Job DescriptionThe Regional Sales Manager leads a remote team of Dedicated Sales & Training Representatives to deliver sales growth, brand awareness, and market share for various brands in retail. The role centers on coaching, performance management, and operational excellence across retail locations in several states.
ResponsibilitiesKey Responsibilities:- Lead, coach, mentor, and develop a remote field team to drive sales, brand awareness, and market share.
- Serve as the dedicated expert ensuring each team member's success in client service, sales targets, and service order execution.
- Act as liaison between representatives, management, and clients-overseeing day-to-day deliverables, promotions, and assignments.
- Ensure success across several states covering dozens of retail locations, anchored by measurable KPIs.
- Ensure compliance with company policies and procedures across all regions/markets.
- Maintain strong relationships with your team and all stakeholders.
- Use analysis skills to demonstrate results and hold teams accountable.
- Recruit top talent to fill vacancies where applicable.
- Lead with enthusiasm and adaptability.
- Travel locally and regionally (up to 80% weekly)
- Flexibility to work weekends/holidays aligned to client sales targets and peak volumes.
Example KPIs (to be tailored to program)- Sales revenue and unit sell-through vs. target.
- Brand awareness measures (e.g., demos, displays, and feature compliance).
- Market share, attach rates, and conversion metrics.
- Training completion, certification rates, and mystery shop scores.
- Coverage: visit frequency, store engagement, and promotion execution adherence.
Talent & Culture- Recruit top talent to fill market vacancies; onboard, train, and develop new hires.
- Lead with enthusiasm, adaptability, and a customer-first mindset.
QualificationsQualifications- Undergraduate bachelor's degree preferred; High School Diploma required.
- 2+ years of management experience in retail, retail operations/distribution, merchandising, sales, marketing, or service organizations.
- 3+ years in retail, merchandising, and/or consumer packaged goods.
- Field, Account or Client management experience is desirable.
Preferred Skills & Competencies- Proven ability to lead remote teams and influence results across multi-state markets.
- Strong analytical skills to track, interpret, and present performance data.
- Excellent communication and stakeholder management.
- Operational rigor and attention to detail in promotions, deliverables, and execution.
- Past or current experience with Costco warehouse and or Big Box retailers
Compensation & Benefits- Competitive salary; comprehensive benefits package.
