifting up to 25 pounds
- Ability to travel extensively within the region
- Vision abilities including close vision, distance vision, and depth perception
Reasonable accommodations may be made for individuals with disabilities.
Please keep in mind that the posted pay range represents the range for all positions in the job grade within which this position falls. The actual hourly/salary offer will take into account a wide range of factors, including location, certifications, and skill development and potential bonuses.Our company offers full time employees: competitive salary, full benefits: Medical, Dental, Vision, Critical Illness, Life Insurance, 401K with match, Wellness, PTO, Paid Parental leave, Company Apparel, Uniforms provided, PPE Provided, Prescription Safety Goggles and Boot Allowance. 
