Regional Marketing Operations ManagerThe Regional Marketing Operations Manager owns the execution strategy and plays a tactical, implementation-focused role supporting 3-4 divisions within a regional hub. This position directly oversees and manages the Field Marketing Coordinators and collaborates crossfunctionally with division sales leaders and regional marketing specialists to ensure brand consistency, marketing campaign execution, quality control, and operational alignment across all marketing touchpoints.
Your Responsibilities on the Team• Lead and manage the day-to-day execution of field marketing efforts, ensuring high-quality implementation and alignment with regional and divisional marketing strategies.
• Lead the operational link between regional leadership and division teams, translating strategic objectives into executable plans while maintaining brand integrity and timely delivery.
• Lead and manage the collaboration with the Regional Director of Marketing and Regional Integrated Marketing Manager to operationalize annual marketing goals into clear, actionable divisional execution plans.
• Lead the review and approval of the design and production of all signage assets, including flags, awnings, "coming soon" messaging, model signage, and event collateral.
• Lead and provide daily coaching to Field Marketing Coordinators, fostering high performance and consistent execution across all field initiatives.
• Maintain proactive visibility into community launches, closeout timelines, and evolving sales needs to ensure marketing support is aligned and responsive.
Your ToolboxBachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.
• Minimum 5 - 7 years of relevant experience in home building, real estate, or consumer- facing industries.
• Strong organizational and time management skills; able to manage multiple deadlines across various communities.
• Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams.
• Resourceful and solution oriented.
• Monthly travel (3-4 assigned divisions) for field coaching, support of local marketing initiatives execution oversight, and as needed gap coverage.
• Demonstrate confidence in using digital and analytical tools to monitor and optimize alignment between the online experience and Welcome Home Centers.
• Knowledge of Microsoft office applications is required.
This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.
During the course of your employment, you may be required to use, download, or access certain Company-approved tools, programs, applications, or systems. These resources may include, but are not limited to, applications designed for customer engagement, operational efficiency, data analysis, Artificial Intelligence (AI) tools, and other business functions.
General Overview of Compensation & Benefits:We reasonably expect the base compensation offered for this position to range from an annual salary of $126,500.00 - $158,100, subject to adjustment based on business-related factors such as employee qualifications, geographic pay differentials (e.g., cost of labor/living, etc.), and operational considerations.
- This position may be eligible for bonuses.
- This position may be eligible for commissions.
- This position will be eligible for the described benefits listed in the above section in accordance with Company Policy.
- This information is intended to be a general overview and may be modified by the Company due to factors affecting the business.
Life at LennarAt Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during lifes critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyones Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennars policies and applicable plan terms. Visit Lennartotalrewards.com to view our suite of benefits.
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