This position is responsible for supporting critical cross-portfolio responsibilities within the Program Management business function, enabling the development and execution of "must attend" content, programs, and experiences - and ultimately driving Gartner conference portfolio growth.
The Program Manager will work on a variety of activities focused on supporting the lead conference PMs with both general cross-portfolio processes, and specific conferences portfolios.
This role will strive to:
- Gain deep understanding of the markets we target (attendees', exhibitors' profiles and needs)
- Deliver compelling conference content in collaboration with Gartner Research based on client and market demand.
- Execute product strategies that deliver growth, profitability and client retention in collaboration with all conference stakeholders
What You Will Do:The Program Manager will assist the Program team by implementing and improving the tools, processes and activities used to:
- Conduct market research, advisory boards, and other customer insights channels in order to understand client issues
- Analyze various data on attendee or sponsor profile, behaviors, satisfaction trends etc.
- Create key documents and presentations (kickoffs, wrap ups, business cases)
- Help define target audience and sponsors
- Identify and evaluate competitive events
- Manage participation of keynote speakers, panels and case studies
- Review and improve sponsor and guest speaker content
- Innovate and test new conference experiences
- Collaborate with different Conference stakeholders:
- Research chairs and analysts for creating and managing the content/agenda
- Marketing and database teams to create effective audience campaigns, as well as developing partnerships with associations, user groups, and media
- Sales to identify prospective sponsors/exhibitors, accelerate the sales process and increase retention
- Operations to ensure efficient and cost-effective solutions to achieve optimal attendee and sponsor experiences
What You Will Need:- Bachelor's Degree
- 3-5+ years experience having demonstrated ability for fast learning, adaptation
- Experience with B2B conferences, content/agenda development, speaker management a plus
- Proven track record ideating and executing on a strategy
- Demonstrated ability to work in a highly collaborative matrix environment, with strong stakeholder management skills
- Excellent written and oral communication
- Strong ability to manipulate, analyze, interpret data to solve problems and drive decisions
- Desire for global/multinational event experience, and ability to accommodate moderate travel, including international
- Proficient use of productivity applications (Excel, PPT, dashboards), and familiarity with AI tools
- Good multi-project management, prioritization, time management capacity
- IT/Technology familiarity or interest is a plus
- Ability to travel up to 15-20%, domestically & internationally
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Job Requisition ID:111556
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